Wix.com (NASDAQ:WIX) Shares Gap Down – Here’s What Happened

Posted by Brenda Bartman on Jul 21st, 2026

Shares of Wix.com Ltd. (NASDAQ:WIX – Get Free Report) gapped down prior to trading on Tuesday . The stock had previously closed at $53.36, but opened at $50.74. Wix.com shares last traded at $51.5910, with a volume of 115,997 shares trading hands.

Analyst Upgrades and Downgrades

A number of research firms have weighed in on WIX. Citizens Jmp lowered shares of Wix.com from a “market outperform” rating to a “market perform” rating in a research note on Tuesday, April 7th. Oppenheimer dropped their price target on Wix.com from $115.00 to $85.00 and set an “outperform” rating for the company in a research report on Thursday, May 14th. Scotiabank reaffirmed an “outperform” rating on shares of Wix.com in a report on Tuesday, June 9th. Royal Bank Of Canada reduced their price objective on Wix.com from $60.00 to $45.00 and set a “sector perform” rating on the stock in a research report on Tuesday, June 9th. Finally, Needham & Company LLC reissued a “buy” rating and set a $80.00 price objective on shares of Wix.com in a research note on Monday, June 15th. One equities research analyst has rated the stock with a Strong Buy rating, ten have issued a Buy rating, nine have issued a Hold rating and two have given a Sell rating to the company. According to data from MarketBeat, Wix.com currently has an average rating of “Hold” and a consensus target price of $94.10.

Check Out Our Latest Stock Report on Wix.com

Wix.com Price Performance

The business’s 50 day simple moving average is $50.51 and its 200 day simple moving average is $70.56. The company has a market capitalization of $3.05 billion, a PE ratio of -66.84 and a beta of 0.93.

Wix.com (NASDAQ:WIX – Get Free Report) last posted its earnings results on Wednesday, May 13th. The information services provider reported $0.68 earnings per share for the quarter, missing the consensus estimate of $1.21 by ($0.53). Wix.com had a negative net margin of 1.97% and a negative return on equity of 33.28%. The firm had revenue of $541.17 million during the quarter, compared to analyst estimates of $544.04 million. During the same quarter in the previous year, the firm earned $1.69 earnings per share. The business’s revenue for the quarter was up 14.2% compared to the same quarter last year. As a group, analysts anticipate that Wix.com Ltd. will post -0.17 EPS for the current year.

Institutional Inflows and Outflows

Several hedge funds have recently added to or reduced their stakes in the business. Farther Finance Advisors LLC raised its position in Wix.com by 122.2% in the fourth quarter. Farther Finance Advisors LLC now owns 240 shares of the information services provider’s stock valued at $25,000 after purchasing an additional 132 shares during the period. Flagship Harbor Advisors LLC purchased a new position in shares of Wix.com during the 4th quarter worth $27,000. Geneos Wealth Management Inc. grew its holdings in shares of Wix.com by 632.4% during the 1st quarter. Geneos Wealth Management Inc. now owns 249 shares of the information services provider’s stock worth $41,000 after purchasing an additional 215 shares during the period. Employees Retirement System of Texas increased its position in shares of Wix.com by 129.9% during the 4th quarter. Employees Retirement System of Texas now owns 446 shares of the information services provider’s stock worth $46,000 after purchasing an additional 252 shares during the last quarter. Finally, Banque Cantonale Vaudoise increased its position in shares of Wix.com by 464.8% during the 4th quarter. Banque Cantonale Vaudoise now owns 497 shares of the information services provider’s stock worth $52,000 after purchasing an additional 409 shares during the last quarter. 81.52% of the stock is currently owned by hedge funds and other institutional investors.

Wix.com Company Profile

(Get Free Report)

Wix.com Ltd. operates a cloud-based platform that enables individuals and businesses to create, manage and develop professional web presences through an intuitive drag-and-drop interface. The company’s software-as-a-service model provides hosting, customizable templates and a range of design tools, eliminating the need for coding expertise. Users can choose from a variety of premium plans to access custom domains, enhanced storage, and advanced performance features tailored to personal projects, small businesses and online storefronts.

Beyond its core website builder, Wix offers a suite of complementary services designed to support digital growth and marketing.