Hillsdale Investment Management Inc. Reduces Stock Holdings in Netflix, Inc. $NFLX

Posted by Geri Gentry on Jul 16th, 2026

Hillsdale Investment Management Inc. trimmed its position in shares of Netflix, Inc. (NASDAQ:NFLX – Free Report) by 28.9% in the 1st quarter, according to the company in its most recent Form 13F filing with the Securities and Exchange Commission. The firm owned 27,310 shares of the Internet television network’s stock after selling 11,090 shares during the period. Hillsdale Investment Management Inc.’s holdings in Netflix were worth $2,626,000 as of its most recent filing with the Securities and Exchange Commission.

Other large investors have also bought and sold shares of the company. Imprint Wealth LLC purchased a new stake in Netflix in the 3rd quarter worth about $25,000. First Financial Corp IN lifted its holdings in Netflix by 900.0% during the fourth quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 243 shares during the last quarter. DiNuzzo Private Wealth Inc. lifted its holdings in Netflix by 885.2% during the fourth quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 239 shares during the last quarter. Turning Point Benefit Group Inc. lifted its holdings in Netflix by 13,400.0% during the fourth quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock valued at $25,000 after purchasing an additional 268 shares during the last quarter. Finally, Atlas Capital Advisors Inc. bought a new position in Netflix during the fourth quarter worth about $26,000. 80.93% of the stock is owned by hedge funds and other institutional investors.

Analysts Set New Price Targets

Several research firms have recently weighed in on NFLX. Deutsche Bank Aktiengesellschaft lifted their target price on shares of Netflix from $98.00 to $100.00 and gave the stock a “hold” rating in a research note on Tuesday, April 14th. Piper Sandler reaffirmed an “overweight” rating and issued a $115.00 price objective (up from $103.00) on shares of Netflix in a report on Friday, April 17th. Guggenheim reiterated a “buy” rating and issued a $120.00 price objective on shares of Netflix in a research note on Wednesday. Citic Securities boosted their target price on shares of Netflix from $95.00 to $107.00 and gave the company a “hold” rating in a report on Monday, April 27th. Finally, Rosenblatt Securities restated a “neutral” rating and set a $95.00 target price on shares of Netflix in a research report on Tuesday. Two equities research analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating, fifteen have issued a Hold rating and one has issued a Sell rating to the stock. Based on data from MarketBeat, the company presently has an average rating of “Moderate Buy” and a consensus target price of $111.29.

View Our Latest Report on NFLX

Netflix Trading Up 0.2%

Shares of Netflix stock opened at $73.67 on Thursday. Netflix, Inc. has a 12-month low of $70.86 and a 12-month high of $127.75. The company has a market cap of $310.21 billion, a price-to-earnings ratio of 23.80, a PEG ratio of 0.93 and a beta of 1.52. The company has a current ratio of 1.41, a quick ratio of 1.41 and a debt-to-equity ratio of 0.43. The company’s 50-day moving average price is $80.80 and its 200-day moving average price is $87.17.

Netflix (NASDAQ:NFLX – Get Free Report) last issued its quarterly earnings data on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, beating the consensus estimate of $0.76 by $0.47. The company had revenue of $12.25 billion during the quarter, compared to analysts’ expectations of $12.17 billion. Netflix had a net margin of 28.52% and a return on equity of 40.92%. Netflix’s revenue for the quarter was up 16.2% on a year-over-year basis. During the same quarter in the previous year, the company earned $6.61 earnings per share. On average, equities analysts expect that Netflix, Inc. will post 3.6 earnings per share for the current fiscal year.

More Netflix News

Here are the key news stories impacting Netflix this week:

Positive Sentiment: Investors are positioning for Netflix’s Q2 earnings, with some analysts and strategists still seeing upside if the company can show resilient subscriber growth, stronger ad revenue, and continued execution ahead of the report. All Eyes on Netflix Stock Ahead of Earnings; Here’s What Benchmark Expects
Positive Sentiment: Netflix’s push into live sports is a potential growth catalyst, after it secured exclusive MLB Home Run Derby streaming rights, showing it is expanding beyond traditional scripted content to deepen engagement and add new revenue opportunities. Netflix (NFLX) Secures Exclusive MLB Home Run Derby Streaming Rights
Positive Sentiment: Some bullish commentary argues the stock could rebound sharply if earnings surprise to the upside, with options activity implying a potentially large post-earnings move. Netflix’s Q3 Earnings Report Could Lead to $21.5 Billion Swing in Market Value
Neutral Sentiment: Wall Street remains focused on the same key issues into earnings: engagement trends, ad-tier monetization, content pipeline quality, and whether Netflix can justify its valuation after a steep decline from recent highs. Netflix’s next growth chapter hinges on keeping viewers hooked
Negative Sentiment: Investor concern is still being driven by slowing engagement, weaker viewer retention, and signs that Netflix may need to prove it can keep users hooked as competition from YouTube, traditional media, and mobile viewing intensifies. Netflix’s next growth chapter hinges on keeping viewers hooked
Negative Sentiment: Regulatory risk is also back in focus after criticism over rising subscription prices, which could add pressure if policymakers target streaming pricing or consumer practices. Your Netflix bill is up 29% in just over a year. It’s time for Washington to step in.

Insiders Place Their Bets

In other news, CEO Gregory K. Peters sold 27,312 shares of the company’s stock in a transaction on Thursday, May 7th. The shares were sold at an average price of $88.69, for a total value of $2,422,301.28. Following the transaction, the chief executive officer owned 120,931 shares of the company’s stock, valued at approximately $10,725,370.39. This represents a 18.42% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the SEC, which can be accessed through the SEC website. Also, Director Bradford L. Smith sold 35,990 shares of the stock in a transaction on Wednesday, June 17th. The stock was sold at an average price of $77.52, for a total value of $2,789,944.80. Following the completion of the sale, the director owned 79,690 shares in the company, valued at $6,177,568.80. This trade represents a 31.11% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Over the last ninety days, insiders sold 899,839 shares of company stock worth $80,141,661. Company insiders own 1.24% of the company’s stock.

About Netflix

(Free Report)

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.