Lazard Asset Management LLC acquired a new position in Planet Fitness, Inc. (NYSE:PLNT – Free Report) during the 1st quarter, HoldingsChannel reports. The fund acquired 78,468 shares of the company’s stock, valued at approximately $5,836,000.
A number of other hedge funds and other institutional investors have also made changes to their positions in PLNT. Delta Global Management LP acquired a new position in shares of Planet Fitness in the 1st quarter valued at $2,054,000. Caxton Associates LLP acquired a new stake in Planet Fitness during the first quarter valued at $222,000. Inceptionr LLC purchased a new position in Planet Fitness in the first quarter valued at $539,000. Bank of Nova Scotia increased its holdings in Planet Fitness by 30.8% in the first quarter. Bank of Nova Scotia now owns 4,946 shares of the company’s stock valued at $368,000 after buying an additional 1,166 shares in the last quarter. Finally, Sei Investments Co. raised its position in shares of Planet Fitness by 7.9% in the first quarter. Sei Investments Co. now owns 89,706 shares of the company’s stock worth $6,672,000 after acquiring an additional 6,572 shares during the period. Institutional investors and hedge funds own 95.53% of the company’s stock.
Insider Activity at Planet Fitness
In other news, Director Frances G. Rathke acquired 5,000 shares of Planet Fitness stock in a transaction that occurred on Friday, May 8th. The stock was purchased at an average cost of $46.21 per share, with a total value of $231,050.00. Following the purchase, the director owned 5,000 shares in the company, valued at $231,050. This trade represents a ∞ increase in their ownership of the stock. The purchase was disclosed in a filing with the Securities & Exchange Commission, which is available through the SEC website. Insiders own 0.90% of the company’s stock.
Planet Fitness Stock Down 0.2%
Planet Fitness (NYSE:PLNT – Get Free Report) last posted its quarterly earnings data on Thursday, May 7th. The company reported $0.74 EPS for the quarter, topping the consensus estimate of $0.63 by $0.11. The company had revenue of $337.24 million during the quarter, compared to analyst estimates of $298.60 million. Planet Fitness had a negative return on equity of 81.29% and a net margin of 16.52%.Planet Fitness’s quarterly revenue was up 21.9% on a year-over-year basis. During the same period in the previous year, the business earned $0.59 EPS. Planet Fitness has set its FY 2026 guidance at 3.190-3.190 EPS. As a group, sell-side analysts expect that Planet Fitness, Inc. will post 3.17 earnings per share for the current year.
Planet Fitness News Roundup
Here are the key news stories impacting Planet Fitness this week:
- Neutral Sentiment: Planet Fitness will release second-quarter 2026 results before the market opens on August 6. The report is likely to be the next major catalyst, with investors watching membership growth, marketing effectiveness, pricing initiatives and the company’s financial outlook. Planet Fitness to Report Second-Quarter Results
- Negative Sentiment: Zacks said analysts expect Planet Fitness to report a year-over-year earnings decline and that the company lacks the indicators typically associated with a likely earnings beat. This raises the risk of a disappointing report or cautious guidance. Zacks Earnings Preview
- Negative Sentiment: Several firms, including Faruqi & Faruqi, SueWallSt, Pomerantz, Robbins, Rosen and others, reminded investors of a securities class action filed against Planet Fitness. The lawsuit alleges that the company made materially misleading statements about membership growth, marketing strategy, Black Card pricing and its long-term outlook before PLNT shares fell 31.19% in one day. These are allegations, and no finding of wrongdoing was reported; however, the litigation creates legal, reputational and potential financial risks. Investors seeking to lead the case face a September 14, 2026 deadline. Faruqi Shareholder Action Reminder SueWallSt Class Action Notice
Analysts Set New Price Targets
Several equities research analysts have recently issued reports on the stock. Stifel Nicolaus lowered their target price on shares of Planet Fitness from $105.00 to $90.00 and set a “buy” rating on the stock in a research note on Friday, April 24th. Jefferies Financial Group set a $133.00 price target on Planet Fitness in a research note on Thursday, May 7th. William Blair cut Planet Fitness from an “outperform” rating to a “market perform” rating in a report on Thursday, May 7th. Weiss Ratings downgraded Planet Fitness from a “hold (c-)” rating to a “sell (d+)” rating in a research report on Thursday, June 18th. Finally, Roth Capital dropped their price objective on Planet Fitness from $109.00 to $64.00 and set a “buy” rating on the stock in a report on Wednesday, May 20th. One analyst has rated the stock with a Strong Buy rating, eleven have given a Buy rating, nine have issued a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat.com, the company has an average rating of “Moderate Buy” and an average target price of $74.50.
Get Our Latest Stock Analysis on PLNT
About Planet Fitness
Planet Fitness, Inc is a franchisor and operator of fitness centers based in Hampton, New Hampshire. Established in 1992, the company designs and equips its clubs to offer a non-intimidating workout environment, often marketed under its “Judgment Free Zone” philosophy. Planet Fitness markets affordable membership plans and a variety of cardio and strength-training equipment, positioning itself to attract casual and first-time gym users.
The company operates through a network of franchised and company-owned clubs.
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