Stellantis (NYSE:STLA – Get Free Report) and LiveWire Group (NYSE:LVWR – Get Free Report) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their profitability, risk, institutional ownership, earnings, valuation, dividends and analyst recommendations.
Institutional and Insider Ownership
59.5% of Stellantis shares are owned by institutional investors. Comparatively, 0.9% of LiveWire Group shares are owned by institutional investors. 0.0% of Stellantis shares are owned by company insiders. Comparatively, 0.4% of LiveWire Group shares are owned by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Analyst Ratings
This is a breakdown of recent ratings and target prices for Stellantis and LiveWire Group, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Stellantis | 7 | 10 | 1 | 2 | 1.90 |
| LiveWire Group | 1 | 0 | 0 | 0 | 1.00 |
Stellantis currently has a consensus price target of $7.38, indicating a potential upside of 66.35%. Given Stellantis’ stronger consensus rating and higher probable upside, equities research analysts plainly believe Stellantis is more favorable than LiveWire Group.
Earnings and Valuation
This table compares Stellantis and LiveWire Group”s top-line revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Stellantis | $173.64 billion | 0.10 | -$25.31 billion | $0.39 | 11.37 |
| LiveWire Group | $25.67 million | 4.33 | -$75.11 million | ($0.36) | -1.50 |
LiveWire Group has lower revenue, but higher earnings than Stellantis. LiveWire Group is trading at a lower price-to-earnings ratio than Stellantis, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares Stellantis and LiveWire Group’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Stellantis | N/A | N/A | N/A |
| LiveWire Group | -217.01% | -252.42% | -55.55% |
Volatility and Risk
Stellantis has a beta of 1.48, suggesting that its stock price is 48% more volatile than the S&P 500. Comparatively, LiveWire Group has a beta of 1.75, suggesting that its stock price is 75% more volatile than the S&P 500.
Summary
Stellantis beats LiveWire Group on 11 of the 15 factors compared between the two stocks.
About Stellantis
Stellantis N.V. engages in the design, engineering, manufacturing, distribution, and sale of automobiles and light commercial vehicles, engines, transmission systems, metallurgical products, mobility services, and production systems worldwide. It provides luxury and premium vehicles; sport utility vehicles; American and European brand vehicles; and parts and services, as well as retail and dealer financing, leasing, and rental services. The company offers its products under the Abarth, Alfa Romeo, Chrysler, Citroën, DS, Dodge, Fiat, Jeep, Maserati, Ram, Opel, Lancia, Vauxhall, Peugeot, and Comau brand names through distributors and dealers. Stellantis N.V. was founded in 1899 and is based in Hoofddorp, the Netherlands.
About LiveWire Group
LiveWire Group, Inc. manufactures electric motorcycles in the United States and internationally. It operates in two segments Electric Motorcycles and STACYC. The company designs and sells electric motorcycles and parts, accessories, and apparel; and electric balance bikes for kids. It serves wholesalers, independent dealers, retailers, and through online. The company has strategic partnerships with Harley-Davidson, Inc. and the KYMCO Group. LiveWire Group, Inc. was founded in 2010 and is based in Milwaukee, Wisconsin. LiveWire Group, Inc. operates as a subsidiary of Harley-Davidson, Inc.
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