SFE Investment Counsel bought a new position in shares of Netflix, Inc. (NASDAQ:NFLX – Free Report) in the 2nd quarter, Holdings Channel.com reports. The institutional investor bought 19,646 shares of the Internet television network’s stock, valued at approximately $1,403,000.
A number of other institutional investors have also made changes to their positions in the business. Turning Point Benefit Group Inc. lifted its holdings in Netflix by 13,400.0% during the 4th quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 268 shares during the last quarter. Imprint Wealth LLC acquired a new position in shares of Netflix in the third quarter valued at $25,000. Cornerstone Financial Management LLC bought a new position in shares of Netflix in the fourth quarter valued at about $26,000. Atlas Capital Advisors Inc. bought a new position in shares of Netflix in the fourth quarter valued at about $26,000. Finally, Jessup Wealth Management Inc acquired a new stake in shares of Netflix during the 4th quarter worth about $27,000. 80.93% of the stock is owned by institutional investors and hedge funds.
Insider Buying and Selling at Netflix
In other news, CEO Gregory K. Peters sold 27,312 shares of the company’s stock in a transaction on Thursday, August 6th. The stock was sold at an average price of $73.54, for a total transaction of $2,008,524.48. Following the completion of the sale, the chief executive officer directly owned 120,931 shares in the company, valued at approximately $8,893,265.74. This represents a 18.42% decrease in their position. The transaction was disclosed in a legal filing with the SEC, which can be accessed through this hyperlink. Also, CFO Spencer Adam Neumann sold 9,248 shares of the stock in a transaction on Monday, August 10th. The stock was sold at an average price of $75.79, for a total value of $700,905.92. Following the sale, the chief financial officer directly owned 73,787 shares in the company, valued at approximately $5,592,316.73. This trade represents a 11.14% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold a total of 600,295 shares of company stock valued at $49,056,671 over the last ninety days. 1.24% of the stock is owned by corporate insiders.
Netflix News Roundup
- Positive Sentiment: Bill Ackman’s Pershing Square disclosed a new Netflix position of approximately 3.15 million shares, representing about 4.9% of the fund’s portfolio. Ackman said Netflix has effectively “won the streaming wars,” renewing investor interest after the stock’s major sell-off. Reuters article
- Positive Sentiment: Analysts and investing commentators point to Netflix’s resilient fundamentals: second-quarter revenue rose 13.4% year over year to $12.6 billion, earnings per share slightly exceeded estimates, and profitability remained strong. The advertising business, expanding margins and a valuation viewed as reasonable relative to growth are supporting the bullish case. Zacks article
- Positive Sentiment: Netflix’s continued push into live sports—including an MLB “Field of Dreams” game—and the extension of its Seinfeld agreement could strengthen engagement, advertising opportunities and content retention. MLB live sports article
- Neutral Sentiment: Institutional positioning is mixed: some large investors added shares while others reduced holdings. Analysts’ reported price targets remain above the current market level, but investors still must weigh valuation and slowing growth expectations.
- Negative Sentiment: Netflix closed its Hollywood-based Night School gaming studio and plans to close Helsinki-based Moonloot. The closures may improve focus and reduce costs, but they also raise questions about the company’s gaming strategy and ability to expand beyond streaming. Los Angeles Times article
- Negative Sentiment: Reported insider trading shows 30 Netflix open-market sales and no purchases over the past six months. While such sales may reflect compensation or diversification, the one-sided pattern can weigh on sentiment and contrasts with Ackman’s new bullish position. Quiver Quantitative article
Netflix Stock Performance
NASDAQ NFLX opened at $78.16 on Friday. The firm has a 50-day moving average price of $74.67 and a two-hundred day moving average price of $84.54. Netflix, Inc. has a 12-month low of $65.08 and a 12-month high of $126.71. The company has a market capitalization of $325.45 billion, a P/E ratio of 24.60, a P/E/G ratio of 0.98 and a beta of 1.52. The company has a quick ratio of 1.14, a current ratio of 1.14 and a debt-to-equity ratio of 0.39.
Netflix (NASDAQ:NFLX – Get Free Report) last announced its earnings results on Thursday, July 16th. The Internet television network reported $0.80 EPS for the quarter, topping the consensus estimate of $0.79 by $0.01. Netflix had a net margin of 28.22% and a return on equity of 40.02%. The company had revenue of $12.56 billion for the quarter, compared to analysts’ expectations of $12.58 billion. During the same period last year, the firm earned $0.72 earnings per share. The business’s revenue for the quarter was up 13.4% on a year-over-year basis. Analysts anticipate that Netflix, Inc. will post 3.59 earnings per share for the current year.
Wall Street Analyst Weigh In
NFLX has been the subject of several research analyst reports. The Goldman Sachs Group downgraded shares of Netflix from an “underweight” rating to a “sell” rating in a report on Monday, July 20th. KeyCorp reissued an “overweight” rating and issued a $92.00 price target (down from $115.00) on shares of Netflix in a report on Monday, July 13th. Citic Securities raised their price objective on shares of Netflix from $95.00 to $107.00 and gave the stock a “hold” rating in a research report on Monday, April 27th. Wedbush reduced their price objective on Netflix from $118.00 to $105.00 and set an “outperform” rating for the company in a report on Friday, July 17th. Finally, Piper Sandler reaffirmed an “overweight” rating and issued a $85.00 target price (down from $115.00) on shares of Netflix in a research report on Friday, July 17th. Four investment analysts have rated the stock with a Strong Buy rating, thirty-four have assigned a Buy rating, sixteen have given a Hold rating and one has assigned a Sell rating to the company. According to MarketBeat, the company has an average rating of “Moderate Buy” and an average price target of $103.48.
Read Our Latest Stock Report on Netflix
About Netflix
Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.
The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.
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