Richard Edward Colburn III Sells 8,252 Shares of Etsy (NYSE:ETSY) Stock

Posted by Geri Gentry on Aug 14th, 2026

Etsy Inc (NYSE:ETSY – Get Free Report) insider Richard Edward Colburn III sold 8,252 shares of the business’s stock in a transaction on Monday, August 10th. The shares were sold at an average price of $82.09, for a total transaction of $677,406.68. Following the transaction, the insider directly owned 6,503 shares of the company’s stock, valued at approximately $533,831.27. This trade represents a 55.93% decrease in their position. The sale was disclosed in a document filed with the SEC, which is available at the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Etsy Stock Up 1.4%

ETSY stock opened at $80.72 on Friday. The stock has a market cap of $7.66 billion, a PE ratio of 45.09, a price-to-earnings-growth ratio of 5.88 and a beta of 1.84. The firm’s 50-day simple moving average is $78.39 and its 200 day simple moving average is $64.26. Etsy Inc has a fifty-two week low of $44.00 and a fifty-two week high of $87.97.

Analysts Set New Price Targets

A number of equities analysts recently issued reports on ETSY shares. BTIG Research lowered Etsy from a “buy” rating to a “neutral” rating in a report on Thursday, July 16th. Piper Sandler lifted their target price on Etsy from $70.00 to $80.00 and gave the company a “neutral” rating in a research note on Friday, August 7th. Wall Street Zen lowered Etsy from a “buy” rating to a “hold” rating in a research report on Sunday, May 31st. Susquehanna cut Etsy to a “neutral” rating in a research note on Thursday, May 21st. Finally, Evercore set a $83.00 price target on Etsy in a report on Thursday, August 6th. One research analyst has rated the stock with a Strong Buy rating, ten have given a Buy rating, twenty have given a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat.com, the stock presently has a consensus rating of “Hold” and a consensus target price of $81.50.

View Our Latest Research Report on Etsy

Institutional Investors Weigh In On Etsy

Institutional investors have recently added to or reduced their stakes in the company. Cibc World Market Inc. acquired a new position in shares of Etsy during the 2nd quarter valued at $1,777,000. OMERS ADMINISTRATION Corp acquired a new stake in shares of Etsy in the second quarter valued at $1,793,000. Sanctuary Advisors LLC bought a new position in Etsy during the second quarter valued at about $278,000. Connor Clark & Lunn Investment Management Ltd. bought a new position in Etsy during the second quarter valued at about $5,347,000. Finally, Bank of Nova Scotia acquired a new position in Etsy during the second quarter worth about $18,602,000. 99.53% of the stock is currently owned by institutional investors and hedge funds.

Key Etsy News

Here are the key news stories impacting Etsy this week:

Positive Sentiment: Encouraging buyer engagement: Mobile-app gross merchandise sales rose 12.5% in the second quarter, suggesting Etsy’s personalization efforts and product improvements are driving more activity on its marketplace. Etsy Q2 2026 Earnings Call Transcript
Positive Sentiment: Quarterly results topped expectations: Etsy reported second-quarter revenue of $668.3 million, up 6.2% year over year, while adjusted earnings per share exceeded consensus estimates. The results helped reinforce the view that marketplace momentum may be improving. Etsy Pins Growth Hopes on Personalization
Positive Sentiment: Buyback and restructuring support: Etsy authorized up to $2 billion in share repurchases and plans to reduce its workforce by roughly 12%. The actions could improve operating efficiency and boost earnings per share, although they also signal a significant business reshaping. Etsy Cuts 12% Workforce Despite Improving Sales
Positive Sentiment: Analyst target increases: Needham raised its price target to $100, while Raymond James and Citigroup also lifted their targets following the earnings report. However, the broader analyst consensus remains “Hold,” indicating that much of the recovery may already be reflected in the stock.
Neutral Sentiment: Insider transaction: Director Richard Edward Colburn III sold $677,407 of Etsy stock, reducing his direct holdings by approximately 56%. The sale was executed under a pre-arranged Rule 10b5-1 plan, which makes it a weaker bearish signal than an unscheduled sale. Etsy Insider Sells Stock
Negative Sentiment: Seller concerns over AI policies: Some long-time sellers are criticizing Etsy’s rules for AI-generated products, particularly labeling and enforcement. If dissatisfaction causes sellers to leave, marketplace selection and buyer trust could suffer. Etsy Seller Concerns Over AI Content Rules
Negative Sentiment: Valuation risk: With Etsy trading near its 52-week high and at a relatively elevated earnings multiple, investors may demand continued growth and successful execution of the buyback and restructuring plans.

About Etsy

(Get Free Report)

Etsy, Inc operates two-sided online marketplaces that connect buyers and sellers primarily in the United States, the United Kingdom, Germany, Canada, Australia, France, and India. Its primary marketplace is Etsy.com that connects artisans and entrepreneurs with various consumers. The company also offers Reverb, a musical instrument marketplace; Depop, a fashion resale marketplace; and Elo7, a Brazil-based marketplace for handmade and unique items. In addition, it offers various seller services, including Etsy Payments, a payment processing service; Etsy Ads, an advertising platform; and Shipping Labels, which allows sellers in the United States, Canada, the United Kingdom, Australia, and India to purchase discounted shipping labels.