Several brokerages have updated their recommendations and price targets on shares of Unity Software (NYSE: U) in the last few weeks:
- 10/14/2026 – Unity Software had its price target raised by Wedbush from $50.00 to $55.00. They now have an “outperform” rating on the stock.
- 10/13/2026 – Unity Software had its price target raised by Morgan Stanley from $50.00 to $55.00. They now have an “overweight” rating on the stock.
- 10/12/2026 – Unity Software had its price target raised by Wells Fargo & Company from $48.00 to $53.00. They now have an “overweight” rating on the stock.
- 10/12/2026 – Unity Software was upgraded by Wall Street Zen from “hold” to “buy”.
- 10/9/2026 – Unity Software had its price target raised by BTIG Research from $51.00 to $53.00. They now have a “buy” rating on the stock.
- 10/8/2026 – Unity Software had its “outperform” rating reaffirmed by Oppenheimer Holdings, Inc..
- 10/8/2026 – Unity Software had its price target raised by Jefferies Financial Group Inc. from $50.00 to $54.00. They now have a “buy” rating on the stock.
- 10/8/2026 – Unity Software was upgraded by Raymond James Financial, Inc. from “market perform” to “outperform”. They now have a $54.00 price target on the stock.
- 10/6/2026 – Unity Software was downgraded by Zacks Research from “strong-buy” to “hold”.
- 10/5/2026 – Unity Software had its “overweight” rating reaffirmed by Piper Sandler.
- 10/4/2026 – Unity Software was downgraded by Wall Street Zen from “buy” to “hold”.
- 9/26/2026 – Unity Software was upgraded by Wall Street Zen from “hold” to “buy”.
- 9/12/2026 – Unity Software was downgraded by Wall Street Zen from “buy” to “hold”.
Insider Buying and Selling
In other Unity Software news, CEO Matthew Bromberg sold 16,383 shares of Unity Software stock in a transaction on Tuesday, August 25th. The shares were sold at an average price of $45.31, for a total transaction of $742,313.73. Following the completion of the transaction, the chief executive officer directly owned 1,541,131 shares of the company’s stock, valued at $69,828,645.61. The trade was a 1.05% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available through this hyperlink. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, COO Alexander Blum sold 43,556 shares of the business’s stock in a transaction on Friday, August 28th. The shares were sold at an average price of $43.51, for a total transaction of $1,895,121.56. Following the transaction, the chief operating officer owned 661,855 shares in the company, valued at $28,797,311.05. This trade represents a 6.17% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 109,547 shares of company stock valued at $4,884,202 in the last three months. Corporate insiders own 0.77% of the company’s stock.
The company’s core offering is the Unity development platform, which includes tools for graphics, physics, animation, audio, scripting and cross-platform deployment.
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