FirstCash Holdings, Inc. (NASDAQ:FCFS) Given Average Recommendation of “Moderate Buy” by Brokerages

Posted by Stanley Muller on Aug 21st, 2026

Shares of FirstCash Holdings, Inc. (NASDAQ:FCFS – Get Free Report) have earned an average rating of “Moderate Buy” from the five analysts that are covering the stock, MarketBeat Ratings reports. One investment analyst has rated the stock with a hold rating and four have given a buy rating to the company. The average 12-month price target among brokers that have issued ratings on the stock in the last year is $249.00.

Several research firms have weighed in on FCFS. TD Cowen increased their price objective on FirstCash from $235.00 to $240.00 and gave the stock a “buy” rating in a research report on Tuesday, July 7th. Weiss Ratings upgraded shares of FirstCash from a “buy (b)” rating to a “buy (b+)” rating in a research note on Friday, August 7th. Zacks Research downgraded shares of FirstCash from a “strong-buy” rating to a “hold” rating in a report on Tuesday, June 23rd. Canaccord Genuity Group increased their target price on shares of FirstCash from $242.00 to $252.00 and gave the stock a “buy” rating in a research report on Friday, April 24th. Finally, Wall Street Zen cut shares of FirstCash from a “strong-buy” rating to a “buy” rating in a report on Sunday, May 10th.

View Our Latest Research Report on FCFS

Insider Buying and Selling

In other FirstCash news, insider Howard F. Hambleton sold 2,000 shares of the firm’s stock in a transaction on Tuesday, August 18th. The stock was sold at an average price of $212.98, for a total transaction of $425,960.00. Following the transaction, the insider owned 30,406 shares in the company, valued at $6,475,869.88. This trade represents a 6.17% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CFO R Douglas Orr sold 2,000 shares of FirstCash stock in a transaction on Monday, August 17th. The shares were sold at an average price of $216.00, for a total value of $432,000.00. Following the completion of the transaction, the chief financial officer directly owned 34,734 shares of the company’s stock, valued at $7,502,544. This represents a 5.44% decrease in their ownership of the stock. The disclosure for this sale is available in the SEC filing. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold 20,348 shares of company stock worth $4,492,755 in the last quarter. Insiders own 2.86% of the company’s stock.

Institutional Investors Weigh In On FirstCash

Several institutional investors and hedge funds have recently bought and sold shares of FCFS. Harbor Investment Advisory LLC bought a new position in FirstCash in the 1st quarter valued at about $26,000. Geneos Wealth Management Inc. acquired a new stake in shares of FirstCash during the 1st quarter worth approximately $29,000. CIBC Private Wealth Group LLC boosted its position in shares of FirstCash by 490.9% during the 4th quarter. CIBC Private Wealth Group LLC now owns 195 shares of the company’s stock worth $31,000 after acquiring an additional 162 shares in the last quarter. High Point Wealth Management LLC bought a new position in FirstCash in the fourth quarter valued at approximately $33,000. Finally, Mitsubishi UFJ Asset Management Co. Ltd. bought a new position in FirstCash in the second quarter valued at approximately $34,000. Institutional investors own 80.30% of the company’s stock.

FirstCash Price Performance

FirstCash stock opened at $205.91 on Friday. FirstCash has a 12 month low of $137.31 and a 12 month high of $235.97. The stock’s 50 day moving average is $214.07 and its 200-day moving average is $206.78. The company has a current ratio of 4.89, a quick ratio of 3.51 and a debt-to-equity ratio of 1.01. The company has a market capitalization of $8.93 billion, a price-to-earnings ratio of 23.51 and a beta of 0.53.

FirstCash (NASDAQ:FCFS – Get Free Report) last announced its earnings results on Thursday, July 23rd. The company reported $2.50 earnings per share for the quarter, topping analysts’ consensus estimates of $2.39 by $0.11. The company had revenue of $1.07 billion for the quarter, compared to analyst estimates of $1.03 billion. FirstCash had a return on equity of 19.65% and a net margin of 9.42%.The firm’s quarterly revenue was up 29.4% compared to the same quarter last year. During the same quarter last year, the company earned $1.34 earnings per share. Equities research analysts expect that FirstCash will post 11.85 EPS for the current year.

FirstCash Dividend Announcement

The business also recently declared a quarterly dividend, which will be paid on Friday, August 28th. Investors of record on Friday, August 14th will be given a dividend of $0.42 per share. The ex-dividend date of this dividend is Friday, August 14th. This represents a $1.68 dividend on an annualized basis and a yield of 0.8%. FirstCash’s dividend payout ratio is currently 19.18%.

FirstCash Company Profile

(Get Free Report)

FirstCash, Inc (NASDAQ: FCFS) is a leading integrated operator of pawn stores and provider of short-term consumer loan services in the United States and Mexico. Through its retail pawn outlets, FirstCash offers collateral-based loans secured by personal property, enabling customers to access liquidity without a credit history or traditional bank account. The company also purchases, trades and sells a broad range of secondhand merchandise, including electronics, jewelry and power tools, through its network of conveniently located stores.

In addition to its pawn-broking activities, FirstCash provides unsecured consumer loans designed to meet urgent cash needs.