Similarweb (NYSE:SMWB – Get Free Report) and Aware (NASDAQ:AWRE – Get Free Report) are both small-cap technology companies, but which is the superior investment? We will compare the two businesses based on the strength of their risk, earnings, profitability, dividends, analyst recommendations, valuation and institutional ownership.
Volatility and Risk
Similarweb has a beta of 1.3, indicating that its stock price is 30% more volatile than the S&P 500. Comparatively, Aware has a beta of 1.04, indicating that its stock price is 4% more volatile than the S&P 500.
Institutional & Insider Ownership
57.6% of Similarweb shares are owned by institutional investors. Comparatively, 24.4% of Aware shares are owned by institutional investors. 62.4% of Similarweb shares are owned by insiders. Comparatively, 34.3% of Aware shares are owned by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
Analyst Recommendations
This is a summary of recent ratings and price targets for Similarweb and Aware, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Similarweb | 1 | 4 | 5 | 1 | 2.55 |
| Aware | 1 | 0 | 0 | 0 | 1.00 |
Similarweb presently has a consensus price target of $9.71, indicating a potential upside of 9.89%. Given Similarweb’s stronger consensus rating and higher possible upside, research analysts clearly believe Similarweb is more favorable than Aware.
Profitability
This table compares Similarweb and Aware’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Similarweb | -7.37% | -19.81% | -1.74% |
| Aware | -51.92% | -35.21% | -24.33% |
Earnings & Valuation
This table compares Similarweb and Aware”s top-line revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Similarweb | $282.60 million | 2.74 | -$32.94 million | ($0.25) | -35.36 |
| Aware | $17.29 million | 1.14 | -$5.87 million | ($0.40) | -2.25 |
Aware has lower revenue, but higher earnings than Similarweb. Similarweb is trading at a lower price-to-earnings ratio than Aware, indicating that it is currently the more affordable of the two stocks.
Summary
Similarweb beats Aware on 13 of the 15 factors compared between the two stocks.
About Similarweb
Similarweb Ltd. provides cloud-based digital intelligence solutions in the United States, Europe, the Asia Pacific, the United Kingdom, Israel, and internationally. The company offers digital research intelligence solutions for its customers to benchmark performance against competitors and market leaders, analyze trends in the market, conduct deeper research into specific companies, and analyze audience behavior; and digital marketing intelligence solutions for its customers to understand their competitors' online acquisition strategies in each marketing channel, and optimize their own strategies. It also provides sales intelligence solutions for its customers to access relevant buying signals and digital insights of their customers to generate leads quickly; and shopper intelligence solutions for its customers to analyze a view of their customers' digital journeys, monitor consumer demand, increase brand visibility in the search process, and optimize category and product level conversion in the purchase process. In addition, the company offers investor intelligence solutions for its customers to access an end-to-end view of market, sector, and company performance to ideate and monitor investment opportunities; forecast market performance; and perform due diligence. Further, it provides data-as-a-service and advisory services. The company serves retail, consumer packaged goods, consumer finance, consultancies, marketing and advertising agencies, media and publishers, business-to-business software, payment processors, travel, and institutional investors. Similarweb Ltd. was incorporated in 2009 and is headquartered in Givatayim, Israel.
About Aware
Aware, Inc., an authentication company, provides biometrics software products and solutions for government agencies and commercial entities in the United States, the United Kingdom, and internationally. The company offers biometric software solution, including Knomi, a mobile biometric framework which provides multiple biometric modality options; AwareABIS, an automated biometric identification system used for large-scale biometric identification and deduplication; AFIX suite used for small-scale law enforcement focused biometric identification; and AFIX Tracker for fingerprint, palmprint, and latent print identification, as well as AFIX Face, AFIX Verifier, AFIX Identifier, AFIX Comparator, AFIX Engine, and AFIX NIST Transaction Engine. It also provides BioSP, a biometric integration platform-as-a-service that enables biometric data processing and management functionality in a web services architecture; WebEnroll, a browser-based biometric enrollment and data management solution; and AwareID, a software-as-a-service that provides identity verification and continuous authentication capabilities. In addition, the company offers biometrics applications, such as Nexa line, a biometric search and match SDKs including Nexa Fingerprint, Nexa Face, Nexa Iris, and Nexa Voice; and AwareXM, an interoperable fingerprint matching SDK that provides fingerprint minutiae extraction, template generation, and fingerprint authentication. Further, it sells imaging products used in medical and advanced imaging application; and offers software maintenance, program management, and software engineering services. The company sells its products, services, and solutions through systems integrators, direct, and original equipment manufacturers and value added resellers channel. Aware, Inc. was incorporated in 1986 and is headquartered in Burlington, Massachusetts.
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