Insider Selling: Apple (NASDAQ:AAPL) SVP Sells 2,399 Shares of Company Stock

Posted by Brenda Bartman on Oct 22nd, 2026

Apple Inc. (NASDAQ:AAPL – Get Free Report) SVP Jennifer Newstead sold 2,399 shares of the stock in a transaction on Tuesday, October 20th. The stock was sold at an average price of $339.62, for a total transaction of $814,748.38. Following the transaction, the senior vice president owned 34,795 shares in the company, valued at approximately $11,817,077.90. This trade represents a 6.45% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through this link.

Jennifer Newstead also recently made the following trade(s):

On Tuesday, October 13th, Jennifer Newstead sold 2,399 shares of Apple stock. The shares were sold at an average price of $345.00, for a total transaction of $827,655.00.
On Tuesday, October 6th, Jennifer Newstead sold 2,399 shares of Apple stock. The shares were sold at an average price of $332.01, for a total transaction of $796,491.99.
On Tuesday, September 29th, Jennifer Newstead sold 2,399 shares of Apple stock. The stock was sold at an average price of $336.18, for a total transaction of $806,495.82.
On Tuesday, September 22nd, Jennifer Newstead sold 2,399 shares of Apple stock. The stock was sold at an average price of $340.06, for a total value of $815,803.94.
On Tuesday, September 15th, Jennifer Newstead sold 1,438 shares of Apple stock. The shares were sold at an average price of $330.19, for a total value of $474,813.22.
On Tuesday, September 8th, Jennifer Newstead sold 1,438 shares of Apple stock. The stock was sold at an average price of $317.23, for a total transaction of $456,176.74.
On Tuesday, September 1st, Jennifer Newstead sold 1,439 shares of Apple stock. The stock was sold at an average price of $317.01, for a total transaction of $456,177.39.
On Tuesday, August 25th, Jennifer Newstead sold 1,439 shares of Apple stock. The shares were sold at an average price of $310.95, for a total transaction of $447,457.05.
On Tuesday, August 18th, Jennifer Newstead sold 1,439 shares of Apple stock. The stock was sold at an average price of $307.49, for a total transaction of $442,478.11.
On Tuesday, August 11th, Jennifer Newstead sold 1,439 shares of Apple stock. The stock was sold at an average price of $307.75, for a total transaction of $442,852.25.

Apple Stock Performance

Apple stock traded up $4.23 on Thursday, reaching $348.22. 46,692,491 shares of the stock were exchanged, compared to its average volume of 48,418,895. The stock has a market cap of $5.08 trillion, a PE ratio of 39.93, a PEG ratio of 2.69 and a beta of 1.07. The company has a current ratio of 1.00, a quick ratio of 0.93 and a debt-to-equity ratio of 0.66. Apple Inc. has a twelve month low of $243.42 and a twelve month high of $348.36. The firm has a fifty day moving average price of $328.05 and a two-hundred day moving average price of $308.42.

Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings results on Thursday, July 30th. The iPhone maker reported $2.02 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $1.89 by $0.13. The company had revenue of $109.42 billion during the quarter, compared to analysts’ expectations of $109.04 billion. Apple had a net margin of 27.62% and a return on equity of 135.46%. The business’s quarterly revenue was up 16.4% compared to the same quarter last year. During the same period in the prior year, the company earned $1.57 earnings per share. Sell-side analysts anticipate that Apple Inc. will post 8.75 EPS for the current year.

Apple Announces Dividend

The firm also recently disclosed a quarterly dividend, which was paid on Thursday, August 13th. Investors of record on Monday, August 10th were given a dividend of $0.27 per share. This represents a $1.08 annualized dividend and a dividend yield of 0.3%. The ex-dividend date of this dividend was Monday, August 10th. Apple’s payout ratio is currently 12.39%.

Analyst Upgrades and Downgrades

A number of analysts have issued reports on AAPL shares. Piper Sandler started coverage on Apple in a report on Monday, August 17th. They issued an “overweight” rating on the stock. Seaport Research Partners lowered shares of Apple from a “buy” rating to a “neutral” rating in a research report on Monday, August 17th. Loop Capital cut shares of Apple from a “buy” rating to a “hold” rating and reduced their target price for the company from $370.00 to $330.00 in a research note on Tuesday. Daiwa Securities Group upped their price target on Apple from $325.00 to $335.00 and gave the company an “outperform” rating in a report on Tuesday, August 11th. Finally, Weiss Ratings upgraded Apple from a “buy (b-)” rating to a “buy (b)” rating in a research report on Thursday, October 8th. One research analyst has rated the stock with a Strong Buy rating, twenty-five have assigned a Buy rating, fifteen have issued a Hold rating and two have assigned a Sell rating to the company’s stock. According to MarketBeat, the company presently has an average rating of “Moderate Buy” and a consensus target price of $340.12.

Get Our Latest Research Report on Apple

Institutional Investors Weigh In On Apple

A number of institutional investors have recently added to or reduced their stakes in AAPL. State Street Corp boosted its stake in Apple by 4.7% in the 2nd quarter. State Street Corp now owns 630,662,494 shares of the iPhone maker’s stock valued at $182,897,769,000 after buying an additional 28,321,085 shares in the last quarter. Berkshire Hathaway Inc acquired a new position in Apple during the second quarter worth $65,950,297,000. Bank of America Corp DE acquired a new position in Apple during the second quarter worth $36,986,090,000. Legal & General Group Plc acquired a new position in Apple during the second quarter worth $30,443,242,000. Finally, Amundi lifted its holdings in shares of Apple by 23.2% during the first quarter. Amundi now owns 73,082,616 shares of the iPhone maker’s stock valued at $18,547,637,000 after acquiring an additional 13,780,080 shares during the period. 67.73% of the stock is owned by institutional investors and hedge funds.

More Apple News

Here are the key news stories impacting Apple this week:

Positive Sentiment: Preorders for the $1,999 iPhone Duo reportedly sold out quickly, with delivery estimates extending into 2027. Apple has allegedly raised its 12-month shipment target 44%, to 14 million units from 9.7 million, suggesting stronger-than-expected demand for the new premium device. Apple bets iPhone Duo can remake foldable market as sales begin
Positive Sentiment: Investors are treating Apple as an “AI haven” because it relies more on on-device AI and its existing ecosystem than on enormous data-center spending. That relatively disciplined capital approach is attracting investors concerned about the returns and valuations of major AI infrastructure projects. Apple’s Cash Flow Machine Makes It Investors’ Favorite AI Hedge
Positive Sentiment: Apple’s latest quarterly results exceeded consensus expectations, with revenue rising 16.4% year over year and earnings per share topping estimates. Its strong free cash flow, services business and Berkshire Hathaway’s continued large holding provide additional support for the bullish case.
Neutral Sentiment: The iPhone Duo’s retail launch begins Friday, but Apple says store inventory will be limited. Strong demand could support revenue, while constrained supply may delay sales recognition and frustrate customers. Early reviews praise the form factor but cite the high price and software trade-offs, including a reported app-optimization issue. Apple’s $1,999 iPhone Duo hits stores Friday amid limited supplies
Negative Sentiment: Valuation remains the principal risk. Loop Capital downgraded Apple to Hold, arguing the shares are fully valued and warning about potentially slower iPhone shipments; another analysis estimated the stock could be roughly 25% overvalued. ETF net selling and recent insider sales add modest near-term pressure.

Apple Company Profile

(Get Free Report)

Apple Inc designs, develops and sells consumer electronics, software and digital services. Its best-known products include the iPhone smartphone, Mac personal computers, iPad tablets, Apple Watch, AirPods and other accessories. The company also develops operating systems and applications that support its hardware ecosystem.

Apple’s services business includes the App Store, Apple Music, Apple TV, Apple Arcade, iCloud, Apple Pay and other subscription, payment and digital-content offerings.

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