The Honest Company, Inc. (NASDAQ:HNST – Get Free Report) SVP Kunssberg Etienne Von sold 2,617 shares of the stock in a transaction dated Thursday, August 20th. The shares were sold at an average price of $4.99, for a total transaction of $13,058.83. Following the completion of the sale, the senior vice president owned 282,296 shares of the company’s stock, valued at approximately $1,408,657.04. The trade was a 0.92% decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.
Kunssberg Etienne Von also recently made the following trade(s):
- On Friday, August 21st, Kunssberg Etienne Von sold 4,578 shares of Honest stock. The stock was sold at an average price of $5.01, for a total value of $22,935.78.
Honest Trading Up 3.0%
Shares of NASDAQ:HNST opened at $5.20 on Tuesday. The firm has a market capitalization of $572.42 million, a PE ratio of -47.27 and a beta of 2.12. The Honest Company, Inc. has a 1-year low of $2.07 and a 1-year high of $5.84. The business’s 50 day moving average is $4.12 and its 200-day moving average is $3.39.
Analyst Ratings Changes
A number of brokerages have commented on HNST. Weiss Ratings upgraded shares of Honest from a “sell (d-)” rating to a “sell (d)” rating in a research note on Tuesday, August 11th. B. Riley Financial increased their target price on Honest from $4.00 to $5.00 and gave the stock a “buy” rating in a report on Thursday, August 6th. Morgan Stanley raised their target price on Honest from $3.40 to $5.70 and gave the stock an “equal weight” rating in a research report on Wednesday, August 12th. Northland Securities set a $5.50 price target on Honest in a research report on Thursday, August 6th. Finally, Freedom Capital upgraded Honest from a “hold” rating to a “strong-buy” rating in a research note on Thursday, August 6th. One equities research analyst has rated the stock with a Strong Buy rating, two have given a Buy rating, four have issued a Hold rating and two have issued a Sell rating to the company’s stock. According to data from MarketBeat.com, the stock currently has an average rating of “Hold” and a consensus target price of $4.84.
View Our Latest Research Report on Honest
Trending Headlines about Honest
Here are the key news stories impacting Honest this week:
- Neutral Sentiment: The sales were conducted through scheduled trading plans rather than appearing to reflect an immediate change in management’s view of the business. The executives also retained substantial positions, including CEO Carla Vernon’s approximately 3.83 million shares after her transaction. SEC insider-trading filing
- Negative Sentiment: Seven reported transactions involved approximately 150,854 shares sold for a combined value of about $752,853 at prices near $4.99 to $5.01. CEO Carla Vernon accounted for the largest sale—117,893 shares worth approximately $588,286—while other sellers included senior executives, the general counsel and board-level insiders. The concentration of selling by several insiders could weigh on sentiment, particularly as HNST trades well above its 50-day and 200-day moving averages and near its 52-week high. SEC insider-trading filings
Hedge Funds Weigh In On Honest
A number of institutional investors have recently modified their holdings of HNST. Allworth Financial LP acquired a new position in shares of Honest during the second quarter worth approximately $26,000. Caitong International Asset Management Co. Ltd raised its position in Honest by 1,392.2% in the 3rd quarter. Caitong International Asset Management Co. Ltd now owns 7,073 shares of the company’s stock worth $26,000 after purchasing an additional 6,599 shares during the last quarter. Amicus Financial Advisors LLC acquired a new position in Honest during the 4th quarter worth $29,000. Hibernia Wealth Partners LLC acquired a new position in Honest during the 4th quarter worth $32,000. Finally, Legal & General Group Plc bought a new position in Honest in the 2nd quarter valued at $36,000. 45.54% of the stock is owned by institutional investors.
Honest Company Profile
The Honest Company, Inc (NASDAQ: HNST) is an American consumer goods firm specializing in eco-friendly and responsibly formulated products for babies, personal care, beauty and home cleaning. The company emphasizes transparency in ingredient sourcing and product safety, positioning itself in the premium segment of mass-market retail and direct-to-consumer channels.
Honest was founded in 2011 by actress Jessica Alba and environmental health advocate Christopher Gavigan with a mission to offer parents household and baby care items free from harsh chemicals and synthetic fragrances.
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