Stitch Fix (NASDAQ:SFIX) CFO David Aufderhaar Sells 67,960 Shares of Stock

Posted by George Bondi on Jul 9th, 2026

Stitch Fix, Inc. (NASDAQ:SFIX – Get Free Report) CFO David Aufderhaar sold 67,960 shares of the business’s stock in a transaction that occurred on Monday, July 6th. The stock was sold at an average price of $3.79, for a total value of $257,568.40. Following the transaction, the chief financial officer directly owned 1,102,369 shares in the company, valued at $4,177,978.51. This trade represents a 5.81% decrease in their position. The transaction was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this link. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.

Stitch Fix Trading Down 4.6%

NASDAQ SFIX opened at $3.55 on Thursday. The firm has a market capitalization of $473.68 million, a P/E ratio of -44.38 and a beta of 2.26. The firm’s fifty day moving average price is $3.69 and its two-hundred day moving average price is $3.96. Stitch Fix, Inc. has a 1 year low of $2.95 and a 1 year high of $5.94.

Stitch Fix (NASDAQ:SFIX – Get Free Report) last issued its earnings results on Wednesday, June 10th. The company reported ($0.01) EPS for the quarter, topping the consensus estimate of ($0.06) by $0.05. Stitch Fix had a negative return on equity of 9.35% and a negative net margin of 1.43%.The company had revenue of $340.28 million during the quarter, compared to the consensus estimate of $333.51 million. During the same period in the previous year, the company posted ($0.06) EPS. The firm’s revenue for the quarter was up 4.7% compared to the same quarter last year. On average, research analysts anticipate that Stitch Fix, Inc. will post -0.14 EPS for the current fiscal year.

Wall Street Analyst Weigh In

A number of brokerages have recently weighed in on SFIX. Wall Street Zen lowered Stitch Fix from a “buy” rating to a “hold” rating in a research note on Saturday, May 2nd. Northland Securities initiated coverage on Stitch Fix in a report on Thursday, May 28th. They issued an “outperform” rating and a $5.00 price objective on the stock. Weiss Ratings lowered Stitch Fix from a “sell (d-)” rating to a “sell (e+)” rating in a report on Friday, June 12th. Telsey Advisory Group lowered their price objective on Stitch Fix from $6.00 to $5.00 and set a “market perform” rating on the stock in a research report on Thursday, March 12th. Finally, UBS Group lifted their target price on Stitch Fix from $4.00 to $4.50 and gave the stock a “neutral” rating in a report on Thursday, June 11th. One analyst has rated the stock with a Buy rating, four have assigned a Hold rating and one has assigned a Sell rating to the company. According to data from MarketBeat.com, Stitch Fix presently has an average rating of “Hold” and an average price target of $5.12.

Get Our Latest Stock Analysis on SFIX

Institutional Investors Weigh In On Stitch Fix

A number of hedge funds and other institutional investors have recently made changes to their positions in SFIX. Vanguard Group Inc. boosted its stake in shares of Stitch Fix by 3.2% in the third quarter. Vanguard Group Inc. now owns 7,682,725 shares of the company’s stock valued at $33,420,000 after buying an additional 240,584 shares during the period. Goldman Sachs Group Inc. increased its stake in Stitch Fix by 73.3% during the 4th quarter. Goldman Sachs Group Inc. now owns 3,664,995 shares of the company’s stock worth $19,241,000 after acquiring an additional 1,549,902 shares during the period. State Street Corp raised its holdings in Stitch Fix by 18.6% in the 4th quarter. State Street Corp now owns 3,239,044 shares of the company’s stock valued at $17,005,000 after acquiring an additional 508,588 shares in the last quarter. Arrowstreet Capital Limited Partnership raised its holdings in Stitch Fix by 302.9% in the 3rd quarter. Arrowstreet Capital Limited Partnership now owns 2,897,171 shares of the company’s stock valued at $12,603,000 after acquiring an additional 2,178,156 shares in the last quarter. Finally, Geode Capital Management LLC lifted its position in shares of Stitch Fix by 10.5% during the 4th quarter. Geode Capital Management LLC now owns 2,791,632 shares of the company’s stock valued at $14,659,000 after acquiring an additional 266,356 shares during the period. 71.04% of the stock is currently owned by institutional investors and hedge funds.

About Stitch Fix

(Get Free Report)

Stitch Fix, Inc, headquartered in San Francisco, California, is a leading online personal styling service that blends data science with human expertise to deliver curated clothing and accessory selections. Founded in 2011 by Katrina Lake, the company pioneered a subscription-based model in which customers receive periodic “Fixes” tailored to their personal style, size and budget. Each shipment arrives with several handpicked items along with styling notes, allowing clients to review, purchase and return pieces at their convenience.

Clients begin by completing an online style profile that captures their measurements, design preferences and lifestyle needs.