Saga (LON:SAGA) Reaches New 52-Week High – Time to Buy?

Posted by Francis Steltz on Oct 13th, 2026

Shares of Saga plc (LON:SAGA – Get Free Report) reached a new 52-week high during trading on Tuesday. The company traded as high as GBX 798.20 and last traded at GBX 786, with a volume of 296,445 shares. The stock had previously closed at GBX 780.

Analyst Ratings Changes

A number of research analysts recently commented on SAGA shares. Berenberg Bank increased their target price on Saga from GBX 1,025 to GBX 1,130 and gave the company a “buy” rating in a research note on Wednesday, September 30th. Deutsche Bank Aktiengesellschaft lifted their price target on Saga from GBX 795 to GBX 855 and gave the stock a “buy” rating in a research note on Thursday, October 1st. Two analysts have rated the stock with a Buy rating. Based on data from MarketBeat, Saga has an average rating of “Buy” and a consensus target price of GBX 992.50.

Get Our Latest Report on SAGA

Saga Price Performance

The company has a quick ratio of 0.67, a current ratio of 0.91 and a debt-to-equity ratio of 503.16. The firm’s fifty day moving average price is GBX 672.09 and its 200-day moving average price is GBX 614.14. The stock has a market cap of £1.14 billion, a P/E ratio of 31.82, a PEG ratio of 1.22 and a beta of 2.02.

Saga (LON:SAGA – Get Free Report) last posted its earnings results on Wednesday, September 30th. The company reported GBX 20.50 earnings per share (EPS) for the quarter. Saga had a return on equity of 23.50% and a net margin of 3.25%. Analysts forecast that Saga plc will post 34.78 earnings per share for the current year.

Insider Transactions at Saga

In other Saga news, insider Mark Watkins purchased 276 shares of the firm’s stock in a transaction that occurred on Wednesday, July 15th. The stock was bought at an average cost of GBX 652 per share, for a total transaction of £1,799.52. Also, insider Mike Hazell purchased 276 shares of the company’s stock in a transaction dated Wednesday, July 15th. The stock was bought at an average cost of GBX 652 per share, for a total transaction of £1,799.52. 30.38% of the stock is owned by corporate insiders.