Weekly Investment Analysts’ Ratings Updates for Alphabet (GOOG)

Several brokerages have updated their recommendations and price targets on shares of Alphabet (NASDAQ: GOOG) in the last few weeks:

• 10/20/2025 – Alphabet was given a new $300.00 price target on by analysts at Oppenheimer Holdings, Inc.. They now have an “outperform” rating on the stock.
• 10/16/2025 – Alphabet had its “outperform” rating reaffirmed by analysts at Scotiabank. They now have a $310.00 price target on the stock.
• 10/16/2025 – Alphabet had its price target raised by analysts at Scotiabank from $240.00 to $310.00. They now have a “sector outperform” rating on the stock.
• 10/9/2025 – Alphabet was given a new $255.00 price target on by analysts at UBS Group AG. They now have a “neutral” rating on the stock.
• 10/8/2025 – Alphabet had its “buy” rating reaffirmed by analysts at Cowen Inc.
• 10/8/2025 – Alphabet had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 10/8/2025 – Alphabet had its price target raised by analysts at TD Cowen from $270.00 to $280.00. They now have a “buy” rating on the stock.
• 10/7/2025 – Alphabet was upgraded by analysts at Hsbc Global Res to a “strong-buy” rating.
• 10/2/2025 – Alphabet had its price target raised by analysts at Morgan Stanley from $210.00 to $270.00. They now have an “overweight” rating on the stock.
• 10/2/2025 – Alphabet had its price target raised by analysts at Jefferies Financial Group Inc. from $230.00 to $285.00. They now have a “buy” rating on the stock.
• 9/29/2025 – Alphabet was upgraded by analysts at Mizuho to a “strong-buy” rating.
• 9/27/2025 – Alphabet had its “buy (b)” rating reaffirmed by analysts at Weiss Ratings.
• 9/22/2025 – Alphabet had its price target raised by analysts at Robert W. Baird from $215.00 to $275.00. They now have an “outperform” rating on the stock.
• 9/8/2025 – Alphabet was downgraded by analysts at Phillip Securities from a “strong-buy” rating to a “moderate buy” rating.
• 9/3/2025 – Alphabet was given a new $265.00 price target on by analysts at KeyCorp.
• 9/3/2025 – Alphabet had its price target raised by analysts at Pivotal Research from $245.00 to $300.00. They now have a “buy” rating on the stock.
• 9/3/2025 – Alphabet had its “outperform” rating reaffirmed by analysts at Oppenheimer Holdings, Inc.. They now have a $270.00 price target on the stock, up previously from $235.00.
• 9/3/2025 – Alphabet had its price target raised by analysts at JPMorgan Chase & Co. from $232.00 to $260.00. They now have an “overweight” rating on the stock.

Insider Activity at Alphabet

In other news, CEO Sundar Pichai sold 32,500 shares of the business’s stock in a transaction dated Wednesday, October 15th. The shares were sold at an average price of $250.15, for a total value of $8,129,875.00. Following the completion of the sale, the chief executive officer owned 2,369,619 shares in the company, valued at approximately $592,760,192.85. The trade was a 1.35% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Also, insider John Kent Walker sold 17,816 shares of the business’s stock in a transaction dated Monday, September 29th. The shares were sold at an average price of $247.42, for a total transaction of $4,408,034.72. Following the completion of the sale, the insider owned 42,985 shares of the company’s stock, valued at approximately $10,635,348.70. This represents a 29.30% decrease in their position. The disclosure for this sale can be found here. Insiders have sold a total of 246,150 shares of company stock worth $55,805,379 over the last ninety days. 12.99% of the stock is currently owned by company insiders.

Alphabet Inc offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America. It operates through Google Services, Google Cloud, and Other Bets segments. The Google Services segment provides products and services, including ads, Android, Chrome, devices, Gmail, Google Drive, Google Maps, Google Photos, Google Play, Search, and YouTube.