Proficio Capital Partners LLC Buys Shares of 2,788 Salesforce Inc. $CRM

Posted by Francis Steltz on Sep 3rd, 2026

Proficio Capital Partners LLC purchased a new position in shares of Salesforce Inc. (NYSE:CRM – Free Report) in the 2nd quarter, according to the company in its most recent 13F filing with the Securities & Exchange Commission. The institutional investor purchased 2,788 shares of the CRM provider’s stock, valued at approximately $437,000.

A number of other large investors have also modified their holdings of CRM. Commonwealth Retirement Investments LLC bought a new position in Salesforce in the 4th quarter worth about $25,000. Manning & Napier Advisors LLC bought a new stake in shares of Salesforce during the second quarter valued at approximately $26,000. Gilpin Wealth Management LLC acquired a new position in shares of Salesforce during the fourth quarter worth approximately $26,000. Persistent Asset Partners Ltd bought a new position in Salesforce in the 2nd quarter worth approximately $27,000. Finally, Costello Asset Management INC increased its position in Salesforce by 410.3% in the 1st quarter. Costello Asset Management INC now owns 148 shares of the CRM provider’s stock valued at $28,000 after acquiring an additional 119 shares during the period. Institutional investors and hedge funds own 80.43% of the company’s stock.

Key Salesforce News

Here are the key news stories impacting Salesforce this week:

Positive Sentiment: Salesforce announced a partnership with Anthropic to integrate Claude into its platform through “Claudeforce.” The offering is intended to combine Claude’s reasoning capabilities with Salesforce customer data, potentially strengthening Agentforce and supporting higher-value enterprise AI growth. Salesforce partners with Anthropic to integrate Claude AI into its ecosystem
Positive Sentiment: Recent fiscal second-quarter results exceeded expectations, with adjusted EPS of $5.90 versus the $3.27 consensus and revenue of $11.35 billion. Salesforce also raised its outlook, while rapid adoption of Agentforce and Data 360 is reinforcing the view that AI can expand—not undermine—its software business. Is Salesforce cheap on strong Q2 results and higher guidance?
Positive Sentiment: Analysts continue to raise their expectations: Cantor Fitzgerald lifted its target to $300 and assigned an Overweight rating, while BTIG reaffirmed Buy with a $300 target. Needham also reiterated Buy and set a more bullish $400 target. Salesforce analyst forecasts
Positive Sentiment: BTIG said it is incrementally more confident that Salesforce’s business trends are improving, adding support to the recovery thesis following the company’s stronger quarter and raised guidance. BTIG comments on Salesforce business trends
Neutral Sentiment: Salesforce has rallied sharply since its earnings report, with commentary highlighting a broader rebound in enterprise software and the unwinding of bearish hedge-fund positions. This improves sentiment but also leaves the stock vulnerable to profit-taking. Jim Cramer discusses the enterprise software rebound
Negative Sentiment: Some analysts remain cautious about the pace of future earnings growth. Northland Securities raised its FY2027 EPS estimate but reduced projections for the third and fourth quarters and slightly lowered its FY2028 forecast, underscoring execution risk after the guidance increase. Salesforce raised guidance and must deliver revenue acceleration
Negative Sentiment: Technical commentary describes CRM as overbought after its recent surge. Investors may be locking in gains while waiting for evidence that AI bookings and revenue growth can accelerate enough to justify the higher valuation. Salesforce may be overbought

Analyst Ratings Changes

Several analysts have weighed in on CRM shares. Royal Bank Of Canada lifted their target price on Salesforce from $210.00 to $250.00 and gave the company a “sector perform” rating in a research note on Thursday, August 27th. CLSA initiated coverage on shares of Salesforce in a research report on Monday, July 20th. They issued a “hold” rating and a $165.00 target price for the company. HC Wainwright cut shares of Salesforce to a “negative” rating in a research note on Thursday, June 18th. The Goldman Sachs Group reaffirmed a “buy” rating on shares of Salesforce in a research note on Thursday, August 27th. Finally, Susquehanna initiated coverage on shares of Salesforce in a research note on Wednesday, July 1st. They set a “neutral” rating on the stock. Three research analysts have rated the stock with a Strong Buy rating, twenty-seven have given a Buy rating, fifteen have given a Hold rating and three have issued a Sell rating to the company. According to data from MarketBeat, the stock presently has an average rating of “Moderate Buy” and an average price target of $266.50.

View Our Latest Report on Salesforce

Salesforce Price Performance

Shares of NYSE CRM opened at $256.93 on Thursday. Salesforce Inc. has a twelve month low of $146.32 and a twelve month high of $269.11. The company has a current ratio of 0.84, a quick ratio of 0.84 and a debt-to-equity ratio of 1.02. The firm has a 50-day moving average of $187.58 and a two-hundred day moving average of $183.95. The company has a market capitalization of $211.45 billion, a price-to-earnings ratio of 23.42, a PEG ratio of 1.20 and a beta of 1.20.

Salesforce (NYSE:CRM – Get Free Report) last released its earnings results on Wednesday, August 26th. The CRM provider reported $5.90 EPS for the quarter, topping analysts’ consensus estimates of $3.27 by $2.63. The business had revenue of $11.35 billion for the quarter, compared to the consensus estimate of $11.33 billion. Salesforce had a net margin of 21.99% and a return on equity of 24.90%. The business’s revenue for the quarter was up 10.8% on a year-over-year basis. During the same period in the previous year, the firm earned $2.91 EPS. Salesforce has set its FY 2027 guidance at 16.670-16.710 EPS and its Q3 2027 guidance at 3.420-3.440 EPS. As a group, analysts expect that Salesforce Inc. will post 12.64 earnings per share for the current fiscal year.

Salesforce Company Profile

(Free Report)

Salesforce, founded in 1999 and headquartered in San Francisco, is a global provider of cloud-based software focused on customer relationship management (CRM) and enterprise applications. The company popularized the software-as-a-service (SaaS) model for CRM and has built a broad portfolio of products designed to help organizations manage sales, service, marketing, commerce and analytics through a unified, cloud-first platform.

Core offerings include Sales Cloud for sales automation, Service Cloud for customer support, Marketing Cloud for digital marketing and engagement, and Commerce Cloud for e-commerce.