ServiceNow (NYSE:NOW – Get Free Report)‘s stock had its “outperform” rating reiterated by research analysts at Oppenheimer in a note issued to investors on Thursday, Benzinga reports. They currently have a $165.00 price objective on the information technology services provider’s stock. Oppenheimer‘s price target suggests a potential upside of 10.33% from the stock’s previous close.
A number of other equities research analysts have also recently commented on the company. Wells Fargo & Company reissued an “overweight” rating and set a $190.00 price target (up from $175.00) on shares of ServiceNow in a report on Monday, October 12th. Canaccord Genuity Group set a $145.00 price objective on ServiceNow in a research report on Thursday. Deutsche Bank Aktiengesellschaft upped their price objective on ServiceNow from $135.00 to $155.00 and gave the stock a “buy” rating in a research note on Monday, September 21st. Royal Bank Of Canada increased their target price on ServiceNow from $130.00 to $176.00 and gave the stock an “outperform” rating in a research report on Monday, October 12th. Finally, TD Cowen lifted their target price on ServiceNow from $140.00 to $165.00 and gave the company a “buy” rating in a research note on Thursday, October 15th. One research analyst has rated the stock with a Strong Buy rating, thirty-six have issued a Buy rating, two have assigned a Hold rating and four have issued a Sell rating to the company. According to data from MarketBeat, ServiceNow currently has a consensus rating of “Moderate Buy” and an average target price of $155.90.
Read Our Latest Stock Analysis on NOW
ServiceNow Stock Performance
NOW opened at $149.55 on Thursday. The firm has a market cap of $154.63 billion, a P/E ratio of 93.47, a PEG ratio of 2.92 and a beta of 0.99. ServiceNow has a 1-year low of $81.24 and a 1-year high of $192.97. The company has a 50 day simple moving average of $139.55 and a two-hundred day simple moving average of $115.79. The company has a debt-to-equity ratio of 0.43, a current ratio of 0.70 and a quick ratio of 0.70.
ServiceNow (NYSE:NOW – Get Free Report) last announced its quarterly earnings data on Wednesday, October 28th. The information technology services provider reported $1.00 EPS for the quarter, missing the consensus estimate of $1.02 by ($0.02). The firm had revenue of $4.11 billion for the quarter, compared to the consensus estimate of $4.09 billion. ServiceNow had a net margin of 11.34% and a return on equity of 16.45%. The firm’s revenue for the quarter was up 20.5% on a year-over-year basis. During the same quarter in the previous year, the business earned $4.82 earnings per share. Equities analysts forecast that ServiceNow will post 2.23 earnings per share for the current fiscal year.
Insider Activity
In related news, Director Paul Chamberlain sold 2,700 shares of the firm’s stock in a transaction on Thursday, August 27th. The shares were sold at an average price of $135.50, for a total value of $365,850.00. Following the completion of the transaction, the director directly owned 43,990 shares of the company’s stock, valued at approximately $5,960,645. This trade represents a 5.78% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. Also, insider Jacqueline Canney sold 7,847 shares of the business’s stock in a transaction on Friday, August 28th. The stock was sold at an average price of $138.00, for a total transaction of $1,082,886.00. Following the completion of the sale, the insider owned 30,042 shares in the company, valued at $4,145,796. This represents a 20.71% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. In the last ninety days, insiders sold 14,081 shares of company stock worth $1,937,904. 0.34% of the stock is currently owned by insiders.
Hedge Funds Weigh In On ServiceNow
A number of institutional investors and hedge funds have recently made changes to their positions in the business. Columbia Bank increased its stake in ServiceNow by 9.5% during the third quarter. Columbia Bank now owns 18,670 shares of the information technology services provider’s stock worth $2,502,000 after acquiring an additional 1,612 shares during the last quarter. Mirae Asset Global Investments Co. Ltd. bought a new stake in shares of ServiceNow in the 3rd quarter valued at approximately $65,477,000. ProShare Advisors LLC lifted its stake in shares of ServiceNow by 1.0% in the 3rd quarter. ProShare Advisors LLC now owns 197,106 shares of the information technology services provider’s stock valued at $26,414,000 after purchasing an additional 1,964 shares during the last quarter. Vise Technologies Inc. lifted its stake in shares of ServiceNow by 26.1% in the 3rd quarter. Vise Technologies Inc. now owns 52,722 shares of the information technology services provider’s stock valued at $7,065,000 after purchasing an additional 10,898 shares during the last quarter. Finally, Investment Partners LTD. purchased a new position in shares of ServiceNow in the 3rd quarter worth approximately $268,000. 87.18% of the stock is owned by hedge funds and other institutional investors.
Trending Headlines about ServiceNow
Here are the key news stories impacting ServiceNow this week:
- Positive Sentiment: Revenue and subscription growth remained strong. Third-quarter revenue rose 20.5% year over year to $4.11 billion, exceeding the $4.09 billion consensus estimate. Subscription revenue increased 21% to $3.99 billion. ServiceNow Reports Third Quarter 2026 Financial Results
- Positive Sentiment: AI partnerships and customer adoption support the long-term story. ServiceNow expanded its partnership with OpenAI to connect AI reasoning with governed enterprise workflows, cybersecurity and agentic development. HPE also selected ServiceNow for a five-year, AI-powered support-services agreement. ServiceNow and OpenAI Partnership
- Positive Sentiment: Some analysts see substantial upside. Piper Sandler reaffirmed its overweight rating with a $175 price target, while JPMorgan and another prominent Wall Street firm reportedly see meaningful appreciation potential if ServiceNow’s AI monetization accelerates. MarketWatch Analyst Commentary
- Neutral Sentiment: New AI initiatives have not yet resolved investor skepticism. ServiceNow launched a Control Tower Alliance with companies including Anthropic, AWS and Cisco to help enterprises deploy AI safely, but investors remain focused on measurable revenue and backlog acceleration. ServiceNow Control Tower Alliance
- Negative Sentiment: Earnings and guidance disappointed. Adjusted earnings of $1.00 per share missed the $1.02 consensus estimate, ending a six-quarter earnings-beat streak. Fourth-quarter revenue guidance reportedly came in below Wall Street expectations, intensifying concerns about slowing demand and backlog growth. ServiceNow Shares Sink on Earnings Miss and Weak Outlook
- Negative Sentiment: Valuation and sector fears amplify the reaction. With ServiceNow trading at a high earnings multiple, investors are demanding stronger evidence that AI will accelerate—not cannibalize—software revenue. The selloff also pressured software-focused ETFs and other technology stocks. ServiceNow Weak Forecast and Wall Street Reaction
ServiceNow Company Profile
ServiceNow, Inc provides cloud-based software designed to help organizations digitize, automate and manage enterprise workflows. Its Now Platform connects people, processes and systems across departments, enabling customers to manage work through a centralized technology environment.
The company’s products and services address a range of business needs, including information technology service management, IT operations management, customer service management, human resources service delivery, security operations, risk and compliance, and application development.
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