Investment Analysts’ Weekly Ratings Updates for Zillow Group (ZG)

Zillow Group (NASDAQ: ZG) has recently received a number of price target changes and ratings updates:

  • 5/26/2026 – Zillow Group was upgraded by Sanford C. Bernstein from “outperform” to “buy”.
  • 5/26/2026 – Zillow Group had its “market outperform” rating reaffirmed by Citigroup Inc..
  • 5/22/2026 – Zillow Group was downgraded by Weiss Ratings from “sell (d+)” to “sell (d)”.
  • 5/22/2026 – Zillow Group had its “neutral” rating reaffirmed by BTIG Research.
  • 5/21/2026 – Zillow Group had its “outperform” rating reaffirmed by Royal Bank Of Canada. They now have a $95.00 price target on the stock.
  • 5/15/2026 – Zillow Group was downgraded by Zacks Research from “strong-buy” to “hold”.
  • 5/11/2026 – Zillow Group had its price target lowered by Citigroup Inc. from $78.00 to $68.00. They now have a “buy” rating on the stock.
  • 5/8/2026 – Zillow Group had its price target lowered by Barclays PLC from $58.00 to $54.00. They now have an “equal weight” rating on the stock.
  • 5/7/2026 – Zillow Group was upgraded by Weiss Ratings from “sell (d)” to “sell (d+)”.
  • 5/7/2026 – Zillow Group was given a new $53.00 price target by The Goldman Sachs Group, Inc..
  • 5/7/2026 – Zillow Group had its price target lowered by Canaccord Genuity Group Inc. from $72.00 to $52.00. They now have a “hold” rating on the stock.
  • 5/7/2026 – Zillow Group had its price target lowered by Wells Fargo & Company from $60.00 to $45.00. They now have an “equal weight” rating on the stock.
  • 5/7/2026 – Zillow Group had its price target lowered by KeyCorp from $75.00 to $65.00. They now have an “overweight” rating on the stock.
  • 5/7/2026 – Zillow Group had its price target lowered by Piper Sandler from $70.00 to $55.00. They now have an “overweight” rating on the stock.
  • 5/7/2026 – Zillow Group had its price target lowered by Mizuho from $65.00 to $53.00. They now have a “neutral” rating on the stock.
  • 4/28/2026 – Zillow Group had its price target lowered by UBS Group AG from $80.00 to $75.00. They now have a “buy” rating on the stock.
  • 4/28/2026 – Zillow Group had its “outperform” rating reaffirmed by Royal Bank Of Canada. They now have a $95.00 price target on the stock.
  • 4/27/2026 – Zillow Group had its price target lowered by Barclays PLC from $66.00 to $58.00. They now have an “equal weight” rating on the stock.
  • 4/10/2026 – Zillow Group was upgraded by Zacks Research from “hold” to “strong-buy”.

Insider Transactions at Zillow Group

In other news, insider Dan Spaulding sold 3,078 shares of the stock in a transaction dated Monday, May 18th. The stock was sold at an average price of $37.40, for a total value of $115,117.20. Following the transaction, the insider directly owned 49,696 shares of the company’s stock, valued at approximately $1,858,630.40. This represents a 5.83% decrease in their ownership of the stock. The sale was disclosed in a document filed with the Securities & Exchange Commission, which is accessible through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Also, CFO Jeremy Hofmann sold 5,501 shares of the firm’s stock in a transaction dated Monday, May 18th. The stock was sold at an average price of $37.40, for a total value of $205,737.40. Following the completion of the transaction, the chief financial officer owned 68,315 shares of the company’s stock, valued at approximately $2,554,981. The trade was a 7.45% decrease in their ownership of the stock. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Insiders sold 42,119 shares of company stock worth $1,578,206 over the last 90 days. Insiders own 29.88% of the company’s stock.

Zillow Group (NASDAQ:ZG) is a U.S.-based online real estate marketplace that connects consumers, real estate professionals and mortgage lenders through a suite of digital products and advertising services. Founded in 2006 by Rich Barton and Lloyd Frink and headquartered in Seattle, Washington, the company operates a portfolio of consumer-facing brands and tools designed to simplify home search, rental discovery, valuation and mortgage shopping.

Zillow’s core products include its consumer websites and mobile apps that list homes for sale and rent, the Zestimate automated home value estimate, and marketplaces that connect buyers and renters with agents and lenders.

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