Cracker Barrel Old Country Store (NASDAQ:CBRL – Get Free Report) and Vail Resorts (NYSE:MTN – Get Free Report) are both consumer discretionary companies, but which is the better business? We will compare the two companies based on the strength of their risk, valuation, analyst recommendations, institutional ownership, profitability, dividends and earnings.
Dividends
Cracker Barrel Old Country Store pays an annual dividend of $1.00 per share and has a dividend yield of 1.8%. Vail Resorts pays an annual dividend of $8.88 per share and has a dividend yield of 6.3%. Cracker Barrel Old Country Store pays out 71.4% of its earnings in the form of a dividend. Vail Resorts pays out 214.5% of its earnings in the form of a dividend, suggesting it may not have sufficient earnings to cover its dividend payment in the future. Vail Resorts has increased its dividend for 3 consecutive years. Vail Resorts is clearly the better dividend stock, given its higher yield and longer track record of dividend growth.
Profitability
This table compares Cracker Barrel Old Country Store and Vail Resorts’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Cracker Barrel Old Country Store | 0.95% | 4.01% | 0.86% |
| Vail Resorts | 5.20% | 22.82% | 2.61% |
Insider & Institutional Ownership
Analyst Ratings
This is a breakdown of recent ratings and recommmendations for Cracker Barrel Old Country Store and Vail Resorts, as reported by MarketBeat.com.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Cracker Barrel Old Country Store | 3 | 4 | 3 | 2 | 2.33 |
| Vail Resorts | 3 | 7 | 4 | 0 | 2.07 |
Cracker Barrel Old Country Store presently has a consensus price target of $50.86, suggesting a potential downside of 8.79%. Vail Resorts has a consensus price target of $145.25, suggesting a potential upside of 2.90%. Given Vail Resorts’ higher possible upside, analysts plainly believe Vail Resorts is more favorable than Cracker Barrel Old Country Store.
Risk & Volatility
Cracker Barrel Old Country Store has a beta of 1.21, indicating that its stock price is 21% more volatile than the S&P 500. Comparatively, Vail Resorts has a beta of 0.76, indicating that its stock price is 24% less volatile than the S&P 500.
Earnings and Valuation
This table compares Cracker Barrel Old Country Store and Vail Resorts”s gross revenue, earnings per share (EPS) and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Cracker Barrel Old Country Store | $3.32 billion | 0.38 | $31.67 million | $1.40 | 39.83 |
| Vail Resorts | $2.84 billion | 1.77 | $280.00 million | $4.14 | 34.09 |
Vail Resorts has lower revenue, but higher earnings than Cracker Barrel Old Country Store. Vail Resorts is trading at a lower price-to-earnings ratio than Cracker Barrel Old Country Store, indicating that it is currently the more affordable of the two stocks.
Summary
Vail Resorts beats Cracker Barrel Old Country Store on 10 of the 18 factors compared between the two stocks.
About Cracker Barrel Old Country Store
Cracker Barrel Old Country Store, Inc. develops and operates the Cracker Barrel Old Country Store concept in the United States. Its Cracker Barrel stores consist of restaurants with a gift shop. The company's restaurants serve breakfast, lunch, and dinner daily, as well as dine-in, pick-up, and delivery services. Its gift shop offers various decorative and functional items, such as rocking chairs, seasonal gifts, apparel, toys, food, cookware, and various other gift items, as well as various candies, preserves, and other food items. The company was incorporated in 1969 and is headquartered in Lebanon, Tennessee.
About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, operates mountain resorts and regional ski areas in the United States. It operates through three segments: Mountain, Lodging, and Real Estate. The Mountain segment operates 41 destination mountain resorts and regional ski areas. This segment is also involved in the ancillary activities, including ski school, dining, and retail/rental operations, as well as real estate brokerage activities. The Lodging segment owns and/or manages various luxury hotels and condominiums under the RockResorts brand; other lodging properties; various condominiums located in proximity to the company's mountain resorts; destination resorts; and golf courses, as well as offers resort ground transportation services. This segment operates owned and managed hotel and condominium units. The Real Estate segment owns, develops, and sells real estate properties. The company was founded in 1845 and is based in Broomfield, Colorado.
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