Sigma Planning Corp Trims Stake in Reddit Inc. $RDDT

Posted by Francis Steltz on Jul 23rd, 2026

Sigma Planning Corp lessened its position in Reddit Inc. (NYSE:RDDT – Free Report) by 71.6% in the 1st quarter, Holdings Channel.com reports. The fund owned 1,896 shares of the company’s stock after selling 4,771 shares during the period. Sigma Planning Corp’s holdings in Reddit were worth $255,000 at the end of the most recent quarter.

Other large investors have also recently made changes to their positions in the company. Truist Financial Corp raised its holdings in shares of Reddit by 67.7% in the fourth quarter. Truist Financial Corp now owns 15,659 shares of the company’s stock worth $3,600,000 after buying an additional 6,321 shares during the period. Swiss Life Asset Management Ltd grew its position in Reddit by 63.2% in the 4th quarter. Swiss Life Asset Management Ltd now owns 32,003 shares of the company’s stock valued at $7,357,000 after acquiring an additional 12,398 shares during the last quarter. Calamos Advisors LLC purchased a new stake in Reddit in the fourth quarter worth $2,299,000. Handelsbanken Fonder AB lifted its position in shares of Reddit by 22.9% during the fourth quarter. Handelsbanken Fonder AB now owns 37,000 shares of the company’s stock worth $8,505,000 after purchasing an additional 6,900 shares during the last quarter. Finally, Berkshire Capital Holdings Inc. boosted its stake in shares of Reddit by 326,400.0% during the fourth quarter. Berkshire Capital Holdings Inc. now owns 32,650 shares of the company’s stock valued at $7,505,000 after purchasing an additional 32,640 shares during the period.

Key Headlines Impacting Reddit

Here are the key news stories impacting Reddit this week:

Negative Sentiment: Investors are worried Reddit could restrict Google’s access to its content for AI training, creating uncertainty around a key licensing agreement and raising questions about future monetization. Reddit stock sinks on report it may not renew Google AI content deal
Negative Sentiment: The market also sees a risk that Google’s AI-generated overviews could reduce traffic referrals to Reddit, which would be a headwind for ad-driven engagement and revenue growth. Reddit stock plunges on report of possible Google content restrictions
Negative Sentiment: Technical pressure is adding to the selloff, with the stock falling below key moving averages and momentum weakening ahead of Reddit’s next earnings report on July 30. Reddit stock sinks below key moving averages as momentum fades
Neutral Sentiment: Recent commentary also notes that no new filing or operating update appears to be driving the move, suggesting this is mainly a sentiment-driven reaction to the Google/AI licensing narrative. Reddit slides as Google AI data-deal uncertainty revives traffic worries

Insider Activity at Reddit

In related news, CAO Michelle Marie Reynolds sold 808 shares of Reddit stock in a transaction that occurred on Wednesday, July 1st. The shares were sold at an average price of $200.00, for a total transaction of $161,600.00. Following the transaction, the chief accounting officer directly owned 15,060 shares of the company’s stock, valued at $3,012,000. This trade represents a 5.09% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which is available through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, CEO Steve Ladd Huffman sold 18,000 shares of the business’s stock in a transaction that occurred on Monday, June 15th. The stock was sold at an average price of $178.26, for a total transaction of $3,208,680.00. Following the completion of the transaction, the chief executive officer directly owned 373,814 shares of the company’s stock, valued at $66,636,083.64. This trade represents a 4.59% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 169,141 shares of company stock valued at $28,680,845 over the last ninety days. 28.48% of the stock is owned by company insiders.

Reddit Price Performance

Shares of Reddit stock opened at $170.38 on Thursday. The stock has a market cap of $32.80 billion, a price-to-earnings ratio of 48.68 and a beta of 1.93. The firm’s 50-day moving average is $174.21 and its two-hundred day moving average is $168.20. Reddit Inc. has a 1 year low of $119.27 and a 1 year high of $282.95.

Reddit (NYSE:RDDT – Get Free Report) last posted its quarterly earnings results on Thursday, April 30th. The company reported $1.01 EPS for the quarter, beating the consensus estimate of $0.62 by $0.39. Reddit had a net margin of 28.60% and a return on equity of 25.48%. The business had revenue of $663.41 million during the quarter, compared to analyst estimates of $607.74 million. During the same quarter in the previous year, the business posted $0.13 EPS. The company’s quarterly revenue was up 69.1% compared to the same quarter last year. On average, equities analysts expect that Reddit Inc. will post 4.85 earnings per share for the current year.

Wall Street Analyst Weigh In

Several research analysts recently commented on the stock. Rothschild & Co Redburn set a $110.00 price target on shares of Reddit in a research note on Monday, April 27th. Raymond James Financial set a $180.00 target price on shares of Reddit and gave the stock a “market perform” rating in a research note on Friday, May 1st. Wall Street Zen lowered shares of Reddit from a “buy” rating to a “hold” rating in a research report on Sunday, May 10th. Needham & Company LLC reaffirmed a “buy” rating and set a $300.00 price target on shares of Reddit in a research note on Wednesday, June 24th. Finally, Citizens Jmp lowered their price target on Reddit from $250.00 to $240.00 and set a “market outperform” rating for the company in a report on Friday, May 1st. Nineteen investment analysts have rated the stock with a Buy rating and twelve have issued a Hold rating to the company’s stock. According to data from MarketBeat.com, Reddit has an average rating of “Moderate Buy” and an average price target of $232.48.

Get Our Latest Research Report on Reddit

Reddit Profile

(Free Report)

Reddit is an online social news aggregation, discussion and content-sharing platform organized around user-created communities called “subreddits,” each focused on a particular topic or interest. Registered users submit links, text posts, images and video, and community members vote and comment to surface popular content. The site is accessed via its web platform and mobile apps for iOS and Android, and it supports live events such as Ask Me Anything (AMA) sessions and community-driven discussions.

Founded in 2005 by Steve Huffman and Alexis Ohanian, Reddit is headquartered in San Francisco and serves a global audience with particularly large user bases in the United States and other English-speaking markets.