Sally Beauty Holdings, Inc. (NYSE:SBH) Receives $17.40 Consensus PT from Brokerages

Posted by Francis Steltz on Aug 30th, 2026

Shares of Sally Beauty Holdings, Inc. (NYSE:SBH – Get Free Report) have been assigned a consensus recommendation of “Hold” from the seven research firms that are currently covering the firm, MarketBeat.com reports. One analyst has rated the stock with a sell recommendation, three have assigned a hold recommendation and three have issued a buy recommendation on the company. The average 12-month target price among analysts that have issued a report on the stock in the last year is $17.40.

A number of equities analysts have recently commented on SBH shares. Morgan Stanley cut their price target on Sally Beauty from $16.00 to $13.00 and set an “underweight” rating for the company in a report on Tuesday, May 12th. Weiss Ratings raised Sally Beauty from a “hold (c)” rating to a “hold (c+)” rating in a research note on Tuesday, July 28th. Wall Street Zen cut shares of Sally Beauty from a “buy” rating to a “hold” rating in a research report on Saturday, August 8th. Finally, TD Cowen boosted their price objective on Sally Beauty from $17.00 to $19.00 and gave the company a “buy” rating in a research report on Tuesday, August 4th.

View Our Latest Analysis on SBH

Sally Beauty Stock Up 1.2%

Shares of NYSE:SBH opened at $16.62 on Thursday. The business’s 50 day moving average is $15.32 and its 200 day moving average is $14.49. The stock has a market cap of $1.56 billion, a price-to-earnings ratio of 8.66 and a beta of 1.03. The company has a quick ratio of 0.57, a current ratio of 2.37 and a debt-to-equity ratio of 0.92. Sally Beauty has a 12-month low of $11.54 and a 12-month high of $17.92.

Sally Beauty (NYSE:SBH – Get Free Report) last announced its quarterly earnings data on Monday, August 3rd. The specialty retailer reported $0.55 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.53 by $0.02. Sally Beauty had a return on equity of 24.36% and a net margin of 5.16%.The firm had revenue of $935.49 million during the quarter, compared to the consensus estimate of $938.45 million. During the same quarter in the prior year, the company earned $0.51 EPS. The business’s revenue for the quarter was up .3% on a year-over-year basis. Sally Beauty has set its FY 2026 guidance at 2.040-2.080 EPS. On average, sell-side analysts forecast that Sally Beauty will post 2.07 earnings per share for the current fiscal year.

Insider Buying and Selling at Sally Beauty

In other Sally Beauty news, CFO Marlo Michelle Cormier Platz sold 42,771 shares of the stock in a transaction on Monday, June 8th. The stock was sold at an average price of $12.70, for a total value of $543,191.70. Following the completion of the transaction, the chief financial officer owned 138,145 shares in the company, valued at approximately $1,754,441.50. This represents a 23.64% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this link. Company insiders own 2.00% of the company’s stock.

Institutional Investors Weigh In On Sally Beauty

A number of institutional investors have recently made changes to their positions in SBH. BlackRock Inc. bought a new stake in shares of Sally Beauty in the second quarter worth approximately $223,172,000. Dimensional Fund Advisors LP lifted its position in Sally Beauty by 3.6% during the first quarter. Dimensional Fund Advisors LP now owns 5,871,979 shares of the specialty retailer’s stock valued at $81,323,000 after purchasing an additional 202,020 shares in the last quarter. State Street Corp grew its stake in shares of Sally Beauty by 4.4% during the 4th quarter. State Street Corp now owns 4,606,736 shares of the specialty retailer’s stock valued at $65,692,000 after acquiring an additional 192,560 shares during the period. Wasatch Advisors LP purchased a new stake in shares of Sally Beauty in the third quarter worth $74,842,000. Finally, Goldman Sachs Group Inc. increased its stake in Sally Beauty by 46.0% in the 4th quarter. Goldman Sachs Group Inc. now owns 3,981,998 shares of the specialty retailer’s stock worth $56,783,000 after buying an additional 1,254,125 shares in the last quarter.

About Sally Beauty

(Get Free Report)

Sally Beauty Holdings, Inc is a leading global specialty retailer and distributor of professional beauty supplies, serving both retail customers and salon professionals. The company operates two primary channels: Sally Beauty Supply, which offers a broad assortment of hair color, hair care, styling, and skincare products; and Beauty Systems Group (BSG), which provides salon-quality products and supplies to professional stylists and salon owners. With a focus on catering to diverse customer needs, Sally Beauty offers well-known brands alongside private label lines, positioning itself as a one-stop source for beauty professionals and enthusiasts alike.

Founded in 1964 and headquartered in Denton, Texas, Sally Beauty has grown through a combination of organic expansion and strategic acquisitions.