GoPro (NASDAQ:GPRO) Posts Earnings Results

Posted by Geri Gentry on Aug 11th, 2026

GoPro (NASDAQ:GPRO – Get Free Report) released its quarterly earnings data on Monday. The company reported ($0.21) earnings per share for the quarter, missing analysts’ consensus estimates of $0.02 by ($0.23), FiscalAI reports. GoPro had a negative net margin of 20.70% and a negative return on equity of 161.44%. The business had revenue of $104.93 million during the quarter, compared to the consensus estimate of $151.47 million.

Here are the key takeaways from GoPro’s conference call:

GoPro is in the later stages of evaluating a potential sale and other strategic alternatives, with interest reportedly coming from defense, consumer, and financial-sector parties. Management said the process is intended to maximize shareholder value but provided no further details.
GoPro launched its MISSION 1 and MISSION 1 PRO cameras in Q2 and plans to release the interchangeable-lens MISSION 1 PRO ILS in September. Management highlighted strong reviews, customer enthusiasm, expanding retail distribution, and the potential to grow its prosumer and professional-market share.
The GoPro Subscription attach rate reached a record 69%, up from 54% in the year-ago quarter, while retention remained 67%. Management emphasized that subscriptions provide high-margin recurring revenue and deepen customer relationships.
GoPro continues expanding its ecosystem with new MISSION accessories, a Mission Monitor app, MAX2 firmware enhancements, and a technology-enabled AGV motorcycle helmet that has achieved ECE 22.06 safety compliance.
The company declined to provide additional financial guidance for the second half of 2026, citing the ongoing strategic review. Management said awareness-building and completing global retail distribution remain important to returning camera sell-through to positive territory.

GoPro Price Performance

Shares of GoPro stock traded down $0.07 during trading on Tuesday, hitting $0.63. The stock had a trading volume of 5,923,180 shares, compared to its average volume of 5,929,417. The firm has a market cap of $108.47 million, a price-to-earnings ratio of -0.79 and a beta of 2.42. The company has a current ratio of 0.58, a quick ratio of 0.38 and a debt-to-equity ratio of 0.58. The business’s 50-day moving average is $0.76 and its 200 day moving average is $0.92. GoPro has a 12 month low of $0.59 and a 12 month high of $3.05.

Trending Headlines about GoPro

Here are the key news stories impacting GoPro this week:

Positive Sentiment: GoPro said its strategic-alternatives review, including a potential sale of the company, has advanced to later stages. A sale could provide a takeover premium or unlock value for shareholders, although no transaction has been announced. GoPro strategic sale process and Mission 1 launch
Positive Sentiment: The company plans to launch its MISSION 1 PRO ILS camera in September, expanding its new MISSION 1 product line. GoPro also reported subscription and service revenue growth of 11% to $29 million, a record 69% subscription attach rate, and $2 million in AI content-licensing revenue. GoPro second-quarter results
Neutral Sentiment: Retail traders are focusing on the potential sale value of GoPro, making merger speculation an important short-term catalyst. However, the outcome, timing and valuation remain uncertain. GPRO sale speculation
Negative Sentiment: Second-quarter revenue fell 31% year over year to approximately $104.9 million, well below the roughly $151.5 million consensus estimate. Camera sell-through dropped 38% to about 291,000 units, while gross margin declined to 30.2% from 35.8%. GoPro Q2 revenue decline
Negative Sentiment: GoPro reported a GAAP net loss of $51 million, or $0.30 per diluted share, and adjusted EBITDA of negative $29 million. The company missed the consensus EPS estimate, and its loss widened from the prior-year quarter, increasing pressure on its already weak profitability and liquidity metrics. GoPro Q2 2026 earnings call transcript

Insider Activity at GoPro

In other news, COO Brian Mcgee sold 130,631 shares of the firm’s stock in a transaction on Wednesday, May 20th. The shares were sold at an average price of $0.97, for a total transaction of $126,712.07. Following the sale, the chief operating officer owned 947,123 shares in the company, valued at approximately $918,709.31. This trade represents a 12.12% decrease in their position. The transaction was disclosed in a filing with the SEC, which can be accessed through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. 18.06% of the stock is owned by insiders.

Hedge Funds Weigh In On GoPro

Institutional investors and hedge funds have recently made changes to their positions in the business. Caitong International Asset Management Co. Ltd grew its holdings in GoPro by 213.2% in the 4th quarter. Caitong International Asset Management Co. Ltd now owns 40,591 shares of the company’s stock worth $57,000 after acquiring an additional 27,632 shares during the last quarter. Kestra Private Wealth Services LLC purchased a new position in GoPro during the third quarter valued at $32,000. Sender Co & Partners Inc. bought a new position in shares of GoPro in the 3rd quarter worth about $55,000. Victory Financial Group LLC bought a new position in shares of GoPro during the third quarter valued at approximately $61,000. Finally, Scientech Research LLC purchased a new stake in shares of GoPro in the third quarter worth $36,000. Institutional investors own 70.09% of the company’s stock.

Wall Street Analysts Forecast Growth

GPRO has been the subject of a number of research analyst reports. Wall Street Zen downgraded shares of GoPro from a “hold” rating to a “sell” rating in a report on Saturday, May 16th. Weiss Ratings raised shares of GoPro from a “sell (e+)” rating to a “sell (d-)” rating in a research report on Monday, July 20th. Two analysts have rated the stock with a Sell rating, Based on data from MarketBeat.com, the stock currently has an average rating of “Sell”.

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GoPro Company Profile

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GoPro, Inc (NASDAQ: GPRO) is an American technology company specializing in the design and manufacture of compact, high-definition cameras and related accessories. Headquartered in San Mateo, California, GoPro’s product lineup is centered on its flagship HERO series of action cameras, which combine rugged construction, waterproof housings and advanced imaging capabilities. In addition to the HERO line, the company offers the MAX camera for 360-degree video capture, along with an array of mounts, grips and protective cases to support use in extreme sports, travel and professional video production.

Since its founding in 2002 by Nicholas Woodman, who continues to serve as chief executive officer, GoPro has expanded beyond hardware into software and cloud-based services.