Pure Financial Advisors LLC Takes $5.80 Million Position in The Home Depot, Inc. $HD

Posted by on Sep 2nd, 2026

Pure Financial Advisors LLC acquired a new position in The Home Depot, Inc. (NYSE:HD – Free Report) during the second quarter, according to the company in its most recent Form 13F filing with the SEC. The fund acquired 16,447 shares of the home improvement retailer’s stock, valued at approximately $5,801,000.

Several other institutional investors have also modified their holdings of the company. Bank of Nova Scotia acquired a new stake in Home Depot during the second quarter valued at approximately $118,723,000. Gator Capital Management LLC acquired a new position in Home Depot in the fourth quarter worth approximately $3,693,000. AFT Forsyth & Company Inc. acquired a new position in Home Depot in the second quarter worth approximately $1,896,000. King Luther Capital Management Corp increased its holdings in shares of Home Depot by 0.6% in the fourth quarter. King Luther Capital Management Corp now owns 1,240,478 shares of the home improvement retailer’s stock valued at $426,848,000 after buying an additional 7,180 shares in the last quarter. Finally, E Fund Management Co. Ltd. bought a new position in shares of Home Depot in the second quarter valued at $3,915,000. Institutional investors and hedge funds own 70.86% of the company’s stock.

Key Stories Impacting Home Depot

Here are the key news stories impacting Home Depot this week:

  • Positive Sentiment: Home Depot is expanding its AI-powered Magic Apron tools across all U.S. stores. The technology provides localized product searches and project assistance, potentially improving customer engagement and supporting the company’s “Pro” growth strategy. Some analysis estimates the stock could be roughly 15% undervalued if that growth narrative gains traction. Home Depot Could Be 15% Undervalued On Its Pro Growth Narrative
  • Positive Sentiment: The retailer’s latest quarterly results exceeded expectations, with earnings of $4.92 per share versus the $4.73 consensus and revenue of $47.86 billion, up 5.7% year over year. Analysts maintain a “Moderate Buy” consensus rating and an average price target above the current trading level.
  • Positive Sentiment: Home Depot is scheduled to pay a quarterly dividend of $2.33 per share on September 17 to shareholders of record on September 3. The annualized dividend is $9.32, representing a yield of approximately 2.8%.
  • Neutral Sentiment: Chief Financial Officer Richard McPhail and merchandising executive Billy Bastek will present at the Goldman Sachs Global Consumer and Retail Conference on September 15. Investors may look for updated commentary on demand, housing trends, and the professional business. The Home Depot to Present at the Goldman Sachs Global Consumer and Retail Conference
  • Negative Sentiment: High mortgage rates continue to discourage homeowners from moving, with the probability of changing residences reaching a record-low 13.5%. Home Depot reportedly sees “no sign” of a housing-market turnaround, which weighs on renovation and big-ticket project demand. Americans Stop Moving as Mortgage Lock-In Persists
  • Negative Sentiment: DIY demand remains weak as consumers defer larger home-improvement projects. Digital sales, broader category gains, and higher big-ticket sales provide some offset, but continued consumer caution is a near-term concern. Home Depot Faces Weak DIY Demand
  • Negative Sentiment: Executive Vice President Teresa Wynn Roseborough sold 2,455 shares valued at approximately $807,000, reducing her direct ownership by 14.86%. While a single insider sale does not establish a trend, it may add modest pressure to investor sentiment. Teresa Wynn Roseborough Sells Shares of Home Depot

Insider Activity at Home Depot

In related news, CFO Richard V. Mcphail sold 5,989 shares of the company’s stock in a transaction on Wednesday, August 19th. The stock was sold at an average price of $348.40, for a total transaction of $2,086,567.60. Following the transaction, the chief financial officer directly owned 48,104 shares of the company’s stock, valued at approximately $16,759,433.60. The trade was a 11.07% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through the SEC website. Also, EVP Teresa Wynn Roseborough sold 2,455 shares of the stock in a transaction dated Friday, August 28th. The stock was sold at an average price of $328.77, for a total value of $807,130.35. Following the completion of the sale, the executive vice president directly owned 14,061 shares of the company’s stock, valued at approximately $4,622,834.97. This represents a 14.86% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. Over the last ninety days, insiders have sold 9,154 shares of company stock valued at $3,132,798. Company insiders own 0.08% of the company’s stock.

Analyst Upgrades and Downgrades

Several equities research analysts have recently weighed in on HD shares. Mizuho raised their price objective on Home Depot from $385.00 to $390.00 and gave the stock an “outperform” rating in a research note on Wednesday, August 19th. Gordon Haskett boosted their target price on Home Depot from $320.00 to $330.00 in a research report on Friday, June 12th. DA Davidson reaffirmed a “buy” rating and set a $377.00 target price on shares of Home Depot in a report on Wednesday, August 19th. Guggenheim reiterated a “buy” rating and issued a $425.00 price target on shares of Home Depot in a research report on Wednesday, August 19th. Finally, Telsey Advisory Group dropped their price target on Home Depot from $435.00 to $410.00 and set an “outperform” rating on the stock in a research note on Wednesday, May 20th. Eighteen investment analysts have rated the stock with a Buy rating, thirteen have given a Hold rating and one has issued a Sell rating to the company’s stock. According to MarketBeat.com, the company presently has an average rating of “Moderate Buy” and a consensus price target of $375.54.

Check Out Our Latest Research Report on Home Depot

Home Depot Trading Down 2.5%

Home Depot stock opened at $319.70 on Wednesday. The Home Depot, Inc. has a 52 week low of $289.10 and a 52 week high of $426.75. The company has a debt-to-equity ratio of 2.64, a quick ratio of 0.31 and a current ratio of 1.08. The firm has a market capitalization of $318.96 billion, a price-to-earnings ratio of 22.37, a P/E/G ratio of 3.61 and a beta of 0.96. The company has a 50 day moving average price of $340.90 and a 200 day moving average price of $337.53.

Home Depot (NYSE:HD – Get Free Report) last announced its earnings results on Tuesday, August 18th. The home improvement retailer reported $4.92 earnings per share (EPS) for the quarter, beating the consensus estimate of $4.73 by $0.19. The company had revenue of $47.86 billion for the quarter, compared to the consensus estimate of $47.24 billion. Home Depot had a net margin of 8.41% and a return on equity of 106.42%. The company’s revenue was up 5.7% on a year-over-year basis. During the same period in the previous year, the business earned $4.68 EPS. Home Depot has set its FY 2026 guidance at 14.690-15.278 EPS. Research analysts forecast that The Home Depot, Inc. will post 15 EPS for the current year.

Home Depot Dividend Announcement

The firm also recently declared a quarterly dividend, which will be paid on Thursday, September 17th. Investors of record on Thursday, September 3rd will be given a dividend of $2.33 per share. This represents a $9.32 annualized dividend and a yield of 2.9%. The ex-dividend date of this dividend is Thursday, September 3rd. Home Depot’s payout ratio is presently 65.22%.

Home Depot Profile

(Free Report)

The Home Depot, Inc (NYSE: HD) is a leading home improvement retailer that operates large-format stores and an integrated online platform offering a broad range of products and services for do-it-yourself consumers, professional contractors and businesses. The company was founded in 1978 by Bernard Marcus and Arthur Blank and is headquartered in Atlanta, Georgia. Since opening its first stores at the end of the 1970s, Home Depot has grown into a multinational retailer known for its orange-branded stores and wide assortment of home improvement merchandise.

Home Depot’s core business includes the sale of building materials, lumber, tools, hardware, appliances, paint, plumbing and electrical supplies, lawn and garden products, and home décor.

Featured Stories

Institutional Ownership by Quarter for Home Depot (NYSE:HD)

Receive News & Ratings for Home Depot Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Home Depot and related companies with MarketBeat.com's FREE daily email newsletter.