Getty Images (NYSE:GETY – Get Free Report) and Rakuten (OTCMKTS:RKUNY – Get Free Report) are both communication services companies, but which is the better business? We will compare the two businesses based on the strength of their risk, earnings, profitability, dividends, valuation, analyst recommendations and institutional ownership.
Profitability
This table compares Getty Images and Rakuten’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Getty Images | -16.24% | -26.82% | -5.25% |
| Rakuten | -2.48% | -5.08% | -0.23% |
Valuation and Earnings
This table compares Getty Images and Rakuten”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Getty Images | $981.29 million | 0.13 | -$206.12 million | ($0.39) | -0.79 |
| Rakuten | $16.70 billion | 0.63 | -$1.19 billion | ($0.19) | -25.21 |
Getty Images has higher earnings, but lower revenue than Rakuten. Rakuten is trading at a lower price-to-earnings ratio than Getty Images, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a breakdown of current ratings and recommmendations for Getty Images and Rakuten, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Getty Images | 1 | 3 | 1 | 0 | 2.00 |
| Rakuten | 0 | 1 | 0 | 1 | 3.00 |
Getty Images presently has a consensus target price of $3.92, indicating a potential upside of 1,166.13%. Given Getty Images’ higher probable upside, equities research analysts clearly believe Getty Images is more favorable than Rakuten.
Risk & Volatility
Getty Images has a beta of 2.11, meaning that its stock price is 111% more volatile than the S&P 500. Comparatively, Rakuten has a beta of 1.11, meaning that its stock price is 11% more volatile than the S&P 500.
Institutional & Insider Ownership
45.8% of Getty Images shares are held by institutional investors. 12.5% of Getty Images shares are held by company insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Summary
Rakuten beats Getty Images on 8 of the 15 factors compared between the two stocks.
About Getty Images
Getty Images Holdings, Inc. offers creative and editorial visual content solutions in the Americas, Europe, the Middle East, Africa, and Asia-Pacific. Its products include Getty Images that offers creative and editorial content including stills, music and video which focuses on corporate, agency, and media customers; iStock.com, an e-commerce offering where customers have access to creative stills and video; Unsplash.com, a platform offering free stock photo downloads and paid subscriptions targeted to the high-growth prosumer and semi-professional creator segments; and Unsplash+ that provides access to unique model released content with expanded legal protections. In addition, it maintains privately-owned photographic archives covering news, sport, and entertainment, as well as variety of subjects, including lifestyle, business, science, health, wellness, beauty, sports, transportation, and travel. Further, the company provides music licensing, and digital asset management and distribution services. It serves media outlets, advertising agencies and corporations, individual creators, and prosumers. The company was formerly known as Getty Images, Inc. Getty Images Holdings, Inc. was founded in 1995 and is headquartered in Seattle, Washington.
About Rakuten
Rakuten Group, Inc. provides services in e-commerce, fintech, digital content, and communications to various users in Japan and internationally. The company operates through three segments: Internet Services, FinTech, and Mobile. The Internet Services segment provides range of e-commerce sites, such as Rakuten Ichiba, an Internet shopping mall, online cash-back sites, travel booking sites, portal sites, and digital content sites. It also offers messaging services and sells advertising; and manages professional sport teams. The FinTech segment offers financial services over the internet related to banking and securities, credit cards, life insurance, general insurance, electronic payment business, crypto asset (virtual currency) spot transaction, etc. The Mobile segment provides communication services and technology, electricity supply, and digital content site services. The company was formerly known as Rakuten, Inc. and changed its name to Rakuten Group, Inc. in April 2021. Rakuten Group, Inc. was incorporated in 1997 and is headquartered in Setagaya, Japan.
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