Amer Sports (NYSE:AS) Sets New 12-Month Low – Time to Sell?

Posted by George Bondi on Sep 9th, 2026

Amer Sports, Inc. (NYSE:AS – Get Free Report)’s stock price hit a new 52-week low during mid-day trading on Wednesday . The stock traded as low as $28.00 and last traded at $28.0270, with a volume of 2481339 shares traded. The stock had previously closed at $28.69.

Wall Street Analysts Forecast Growth

A number of equities research analysts have commented on the company. Barclays upped their price target on Amer Sports from $49.00 to $50.00 and gave the company an “overweight” rating in a research report on Wednesday, August 19th. Weiss Ratings downgraded Amer Sports from a “hold (c+)” rating to a “hold (c)” rating in a research report on Wednesday, August 19th. UBS Group reaffirmed a “buy” rating on shares of Amer Sports in a research note on Wednesday, August 19th. Truist Financial decreased their target price on shares of Amer Sports from $50.00 to $42.00 and set a “buy” rating for the company in a research report on Wednesday, August 19th. Finally, BMO Capital Markets started coverage on shares of Amer Sports in a research report on Tuesday. They issued an “outperform” rating and a $38.00 price target on the stock. One investment analyst has rated the stock with a Strong Buy rating, thirteen have assigned a Buy rating and two have given a Hold rating to the stock. According to data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus price target of $48.34.

Read Our Latest Analysis on AS

Amer Sports Stock Performance

The company has a market capitalization of $15.44 billion, a price-to-earnings ratio of 29.37, a P/E/G ratio of 0.95 and a beta of 1.99. The company has a 50 day moving average price of $33.62 and a 200 day moving average price of $34.54. The company has a debt-to-equity ratio of 0.11, a quick ratio of 0.80 and a current ratio of 1.76.

Amer Sports (NYSE:AS – Get Free Report) last posted its quarterly earnings results on Tuesday, August 18th. The company reported $0.22 earnings per share for the quarter, topping analysts’ consensus estimates of $0.11 by $0.11. Amer Sports had a return on equity of 11.18% and a net margin of 7.35%.The business had revenue of $1.63 billion for the quarter, compared to the consensus estimate of $1.54 billion. During the same period in the prior year, the business earned $0.03 EPS. The firm’s revenue for the quarter was up 32.1% on a year-over-year basis. Amer Sports has set its FY 2026 guidance at 1.270-1.300 EPS and its Q3 2026 guidance at 0.310-0.330 EPS. Equities research analysts predict that Amer Sports, Inc. will post 1.29 earnings per share for the current fiscal year.

Insider Buying and Selling at Amer Sports

In related news, CFO Andrew Page sold 2,022 shares of the stock in a transaction on Wednesday, September 2nd. The stock was sold at an average price of $28.63, for a total value of $57,889.86. Following the transaction, the chief financial officer directly owned 6,575 shares in the company, valued at $188,242.25. This trade represents a 23.52% decrease in their position. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available at this link. The sale was made to cover tax withholding obligations related to the vesting of equity awards.

Institutional Investors Weigh In On Amer Sports

Hedge funds and other institutional investors have recently made changes to their positions in the business. EverSource Wealth Advisors LLC increased its holdings in Amer Sports by 84.3% during the 1st quarter. EverSource Wealth Advisors LLC now owns 761 shares of the company’s stock worth $25,000 after purchasing an additional 348 shares in the last quarter. Kestra Advisory Services LLC purchased a new position in shares of Amer Sports during the fourth quarter valued at approximately $27,000. Caitong International Asset Management Co. Ltd grew its holdings in Amer Sports by 484.8% during the third quarter. Caitong International Asset Management Co. Ltd now owns 848 shares of the company’s stock worth $29,000 after buying an additional 703 shares in the last quarter. Rockefeller Capital Management L.P. raised its position in Amer Sports by 1,030.6% in the 4th quarter. Rockefeller Capital Management L.P. now owns 814 shares of the company’s stock valued at $30,000 after buying an additional 742 shares during the last quarter. Finally, PNC Financial Services Group Inc. lifted its stake in Amer Sports by 241.6% during the 3rd quarter. PNC Financial Services Group Inc. now owns 1,199 shares of the company’s stock valued at $42,000 after acquiring an additional 848 shares in the last quarter. 40.25% of the stock is owned by institutional investors.

About Amer Sports

(Get Free Report)

Amer Sports (NYSE:AS) is a Helsinki-based sporting goods group that designs, develops and markets performance-oriented equipment, apparel and footwear across multiple sports. The company focuses on product innovation, brand-driven marketing and global distribution to serve athletes and outdoor enthusiasts, offering goods for activities such as skiing, running, hiking, tennis, golf and diving.

Amer Sports’ portfolio comprises well-known sports and outdoor brands, including Salomon (outdoor footwear and winter sports), Atomic (alpine skis and ski equipment), Arc’teryx (technical outerwear and climbing gear), Wilson (racquet and ball sports equipment) and Suunto (precision instruments and sports watches).