Several brokerages have updated their recommendations and price targets on shares of Trivago N.V. ADS (NASDAQ: TRVG) in the last few weeks:
- 8/11/2026 – Trivago N.V. ADS had its price target raised by Mizuho from $3.00 to $5.00. They now have a “neutral” rating on the stock.
- 8/6/2026 – Trivago N.V. ADS had its price target raised by B. Riley Financial, Inc. from $6.00 to $8.00. They now have a “buy” rating on the stock.
- 8/6/2026 – Trivago N.V. ADS had its price target raised by Susquehanna from $3.25 to $5.50. They now have a “neutral” rating on the stock.
- 8/5/2026 – Trivago N.V. ADS was upgraded by Weiss Ratings from “sell (d+)” to “hold (c-)”.
- 7/30/2026 – Trivago N.V. ADS had its price target raised by UBS Group AG from $3.40 to $6.00. They now have a “neutral” rating on the stock.
- 6/27/2026 – Trivago N.V. ADS was upgraded by Wall Street Zen to “hold”.
Insider Activity
In other news, General Counsel Mathias Hansen sold 15,000 shares of the company’s stock in a transaction dated Monday, June 1st. The stock was sold at an average price of $3.39, for a total transaction of $50,850.00. Following the completion of the transaction, the general counsel directly owned 4,911 shares of the company’s stock, valued at $16,648.29. This represents a 75.34% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is available at this hyperlink. Also, Director Joana Carena Breidenbach sold 35,000 shares of the stock in a transaction dated Monday, August 10th. The stock was sold at an average price of $5.16, for a total value of $180,600.00. Following the transaction, the director owned 16,725 shares of the company’s stock, valued at approximately $86,301. The trade was a 67.67% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. Insiders have sold 52,733 shares of company stock valued at $247,137 over the last ninety days. 6.50% of the stock is owned by insiders.
The company’s primary revenue model centers on cost-per-click (CPC) advertising, where accommodation providers and travel agencies bid for prominent placement in search results.
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