Netflix, Inc. $NFLX Stake Boosted by Hills Bank & Trust Co

Posted by Stanley Muller on May 17th, 2026

Hills Bank & Trust Co grew its stake in shares of Netflix, Inc. (NASDAQ:NFLX – Free Report) by 1,244.7% in the 4th quarter, according to its most recent Form 13F filing with the Securities and Exchange Commission. The fund owned 6,374 shares of the Internet television network’s stock after purchasing an additional 5,900 shares during the quarter. Hills Bank & Trust Co’s holdings in Netflix were worth $598,000 as of its most recent SEC filing.

A number of other institutional investors and hedge funds have also added to or reduced their stakes in NFLX. First Financial Corp IN grew its holdings in Netflix by 900.0% in the 4th quarter. First Financial Corp IN now owns 270 shares of the Internet television network’s stock worth $25,000 after buying an additional 243 shares in the last quarter. DiNuzzo Private Wealth Inc. grew its holdings in Netflix by 885.2% in the 4th quarter. DiNuzzo Private Wealth Inc. now owns 266 shares of the Internet television network’s stock worth $25,000 after buying an additional 239 shares in the last quarter. Turning Point Benefit Group Inc. grew its holdings in Netflix by 13,400.0% in the 4th quarter. Turning Point Benefit Group Inc. now owns 270 shares of the Internet television network’s stock worth $25,000 after buying an additional 268 shares in the last quarter. Imprint Wealth LLC bought a new position in Netflix in the 3rd quarter worth approximately $25,000. Finally, MB Levis & Associates LLC grew its holdings in Netflix by 177.8% in the 4th quarter. MB Levis & Associates LLC now owns 300 shares of the Internet television network’s stock worth $28,000 after buying an additional 192 shares in the last quarter. 80.93% of the stock is owned by institutional investors.

Insider Activity at Netflix

In other news, CFO Spencer Adam Neumann sold 9,253 shares of the stock in a transaction on Thursday, May 7th. The stock was sold at an average price of $88.95, for a total transaction of $823,054.35. Following the completion of the sale, the chief financial officer owned 73,787 shares in the company, valued at approximately $6,563,353.65. This represents a 11.14% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through this hyperlink. Also, CEO Theodore A. Sarandos sold 27,312 shares of the stock in a transaction on Tuesday, May 5th. The shares were sold at an average price of $87.97, for a total value of $2,402,636.64. Following the sale, the chief executive officer owned 284,804 shares of the company’s stock, valued at $25,054,207.88. This trade represents a 8.75% decrease in their position. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. In the last three months, insiders have sold 1,422,769 shares of company stock worth $135,144,073. 1.37% of the stock is owned by corporate insiders.

Netflix News Roundup

Here are the key news stories impacting Netflix this week:

Positive Sentiment: Several analysts reaffirmed bullish ratings and targets, citing Netflix’s expanding ad tier, strong engagement, and improving monetization outlook.
Positive Sentiment: Netflix extended its relationship with the NFL and will stream more games, adding another high-profile live content driver that could help attract viewers and advertisers.
Positive Sentiment: Netflix is also building out event-based programming, including its first live MMA card and a concert tour tied to KPop Demon Hunters, which reinforces its push beyond traditional streaming.

Analysts Set New Price Targets

A number of brokerages recently issued reports on NFLX. Rothschild & Co Redburn set a $120.00 price objective on Netflix in a report on Wednesday, January 21st. Robert W. Baird decreased their price objective on Netflix from $150.00 to $120.00 and set an “outperform” rating for the company in a report on Friday, January 23rd. BMO Capital Markets decreased their price objective on Netflix from $143.00 to $135.00 and set an “outperform” rating for the company in a report on Wednesday, January 21st. Evercore began coverage on Netflix in a report on Friday, February 27th. They issued an “outperform” rating and a $115.00 price objective for the company. Finally, KeyCorp reissued an “overweight” rating and issued a $115.00 price objective (up from $108.00) on shares of Netflix in a report on Tuesday, April 14th. Two analysts have rated the stock with a Strong Buy rating, thirty-four have issued a Buy rating and sixteen have given a Hold rating to the company’s stock. According to MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus target price of $114.82.

View Our Latest Report on NFLX

Netflix Price Performance

Shares of NASDAQ:NFLX opened at $87.02 on Friday. Netflix, Inc. has a one year low of $75.01 and a one year high of $134.12. The stock has a fifty day moving average of $94.74 and a 200-day moving average of $94.67. The company has a market capitalization of $366.42 billion, a PE ratio of 28.11, a price-to-earnings-growth ratio of 1.11 and a beta of 1.55. The company has a debt-to-equity ratio of 0.43, a quick ratio of 1.41 and a current ratio of 1.41.

Netflix (NASDAQ:NFLX – Get Free Report) last announced its quarterly earnings data on Thursday, April 16th. The Internet television network reported $1.23 EPS for the quarter, beating analysts’ consensus estimates of $0.76 by $0.47. Netflix had a return on equity of 40.92% and a net margin of 28.52%.The company had revenue of $12.25 billion during the quarter, compared to the consensus estimate of $12.17 billion. During the same quarter in the prior year, the firm earned $6.61 EPS. The company’s quarterly revenue was up 16.2% compared to the same quarter last year. Netflix has set its Q2 2026 guidance at 0.780-0.780 EPS. As a group, equities analysts anticipate that Netflix, Inc. will post 3.6 EPS for the current fiscal year.

About Netflix

(Free Report)

Netflix, Inc (NASDAQ: NFLX) is a global entertainment company that provides subscription-based streaming of films, television series, documentaries and other video content. Founded in 1997 by Reed Hastings and Marc Randolph and headquartered in Los Gatos, California, the company began as a DVD-by-mail rental service and introduced streaming video in 2007. Netflix later expanded into producing and distributing original programming, beginning notable original hits in the 2010s, and now operates a content production and distribution ecosystem alongside its licensing activity.

The company’s primary product is its on-demand streaming service, which can be accessed on a wide range of internet-connected devices and delivered through a suite of apps and web platforms.