Evanson Financial LLC Purchases New Holdings in Netflix, Inc. $NFLX

Posted by on Aug 8th, 2026

Evanson Financial LLC purchased a new position in shares of Netflix, Inc. (NASDAQ:NFLX – Free Report) during the second quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm purchased 8,114 shares of the Internet television network’s stock, valued at approximately $579,000.

Several other hedge funds and other institutional investors have also bought and sold shares of the business. Turning Point Benefit Group Inc. grew its position in Netflix by 13,400.0% during the fourth quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock valued at $25,000 after buying an additional 268 shares during the period. Imprint Wealth LLC purchased a new stake in Netflix during the third quarter worth about $25,000. Cornerstone Financial Management LLC bought a new stake in Netflix in the fourth quarter worth about $26,000. Atlas Capital Advisors Inc. purchased a new position in Netflix in the fourth quarter valued at about $26,000. Finally, Jessup Wealth Management Inc bought a new position in shares of Netflix during the 4th quarter valued at approximately $27,000. Hedge funds and other institutional investors own 80.93% of the company’s stock.

Key Netflix News

Here are the key news stories impacting Netflix this week:

  • Positive Sentiment: Netflix will exclusively premiere Grand Theft Auto VI: An Extended Look on August 27, six hours before its YouTube release. The high-profile Rockstar Games event could drive subscriber engagement, streaming traffic and broader attention to Netflix’s platform. GTA VI Extended Look to Debut on Netflix
  • Positive Sentiment: Wall Street’s outlook remains moderately bullish despite NFLX’s weak recent performance. Analysts’ consensus rating is “Moderate Buy,” with an average price target of approximately $103.48, substantially above recent trading levels. Netflix Receives Moderate Buy Consensus
  • Positive Sentiment: One valuation analysis estimates Netflix could be about 26% undervalued based on discounted-cash-flow and market-multiple models. A multiyear licensing agreement involving The Walking Dead universe may provide additional content and monetization opportunities. Netflix May Be Undervalued
  • Neutral Sentiment: Netflix’s latest quarterly results were mixed: earnings per share narrowly beat estimates and revenue rose 13.4% year over year, but revenue slightly missed expectations. Investors may therefore remain focused on future growth and engagement trends.
  • Negative Sentiment: CEO Gregory Peters sold 27,312 shares worth about $2.0 million, reducing his direct holdings by 18.42%. Director Richard Barton also sold 2,160 shares for approximately $162,000. Barton’s sale was made under a pre-arranged Rule 10b5-1 plan, limiting its significance, but the combined insider selling may still weigh on sentiment. Netflix Insider Selling
  • Negative Sentiment: Netflix has underperformed the S&P 500 over the past year amid concerns about engagement, limited viewing-data disclosure and intensifying streaming competition. The shares also remain below their major moving averages, signaling continued technical pressure. Netflix Underperforms the S&P 500

Insider Buying and Selling at Netflix

In other news, CEO Theodore A. Sarandos sold 27,312 shares of the stock in a transaction on Tuesday, August 4th. The shares were sold at an average price of $73.35, for a total value of $2,003,335.20. Following the transaction, the chief executive officer owned 178,954 shares of the company’s stock, valued at $13,126,275.90. This represents a 13.24% decrease in their position. The sale was disclosed in a filing with the Securities & Exchange Commission, which is available at this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CEO Gregory K. Peters sold 27,312 shares of the firm’s stock in a transaction on Thursday, August 6th. The shares were sold at an average price of $73.54, for a total transaction of $2,008,524.48. Following the sale, the chief executive officer owned 120,931 shares in the company, valued at approximately $8,893,265.74. This trade represents a 18.42% decrease in their position. The SEC filing for this sale provides additional information. Insiders sold a total of 591,047 shares of company stock valued at $48,355,766 over the last quarter. Company insiders own 1.24% of the company’s stock.

Netflix Stock Performance

NASDAQ:NFLX opened at $74.14 on Friday. The business’s 50-day moving average price is $75.32 and its two-hundred day moving average price is $84.88. Netflix, Inc. has a twelve month low of $65.08 and a twelve month high of $126.71. The stock has a market cap of $308.71 billion, a P/E ratio of 23.34, a PEG ratio of 0.93 and a beta of 1.52. The company has a quick ratio of 1.14, a current ratio of 1.14 and a debt-to-equity ratio of 0.39.

Netflix (NASDAQ:NFLX – Get Free Report) last issued its quarterly earnings data on Thursday, July 16th. The Internet television network reported $0.80 EPS for the quarter, topping the consensus estimate of $0.79 by $0.01. The company had revenue of $12.56 billion during the quarter, compared to analyst estimates of $12.58 billion. Netflix had a return on equity of 40.02% and a net margin of 28.22%.Netflix’s revenue was up 13.4% on a year-over-year basis. During the same quarter in the previous year, the firm earned $0.72 earnings per share. As a group, equities analysts predict that Netflix, Inc. will post 3.59 EPS for the current fiscal year.

Wall Street Analyst Weigh In

Several equities research analysts have recently issued reports on the stock. The Goldman Sachs Group lowered shares of Netflix from an “underweight” rating to a “sell” rating in a research note on Monday, July 20th. Weiss Ratings lowered Netflix from a “hold (c+)” rating to a “hold (c)” rating in a report on Friday, June 26th. Wolfe Research reissued an “outperform” rating and issued a $107.00 target price on shares of Netflix in a research report on Friday, April 17th. New Street Research boosted their target price on Netflix from $96.00 to $102.00 in a research note on Friday, April 17th. Finally, JPMorgan Chase & Co. cut their price target on Netflix from $118.00 to $85.00 and set an “overweight” rating for the company in a research note on Friday, July 17th. Four analysts have rated the stock with a Strong Buy rating, thirty-three have issued a Buy rating, seventeen have assigned a Hold rating and one has given a Sell rating to the company’s stock. Based on data from MarketBeat.com, the stock presently has an average rating of “Moderate Buy” and a consensus target price of $103.48.

Read Our Latest Report on NFLX

Netflix Company Profile

(Free Report)

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.

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Institutional Ownership by Quarter for Netflix (NASDAQ:NFLX)

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