Gaddis Premier Wealth Advisors LLC Buys New Position in Adobe Inc. $ADBE

Posted by George Bondi on Jul 17th, 2026

Gaddis Premier Wealth Advisors LLC bought a new position in shares of Adobe Inc. (NASDAQ:ADBE – Free Report) during the first quarter, according to its most recent disclosure with the Securities and Exchange Commission (SEC). The fund bought 2,211 shares of the software company’s stock, valued at approximately $537,000.

A number of other institutional investors and hedge funds also recently bought and sold shares of the business. Western Pacific Wealth Management LP acquired a new stake in Adobe during the fourth quarter valued at approximately $26,000. Measured Wealth Private Client Group LLC bought a new position in shares of Adobe in the third quarter valued at $26,000. KERR FINANCIAL PLANNING Corp bought a new position in shares of Adobe in the third quarter valued at $27,000. Beacon Financial Strategies CORP acquired a new stake in shares of Adobe during the 4th quarter valued at $28,000. Finally, Marquette Asset Management LLC lifted its position in shares of Adobe by 72.3% during the 4th quarter. Marquette Asset Management LLC now owns 81 shares of the software company’s stock valued at $28,000 after acquiring an additional 34 shares during the last quarter. 81.79% of the stock is owned by institutional investors and hedge funds.

Analyst Upgrades and Downgrades

A number of equities analysts recently issued reports on ADBE shares. HSBC upgraded Adobe from a “hold” rating to a “buy” rating and lifted their target price for the stock from $282.00 to $308.00 in a report on Thursday, July 2nd. Dbs Bank lowered Adobe from a “moderate buy” rating to a “hold” rating in a research report on Tuesday, May 19th. The Goldman Sachs Group cut their price objective on Adobe from $220.00 to $190.00 and set a “sell” rating on the stock in a report on Friday, June 12th. Evercore set a $225.00 price objective on shares of Adobe and gave the company an “in-line” rating in a research note on Friday, June 12th. Finally, DA Davidson decreased their target price on shares of Adobe from $300.00 to $250.00 and set a “buy” rating for the company in a report on Friday, June 12th. Six investment analysts have rated the stock with a Buy rating, twenty-two have issued a Hold rating and five have issued a Sell rating to the company. Based on data from MarketBeat.com, Adobe currently has a consensus rating of “Hold” and a consensus price target of $275.00.

Read Our Latest Stock Analysis on ADBE

Key Headlines Impacting Adobe

Here are the key news stories impacting Adobe this week:

Positive Sentiment: Several recent commentary pieces argue Adobe is a compelling buying opportunity after its pullback, with bullish takes saying fear around “SaaSpocalypse” is fading and that the company’s long-standing software moat still supports the stock. Adobe: Generational Buying Opportunity As SaaSpocalypse Fear Fades
Positive Sentiment: Adobe is also being highlighted in broader AI and digital commerce discussions, with its generative AI initiatives and prior Rephrase.AI acquisition cited as supporting future growth in content creation and marketing tools. E-Commerce Update – AI Transforming Digital Retail Through Innovation and Connectivity
Positive Sentiment: Momentum-focused coverage from Zacks described Adobe as a top-ranked momentum stock, reinforcing the view that the shares could continue to attract buyers. Adobe Systems (ADBE) is a Top-Ranked Momentum Stock: Should You Buy?
Neutral Sentiment: Some articles discuss Adobe within broader software valuation and AI-moat themes, but they are more industry commentary than direct catalysts for Adobe’s fundamentals. Alpha Buying: The Real Moats AI Can’t Replace
Negative Sentiment: One piece suggests users can replace Adobe Acrobat with a faster open-source PDF toolkit, which may add to investor concerns about competition and pressure on Adobe’s document workflow business. I replaced Adobe Acrobat with a 10x faster, browser-based open-source PDF toolkit

Insider Activity at Adobe

In related news, CAO Jillian Forusz sold 755 shares of Adobe stock in a transaction on Thursday, April 30th. The stock was sold at an average price of $246.25, for a total transaction of $185,918.75. Following the completion of the sale, the chief accounting officer owned 3,521 shares of the company’s stock, valued at approximately $867,046.25. This trade represents a 17.66% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. Also, CFO Daniel Durn sold 1,336 shares of the business’s stock in a transaction dated Monday, April 20th. The shares were sold at an average price of $248.02, for a total value of $331,354.72. Following the completion of the transaction, the chief financial officer owned 42,833 shares in the company, valued at $10,623,440.66. This trade represents a 3.02% decrease in their position. The SEC filing for this sale provides additional information. In the last quarter, insiders have sold 77,091 shares of company stock valued at $18,782,773. Insiders own 0.20% of the company’s stock.

Adobe Price Performance

NASDAQ ADBE opened at $235.31 on Friday. The company has a 50 day simple moving average of $228.89 and a 200-day simple moving average of $256.32. The company has a debt-to-equity ratio of 0.42, a current ratio of 0.75 and a quick ratio of 0.75. The firm has a market capitalization of $93.54 billion, a price-to-earnings ratio of 13.46, a price-to-earnings-growth ratio of 0.76 and a beta of 1.43. Adobe Inc. has a 52-week low of $190.12 and a 52-week high of $376.16.

Adobe (NASDAQ:ADBE – Get Free Report) last announced its quarterly earnings data on Thursday, June 11th. The software company reported $5.96 EPS for the quarter, beating analysts’ consensus estimates of $5.82 by $0.14. The firm had revenue of $6.62 billion for the quarter, compared to the consensus estimate of $6.45 billion. Adobe had a net margin of 28.69% and a return on equity of 65.11%. The firm’s revenue was up 12.7% on a year-over-year basis. During the same period in the previous year, the firm posted $5.06 earnings per share. Adobe has set its FY 2026 guidance at 24.350-24.450 EPS and its Q3 2026 guidance at 6.050-6.100 EPS. Equities research analysts predict that Adobe Inc. will post 19.81 earnings per share for the current fiscal year.

Adobe announced that its Board of Directors has approved a stock buyback plan on Tuesday, April 21st that permits the company to repurchase $25.00 billion in shares. This repurchase authorization permits the software company to buy up to 24.9% of its shares through open market purchases. Shares repurchase plans are generally an indication that the company’s board believes its stock is undervalued.

Adobe Profile

(Free Report)

Adobe Inc, founded in 1982 by John Warnock and Charles Geschke and headquartered in San Jose, California, is a global software company that develops tools and services for creative professionals, marketers and enterprises. Under the leadership of CEO Shantanu Narayen, who has led the company since 2007, Adobe has evolved from a provider of desktop publishing tools into a cloud-centric provider of digital media and digital experience solutions.

The company’s core offerings are organized around digital media and digital experience.