Zacks Research upgraded shares of comScore (NASDAQ:SCOR – Free Report) to a hold rating in a report released on Monday morning,Zacks reports.
Separately, Weiss Ratings reaffirmed a “sell (d-)” rating on shares of comScore in a research note on Monday, September 21st. One analyst has rated the stock with a Buy rating, one has given a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat, the stock presently has an average rating of “Hold”.
View Our Latest Stock Analysis on SCOR
comScore Stock Down 1.6%
Insider Activity
In other comScore news, Director William Livek purchased 20,000 shares of the stock in a transaction on Friday, August 28th. The shares were bought at an average price of $5.23 per share, for a total transaction of $104,600.00. Following the completion of the transaction, the director owned 217,473 shares of the company’s stock, valued at $1,137,383.79. This trade represents a 10.13% increase in their position. The transaction was disclosed in a document filed with the SEC, which is available through this link. Also, CEO Matthew F. Mclaughlin acquired 16,633 shares of the company’s stock in a transaction on Friday, September 4th. The stock was acquired at an average cost of $5.06 per share, for a total transaction of $84,162.98. Following the completion of the acquisition, the chief executive officer owned 182,372 shares of the company’s stock, valued at $922,802.32. This trade represents a 10.04% increase in their position. Additional details regarding this purchase are available in the official SEC disclosure. Insiders have acquired 67,000 shares of company stock worth $348,468 in the last ninety days. Company insiders own 3.10% of the company’s stock.
Institutional Inflows and Outflows
An institutional investor recently raised its stake in comScore stock. Cerberus Capital Management L.P. boosted its stake in comScore, Inc. (NASDAQ:SCOR – Free Report) by 2,997.5% during the fourth quarter, according to its most recent 13F filing with the SEC. The firm owned 3,396,479 shares of the company’s stock after acquiring an additional 3,286,825 shares during the quarter. comScore accounts for about 0.8% of Cerberus Capital Management L.P.’s portfolio, making the stock its 2nd biggest holding. Cerberus Capital Management L.P. owned 67.66% of comScore worth $22,077,000 as of its most recent filing with the SEC. 42.15% of the stock is currently owned by hedge funds and other institutional investors.
About comScore
comScore, Inc (NASDAQ: SCOR) is a media measurement and analytics company that provides data and insights on how audiences consume content across television, digital media, mobile devices, video platforms and movies. Its services are designed to help media owners, advertisers and agencies evaluate audience reach, engagement and campaign performance.
The company’s offerings include cross-platform audience measurement, digital and video analytics, television measurement, movie measurement and consumer research.
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