TD Cowen Has Lowered Expectations for Netflix (NASDAQ:NFLX) Stock Price

Netflix (NASDAQ:NFLX) had its target price reduced by TD Cowen from $142.00 to $115.00 in a report released on Tuesday,Benzinga reports. The brokerage currently has a “buy” rating on the Internet television network’s stock. TD Cowen’s price objective would suggest a potential upside of 28.46% from the company’s previous close.

A number of other brokerages have also recently issued reports on NFLX. Morgan Stanley set a $120.00 target price on Netflix in a report on Thursday, December 18th. Piper Sandler reiterated an “overweight” rating and issued a $140.00 target price (down from $150.00) on shares of Netflix in a report on Wednesday, October 22nd. Citigroup reiterated a “neutral” rating and set a $129.50 price objective (up from $128.00) on shares of Netflix in a report on Friday, October 3rd. Cfra lowered shares of Netflix from a “strong-buy” rating to a “hold” rating and set a $100.00 price target on the stock. in a research report on Monday, January 5th. Finally, The Goldman Sachs Group set a $112.00 price target on shares of Netflix and gave the company a “neutral” rating in a report on Friday. Two analysts have rated the stock with a Strong Buy rating, twenty-nine have given a Buy rating, fifteen have given a Hold rating and one has assigned a Sell rating to the company. According to MarketBeat, the stock has an average rating of “Moderate Buy” and an average price target of $128.59.

Netflix Stock Up 0.1%

NASDAQ:NFLX traded up $0.11 during trading hours on Tuesday, hitting $89.52. 21,748,192 shares of the company’s stock traded hands, compared to its average volume of 39,127,637. The firm has a market cap of $379.32 billion, a P/E ratio of 37.39 and a beta of 1.71. Netflix has a twelve month low of $82.11 and a twelve month high of $134.12. The company has a debt-to-equity ratio of 0.56, a quick ratio of 1.33 and a current ratio of 1.33. The stock’s fifty day moving average price is $100.64 and its two-hundred day moving average price is $113.97.

Netflix (NASDAQ:NFLX) last issued its earnings results on Tuesday, October 21st. The Internet television network reported $5.87 EPS for the quarter, missing analysts’ consensus estimates of $6.96 by ($1.09). Netflix had a net margin of 24.05% and a return on equity of 41.86%. The firm had revenue of $11.51 billion during the quarter, compared to analysts’ expectations of $11.51 billion. During the same quarter last year, the firm earned $5.40 EPS. The business’s revenue for the quarter was up 17.2% compared to the same quarter last year. Netflix has set its Q4 2025 guidance at 5.450-5.450 EPS. On average, research analysts expect that Netflix will post 24.58 earnings per share for the current fiscal year.

Insider Buying and Selling at Netflix

In other Netflix news, Director Reed Hastings sold 426,290 shares of the company’s stock in a transaction on Friday, January 2nd. The stock was sold at an average price of $91.67, for a total value of $39,078,004.30. Following the completion of the transaction, the director owned 3,940 shares in the company, valued at $361,179.80. This represents a 99.08% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through the SEC website. Also, CEO Theodore A. Sarandos sold 20,270 shares of the firm’s stock in a transaction on Tuesday, November 4th. The stock was sold at an average price of $109.21, for a total value of $2,213,646.16. Following the completion of the sale, the chief executive officer directly owned 151,680 shares of the company’s stock, valued at $16,564,669.44. This represents a 11.79% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders sold 1,598,370 shares of company stock valued at $168,251,193 in the last quarter. 1.37% of the stock is owned by company insiders.

Institutional Inflows and Outflows

A number of hedge funds have recently bought and sold shares of NFLX. First Financial Corp IN increased its holdings in Netflix by 900.0% in the 4th quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock worth $25,000 after acquiring an additional 243 shares in the last quarter. Imprint Wealth LLC purchased a new stake in shares of Netflix in the third quarter worth $25,000. Retirement Wealth Solutions LLC bought a new stake in shares of Netflix during the 3rd quarter valued at $28,000. Legacy Investment Solutions LLC bought a new stake in shares of Netflix during the 2nd quarter valued at $31,000. Finally, Steph & Co. lifted its stake in shares of Netflix by 188.9% during the 3rd quarter. Steph & Co. now owns 26 shares of the Internet television network’s stock valued at $31,000 after buying an additional 17 shares in the last quarter. Hedge funds and other institutional investors own 80.93% of the company’s stock.

Trending Headlines about Netflix

Here are the key news stories impacting Netflix this week:

• Positive Sentiment: HSBC initiated coverage with a Buy / “strong‑buy” view, citing a sturdy earnings outlook and the strategic upside from the Warner Bros. Discovery deal — an analyst catalyst that can drive demand if the M&A path looks clearer. HSBC initiates coverage of Netflix (NFLX) with buy recommendation
• Positive Sentiment: Zacks highlights that Netflix has the setup for an earnings beat (growth drivers and favorable comparisons), raising the odds of an upside surprise when Q4 results are released later this month — a near‑term catalyst for the stock. Netflix (NFLX) Earnings Expected to Grow: Should You Buy?
• Positive Sentiment: Market technicals and commentary flag NFLX as oversold with bullish RSI/MACD signals and Wall Street price targets above current levels — this technical/valuation setup is attracting buy‑the‑dip interest ahead of earnings. 3 Oversold Stocks Ready to Rebound in 2026 (includes Netflix)
• Neutral Sentiment: Benchmark (Daniel Kurnos) maintained a Hold rating, noting solid 2026 fundamentals but flagging valuation and M&A/regulatory overhang — a reminder that some analysts remain cautious despite positive signals. Maintaining Hold on Netflix: Solid 2026 Fundamentals Offset by Valuation, M&A Uncertainty, and Regulatory Overhang
• Neutral Sentiment: Options traders and commentators are recommending calendar spreads and short‑put strategies to play elevated volatility — signals that some traders see a defined risk/reward around the upcoming earnings and M&A milestones. Netflix Calendar Spread: A Smart Play on Volatility
• Negative Sentiment: M&A uncertainty is the largest negative. Paramount/Skydance’s lawsuits and proxy fight efforts, plus public pushback from political figures (including President Trump), increase the risk the Warner Bros. Discovery transaction is delayed, restructured or faces regulatory scrutiny — raising execution and financing concerns that pressure the stock. Paramount Skydance Sues Warner Bros. Over Netflix Deal Trump Indicates He’s Really Not Into Netflix Buying WB (Deadline via Google News)

Netflix Company Profile

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.