Dolphin Entertainment (NASDAQ:DLPN – Get Free Report) and Creative Realities (NASDAQ:CREX – Get Free Report) are both small-cap communication services companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, institutional ownership, risk, dividends, analyst recommendations, earnings and valuation.
Analyst Recommendations
This is a breakdown of current ratings and target prices for Dolphin Entertainment and Creative Realities, as provided by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Dolphin Entertainment | 1 | 1 | 0 | 0 | 1.50 |
| Creative Realities | 1 | 1 | 2 | 0 | 2.25 |
Creative Realities has a consensus target price of $8.00, indicating a potential upside of 266.97%. Given Creative Realities’ stronger consensus rating and higher possible upside, analysts plainly believe Creative Realities is more favorable than Dolphin Entertainment.
Risk and Volatility
Dolphin Entertainment has a beta of 1.83, meaning that its share price is 83% more volatile than the S&P 500. Comparatively, Creative Realities has a beta of 1.52, meaning that its share price is 52% more volatile than the S&P 500.
Profitability
This table compares Dolphin Entertainment and Creative Realities’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Dolphin Entertainment | -6.31% | -21.68% | -3.03% |
| Creative Realities | -29.29% | -88.21% | -13.51% |
Insider and Institutional Ownership
8.9% of Dolphin Entertainment shares are held by institutional investors. Comparatively, 41.3% of Creative Realities shares are held by institutional investors. 19.2% of Dolphin Entertainment shares are held by insiders. Comparatively, 26.8% of Creative Realities shares are held by insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.
Earnings and Valuation
This table compares Dolphin Entertainment and Creative Realities”s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Dolphin Entertainment | $56.70 million | 0.23 | -$3.09 million | ($0.29) | -3.50 |
| Creative Realities | $57.23 million | 0.52 | -$8.28 million | ($2.11) | -1.03 |
Dolphin Entertainment has higher earnings, but lower revenue than Creative Realities. Dolphin Entertainment is trading at a lower price-to-earnings ratio than Creative Realities, indicating that it is currently the more affordable of the two stocks.
Summary
Creative Realities beats Dolphin Entertainment on 8 of the 14 factors compared between the two stocks.
About Dolphin Entertainment
Dolphin Entertainment, Inc., together with its subsidiaries, operates as an independent entertainment marketing and production company in the United States. The company operates in two segments, Entertainment Publicity, and Marketing and Content Production. The Entertainment Publicity and Marketing segment provides diversified marketing services, including public relations, entertainment and hospitality content marketing, strategic communications, strategic marketing consulting, social media and influencer marketing, digital marketing, creative branding, talent publicity, and entertainment marketing services, as well as produces promotional video content. The Content Production segment produces and distributes feature films and digital content. In addition, it offers strategic marketing and publicity services to individuals and corporates in the entertainment, hospitality, and music industries; and marketing direction, public relations counsel, and media strategy for video game publishers, as well as eSports leagues and other entities in the gaming industry. The company was formerly known as Dolphin Digital Media, Inc. and changed its name to Dolphin Entertainment, Inc. in July 2017. The company was incorporated in 1995 and is headquartered in Coral Gables, Florida.
About Creative Realities
Creative Realities, Inc., together with its subsidiaries, provides digital marketing technology and solutions in the United States and internationally. It offers digital signage and media solutions to enhance communications in a wide-ranging variety of out-of-home environments. The company’s solutions include digital merchandising systems and omni-channel customer engagement systems; interactive digital shopping assistants; advisors and kiosks; and other interactive marketing technologies, such as mobile, social media, point-of-sale transactions, beaconing, and web-based media that enables its customers to engage with their consumers. It also provides hardware system design/engineering, hardware installation, content development, content scheduling, post-deployment network and field support, and media sales, as well as media management and distribution software platforms and networks; device and product management; and customized software service layers, systems, experiences, workflows, and integrated solutions. The company sells its solutions to the automotive, retail, digital out of home comprising advertising networks and retail media networks, foodservice/quick-serve restaurants, financial services, gaming, and sports and entertainment venues. Creative Realities, Inc. is headquartered in Louisville, Kentucky.
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