Sonos (NASDAQ:SONO – Get Free Report) is one of 149 public companies in the “Household Durables” industry, but how does it compare to its competitors? We will compare Sonos to related companies based on the strength of its institutional ownership, profitability, dividends, valuation, analyst recommendations, earnings and risk.
Institutional & Insider Ownership
85.8% of Sonos shares are owned by institutional investors. Comparatively, 53.7% of shares of all “Household Durables” companies are owned by institutional investors. 1.3% of Sonos shares are owned by insiders. Comparatively, 18.5% of shares of all “Household Durables” companies are owned by insiders. Strong institutional ownership is an indication that endowments, hedge funds and large money managers believe a stock is poised for long-term growth.
Analyst Recommendations
This is a summary of recent ratings and price targets for Sonos and its competitors, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Sonos | 0 | 3 | 2 | 0 | 2.40 |
| Sonos Competitors | 1744 | 7293 | 8067 | 305 | 2.40 |
Earnings & Valuation
This table compares Sonos and its competitors gross revenue, earnings per share and valuation.
| Gross Revenue | Net Income | Price/Earnings Ratio | |
| Sonos | $1.49 billion | -$61.14 million | 32.19 |
| Sonos Competitors | $127.76 billion | $322.40 million | 9.68 |
Sonos’ competitors have higher revenue and earnings than Sonos. Sonos is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.
Profitability
This table compares Sonos and its competitors’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Sonos | 3.82% | 19.10% | 8.67% |
| Sonos Competitors | -21.24% | -17.54% | 1.13% |
Risk and Volatility
Sonos has a beta of 1.93, meaning that its stock price is 93% more volatile than the S&P 500. Comparatively, Sonos’ competitors have a beta of 1.75, meaning that their average stock price is 75% more volatile than the S&P 500.
Summary
Sonos beats its competitors on 7 of the 13 factors compared.
About Sonos
Sonos, Inc., together with its subsidiaries, designs, develops, manufactures, and sells audio products and services in the Americas, Europe, the Middle East, Africa, and the Asia Pacific. It offers wireless, portable, and home theater speakers; components; and accessories. The company offers its products through approximately 10,000 third-party retail stores, including custom installers of home audio systems; and e-commerce retailers, as well as through its website. The company was formerly known as Rincon Audio, Inc. and changed its name to Sonos, Inc. in May 2004. Sonos, Inc. was incorporated in 2002 and is headquartered in Santa Barbara, California.
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