Evanson Financial LLC Invests $1.38 Million in Procter & Gamble Company (The) $PG

Posted by Geri Gentry on Aug 8th, 2026

Evanson Financial LLC purchased a new position in shares of Procter & Gamble Company (The) (NYSE:PG – Free Report) during the second quarter, according to the company in its most recent Form 13F filing with the Securities & Exchange Commission. The firm purchased 9,396 shares of the company’s stock, valued at approximately $1,378,000.

Several other institutional investors have also recently added to or reduced their stakes in PG. E Fund Management Hong Kong Co. Ltd. boosted its position in Procter & Gamble by 1,000.0% during the fourth quarter. E Fund Management Hong Kong Co. Ltd. now owns 165 shares of the company’s stock worth $25,000 after purchasing an additional 150 shares in the last quarter. Litman Gregory Wealth Management LLC acquired a new position in shares of Procter & Gamble during the 4th quarter worth $26,000. Park Square Financial Group LLC raised its stake in shares of Procter & Gamble by 65.1% during the 4th quarter. Park Square Financial Group LLC now owns 180 shares of the company’s stock worth $26,000 after buying an additional 71 shares during the last quarter. Evolution Wealth Management Inc. boosted its position in shares of Procter & Gamble by 1,315.4% in the 4th quarter. Evolution Wealth Management Inc. now owns 184 shares of the company’s stock worth $26,000 after buying an additional 171 shares in the last quarter. Finally, Basso Capital Management L.P. acquired a new stake in Procter & Gamble in the 4th quarter valued at about $28,000. Institutional investors and hedge funds own 65.77% of the company’s stock.

Trending Headlines about Procter & Gamble

Here are the key news stories impacting Procter & Gamble this week:

Positive Sentiment: PG’s $3.8 billion acquisition of Thorne would expand its presence in vitamins, supplements and wellness products, providing a potential avenue for longer-term growth beyond its traditional consumer-staples categories. Procter & Gamble making $3.8 billion acquisition of supplements company Thorne
Positive Sentiment: PureCycle Technologies reported that its first commercial recycled-resin deliveries to PG have begun, with select Downy detergent caps now in production. The development supports PG’s sustainability efforts and could help secure recycled materials for packaging. PureCycle Technologies Reports Second Quarter 2026 Results
Neutral Sentiment: PG continues to be highlighted as a defensive consumer-staples and dividend stock amid market volatility. However, elevated Treasury yields may make dividend-paying equities somewhat less attractive relative to bonds. 5 Solid Dividend Stocks to Buy in August
Negative Sentiment: Argus downgraded PG from “buy” to “hold.” The change removes a positive analyst catalyst and likely reflects concerns about valuation, modest recent sales growth and limited near-term upside.
Negative Sentiment: Discussion surrounding the Thorne acquisition has focused on product quality and safety concerns. Although these are not confirmed problems, such concerns could increase reputational and integration risks for PG as it enters the supplements market. Procter & Gamble Buys Supplement Brand Thorne — People Have Thoughts

Wall Street Analysts Forecast Growth

Several equities analysts have weighed in on PG shares. Bank of America dropped their target price on shares of Procter & Gamble from $170.00 to $166.00 and set a “buy” rating for the company in a report on Friday, July 10th. Sanford C. Bernstein started coverage on shares of Procter & Gamble in a research report on Thursday, June 11th. They issued a “market perform” rating and a $156.00 price target on the stock. Weiss Ratings reissued a “hold (c)” rating on shares of Procter & Gamble in a research note on Wednesday, June 24th. Wells Fargo & Company lifted their price objective on Procter & Gamble from $158.00 to $164.00 and gave the stock an “overweight” rating in a research report on Monday, April 27th. Finally, HSBC reaffirmed a “hold” rating and issued a $149.00 target price (down from $182.00) on shares of Procter & Gamble in a research note on Thursday, July 30th. Thirteen analysts have rated the stock with a Buy rating and eleven have issued a Hold rating to the stock. Based on data from MarketBeat, the stock currently has an average rating of “Moderate Buy” and an average target price of $161.52.

View Our Latest Stock Analysis on PG

Procter & Gamble Price Performance

Procter & Gamble stock opened at $145.88 on Friday. The stock has a market capitalization of $339.09 billion, a P/E ratio of 22.04, a P/E/G ratio of 4.52 and a beta of 0.39. Procter & Gamble Company has a 12-month low of $137.62 and a 12-month high of $167.25. The company has a debt-to-equity ratio of 0.43, a current ratio of 0.68 and a quick ratio of 0.47. The firm’s 50-day moving average is $147.86 and its two-hundred day moving average is $148.98.

Procter & Gamble (NYSE:PG – Get Free Report) last announced its quarterly earnings data on Wednesday, July 29th. The company reported $1.43 earnings per share (EPS) for the quarter, beating the consensus estimate of $1.41 by $0.02. The business had revenue of $21.20 billion for the quarter, compared to the consensus estimate of $21.38 billion. Procter & Gamble had a net margin of 18.44% and a return on equity of 31.36%. The company’s quarterly revenue was up 1.5% compared to the same quarter last year. During the same quarter in the prior year, the firm posted $1.48 earnings per share. Procter & Gamble has set its FY 2027 guidance at 6.890-7.110 EPS. Equities analysts predict that Procter & Gamble Company will post 6.99 earnings per share for the current year.

Procter & Gamble Dividend Announcement

The firm also recently announced a quarterly dividend, which will be paid on Monday, August 17th. Investors of record on Friday, July 24th will be given a dividend of $1.0885 per share. The ex-dividend date is Friday, July 24th. This represents a $4.35 annualized dividend and a yield of 3.0%. Procter & Gamble’s dividend payout ratio is 65.71%.

About Procter & Gamble

(Free Report)

Procter & Gamble (NYSE: PG) is a multinational consumer goods company headquartered in Cincinnati, Ohio. Founded in 1837 by William Procter and James Gamble, P&G has grown into one of the world’s largest producers of branded consumer packaged goods. The company focuses on developing, manufacturing and marketing a broad portfolio of household and personal care products sold to consumers and retailers worldwide.

P&G’s product offering spans several core business categories, including Beauty, Grooming, Health Care, Fabric & Home Care, and Baby, Feminine & Family Care.