Hasbro (NASDAQ:HAS) Director Sells $183,359.00 in Stock

Posted by Stanley Muller on Aug 16th, 2026

Hasbro, Inc. (NASDAQ:HAS – Get Free Report) Director Elizabeth Hamren sold 1,975 shares of Hasbro stock in a transaction dated Friday, August 7th. The shares were sold at an average price of $92.84, for a total transaction of $183,359.00. Following the transaction, the director directly owned 9,896 shares of the company’s stock, valued at approximately $918,744.64. This trade represents a 16.64% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is available through this hyperlink.

Elizabeth Hamren also recently made the following trade(s):

On Tuesday, August 4th, Elizabeth Hamren sold 989 shares of Hasbro stock. The stock was sold at an average price of $90.42, for a total transaction of $89,425.38.

Hasbro Price Performance

Shares of HAS opened at $96.70 on Friday. Hasbro, Inc. has a fifty-two week low of $69.50 and a fifty-two week high of $106.98. The firm’s 50-day simple moving average is $86.09 and its two-hundred day simple moving average is $91.10. The stock has a market cap of $13.64 billion, a PE ratio of 17.39, a price-to-earnings-growth ratio of 1.77 and a beta of 0.47. The company has a debt-to-equity ratio of 4.16, a quick ratio of 1.46 and a current ratio of 1.66.

Hasbro (NASDAQ:HAS – Get Free Report) last released its earnings results on Tuesday, July 21st. The company reported $1.28 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.16 by $0.12. Hasbro had a net margin of 15.97% and a return on equity of 141.11%. The firm had revenue of $1.14 billion during the quarter, compared to analyst estimates of $1.07 billion. During the same period last year, the business earned $1.30 earnings per share. The business’s revenue was up 16.2% on a year-over-year basis. Analysts anticipate that Hasbro, Inc. will post 6.15 earnings per share for the current fiscal year.

Hasbro Dividend Announcement

The business also recently disclosed a quarterly dividend, which will be paid on Wednesday, September 2nd. Investors of record on Wednesday, August 19th will be given a dividend of $0.70 per share. This represents a $2.80 dividend on an annualized basis and a yield of 2.9%. The ex-dividend date of this dividend is Wednesday, August 19th. Hasbro’s dividend payout ratio (DPR) is 50.36%.

Key Headlines Impacting Hasbro

Here are the key news stories impacting Hasbro this week:

Positive Sentiment: Higher long-term earnings forecasts: Zacks Research raised its FY2027 EPS estimate to $6.53 from $6.32 and its FY2028 estimate to $7.08 from $6.87. Its Q1 2028 forecast also increased to $1.45 from $1.39. The revisions suggest improving expectations for Hasbro’s future profitability, although Zacks maintained a “Hold” rating. Zacks Research Has Bearish Estimate for Hasbro Q3 Earnings
Positive Sentiment: Strong recent operating performance: Hasbro’s latest reported quarter exceeded expectations, with EPS of $1.28 versus a $1.16 consensus estimate and revenue of $1.14 billion versus $1.07 billion expected. Revenue increased 16.2% year over year, providing a favorable fundamental backdrop.
Positive Sentiment: Peppa Pig marketing push: Hasbro is bringing Mummy Pig back to Kylie Kelce’s podcast to reach millennial parents. The campaign could strengthen engagement with the Peppa Pig franchise and support consumer-products demand, though the immediate financial impact is uncertain. Mummy Pig Returns to Kylie Kelce’s Podcast
Positive Sentiment: Dividend support: Hasbro declared a quarterly dividend of $0.70, equivalent to $2.80 annually and a yield of approximately 2.9%. The dividend may appeal to income-focused investors, with the next payment scheduled for September 2 to shareholders of record August 19.
Neutral Sentiment: Brand visibility: Hasbro’s “Toddler of the Year” contest generated local media attention, but the initiative is unlikely to materially affect near-term earnings or valuation. Athens 3-year-old semi-finalist in Hasbro’s Toddler of the Year contest
Negative Sentiment: Third-quarter caution: Zacks Research issued a bearish estimate for Hasbro’s Q3 earnings. The report did not provide the specific forecast, but the warning raises concern about near-term operating momentum and could temper the positive effect of higher longer-term estimates.
Negative Sentiment: Director selling: Director Elizabeth Hamren sold a combined 2,964 shares for approximately $272,784 in two transactions. The sales reduced her holdings by 7.69% and 16.64%, respectively. Insider selling does not necessarily indicate weaker fundamentals, but it may weigh modestly on investor sentiment. SEC insider trading filing

Wall Street Analyst Weigh In

HAS has been the topic of a number of recent research reports. BNP Paribas Exane cut their target price on Hasbro from $117.00 to $114.00 and set an “outperform” rating on the stock in a research note on Wednesday, July 15th. JPMorgan Chase & Co. dropped their price target on shares of Hasbro from $125.00 to $111.00 and set an “overweight” rating on the stock in a research note on Wednesday, July 22nd. Citigroup reiterated a “buy” rating on shares of Hasbro in a research note on Thursday, July 23rd. Roth Capital reissued a “buy” rating on shares of Hasbro in a research report on Wednesday, July 22nd. Finally, Morgan Stanley raised their price objective on shares of Hasbro from $122.00 to $123.00 and gave the company an “overweight” rating in a research note on Thursday, May 14th. Twelve analysts have rated the stock with a Buy rating and four have issued a Hold rating to the company. According to MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and an average price target of $109.07.

Read Our Latest Report on HAS

Institutional Inflows and Outflows

Several hedge funds have recently modified their holdings of the business. Freestone Grove Partners LP purchased a new stake in shares of Hasbro during the second quarter valued at $28,528,000. Caisse de depot et placement du Quebec bought a new stake in Hasbro in the 2nd quarter worth about $25,231,000. First Bancorp Inc ME purchased a new position in Hasbro in the 2nd quarter worth about $37,000. Jupiter Topco LLC purchased a new position in Hasbro in the 2nd quarter worth about $4,988,000. Finally, Hsbc Holdings PLC bought a new position in Hasbro during the 2nd quarter valued at about $66,071,000. Hedge funds and other institutional investors own 91.83% of the company’s stock.

About Hasbro

(Get Free Report)

Hasbro, Inc is a global play and entertainment company, known for designing, manufacturing and marketing a diverse portfolio of toys, games and consumer products. Founded in 1923 as Hassenfeld Brothers and headquartered in Pawtucket, Rhode Island, the company has grown into one of the foremost names in the toy industry, with a presence in retail, digital and entertainment channels worldwide.

The company’s brand portfolio features iconic properties such as Monopoly, Play-Doh, Nerf, My Little Pony and Transformers.