Canada Pension Plan Investment Board purchased a new stake in Netflix, Inc. (NASDAQ:NFLX – Free Report) in the second quarter, according to its most recent 13F filing with the Securities & Exchange Commission. The institutional investor purchased 8,464,738 shares of the Internet television network’s stock, valued at approximately $604,382,000.
Several other hedge funds and other institutional investors have also recently bought and sold shares of NFLX. Turning Point Benefit Group Inc. raised its position in Netflix by 13,400.0% in the fourth quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 268 shares during the period. Imprint Wealth LLC purchased a new position in shares of Netflix in the 3rd quarter valued at about $25,000. Cornerstone Financial Management LLC purchased a new position in Netflix in the fourth quarter worth approximately $26,000. Clal Insurance Enterprises Holdings Ltd acquired a new position in shares of Netflix during the second quarter worth $26,000. Finally, Atlas Capital Advisors Inc. acquired a new position in shares of Netflix during the 4th quarter worth about $26,000. 80.93% of the stock is currently owned by institutional investors and hedge funds.
Insider Activity at Netflix
In related news, Director Bradford L. Smith sold 35,990 shares of the stock in a transaction dated Wednesday, June 17th. The shares were sold at an average price of $77.52, for a total value of $2,789,944.80. Following the sale, the director owned 79,690 shares of the company’s stock, valued at $6,177,568.80. This trade represents a 31.11% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Theodore A. Sarandos sold 105,850 shares of Netflix stock in a transaction on Monday, August 3rd. The shares were sold at an average price of $73.03, for a total value of $7,730,225.50. Following the sale, the chief executive officer directly owned 206,266 shares in the company, valued at $15,063,605.98. The trade was a 33.91% decrease in their position. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders have sold a total of 600,295 shares of company stock worth $49,056,671 over the last quarter. 1.24% of the stock is owned by corporate insiders.
Netflix News Roundup
- Positive Sentiment: Netflix is reportedly exploring the ability to sell subscriptions to rival services such as Peacock and Fox One. Becoming a broader streaming-subscription hub could increase customer convenience, generate additional fees and strengthen Netflix’s position as a central entertainment platform. Netflix Stock Rises on Report It May Sell Subscriptions to Rival Streaming Services
- Positive Sentiment: Netflix’s growing NFL partnership and possible access to other streaming services could give viewers more reasons to remain within its app, supporting engagement and the company’s advertising business. Netflix Stock: NFL Growth and Rival Streaming Access Could Grow Its Ad Business
- Positive Sentiment: Investors are also focused on Netflix’s low-priced ad-supported tier, sports strategy and international expansion. Pershing Square’s increased stake has provided an additional vote of confidence in the company’s diversification and monetization plans. How Investors May Respond To Netflix Ad Tier, Sports Push, and Pershing Square’s Bigger Bet
- Neutral Sentiment: Reported short interest was listed at zero shares, making the data unreliable and offering little meaningful indication of short-covering activity.
- Neutral Sentiment: Netflix generated approximately $2.8 billion in 2025 UK revenue, surpassing ITV for the first time and highlighting its international scale. Netflix Posts $2.8B Revenues In UK To Overtake ITV For First Time
- Negative Sentiment: YouTube’s efforts to lock up prominent creators could trigger a bidding war for content, increasing Netflix’s programming costs and pressuring margins. YouTube Could Spark a Creator Bidding War That Hurts Netflix Stock
- Negative Sentiment: A leadership change in Netflix’s advertising division creates some execution uncertainty as the company works to scale its ad business. Netflix parts ways with a key ad executive
Wall Street Analyst Weigh In
A number of research analysts recently commented on NFLX shares. Sanford C. Bernstein set a $95.00 target price on shares of Netflix and gave the company an “outperform” rating in a research report on Friday, July 17th. Weiss Ratings downgraded Netflix from a “hold (c+)” rating to a “hold (c)” rating in a report on Friday, June 26th. BMO Capital Markets reiterated an “outperform” rating on shares of Netflix in a research report on Friday, August 14th. Wells Fargo & Company set a $80.00 price target on shares of Netflix and gave the stock an “equal weight” rating in a research note on Friday, July 17th. Finally, Deutsche Bank Aktiengesellschaft set a $110.00 price objective on Netflix in a research note on Monday, July 20th. Four analysts have rated the stock with a Strong Buy rating, thirty-three have issued a Buy rating, seventeen have issued a Hold rating and one has given a Sell rating to the stock. According to MarketBeat, the company has an average rating of “Moderate Buy” and a consensus price target of $103.19.
Read Our Latest Stock Report on NFLX
Netflix Stock Up 2.8%
Shares of NASDAQ:NFLX opened at $82.23 on Wednesday. Netflix, Inc. has a 1 year low of $65.08 and a 1 year high of $126.71. The stock has a 50-day simple moving average of $74.42 and a 200-day simple moving average of $84.36. The stock has a market capitalization of $342.40 billion, a P/E ratio of 25.88, a PEG ratio of 1.00 and a beta of 1.52. The company has a debt-to-equity ratio of 0.39, a quick ratio of 1.14 and a current ratio of 1.14.
Netflix (NASDAQ:NFLX – Get Free Report) last posted its earnings results on Thursday, July 16th. The Internet television network reported $0.80 earnings per share (EPS) for the quarter, beating analysts’ consensus estimates of $0.79 by $0.01. Netflix had a return on equity of 40.02% and a net margin of 28.22%.The business had revenue of $12.56 billion during the quarter, compared to analyst estimates of $12.58 billion. During the same quarter last year, the firm earned $0.72 earnings per share. The company’s revenue for the quarter was up 13.4% compared to the same quarter last year. Equities analysts forecast that Netflix, Inc. will post 3.59 earnings per share for the current year.
About Netflix
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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