Affirm Holdings, Inc. (NASDAQ:AFRM – Get Free Report) Director Noel Bertram Watson sold 2,000 shares of the business’s stock in a transaction on Wednesday, May 13th. The stock was sold at an average price of $65.00, for a total transaction of $130,000.00. Following the transaction, the director owned 36,076 shares in the company, valued at approximately $2,344,940. The trade was a 5.25% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which can be accessed through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan.
Noel Bertram Watson also recently made the following trade(s):
- On Tuesday, April 14th, Noel Bertram Watson sold 2,000 shares of Affirm stock. The stock was sold at an average price of $55.00, for a total transaction of $110,000.00.
Affirm Price Performance
Shares of AFRM opened at $65.82 on Friday. The company has a market cap of $22.04 billion, a price-to-earnings ratio of 59.84, a PEG ratio of 4.17 and a beta of 3.72. Affirm Holdings, Inc. has a 1-year low of $42.10 and a 1-year high of $100.00. The company’s fifty day simple moving average is $54.70 and its 200 day simple moving average is $62.88. The company has a current ratio of 11.32, a quick ratio of 11.41 and a debt-to-equity ratio of 2.39.
Key Stories Impacting Affirm
Here are the key news stories impacting Affirm this week:
- Positive Sentiment: Mizuho raised its price target on Affirm to $100 from $95 and kept an Outperform rating, citing the company’s $100 billion gross merchandise volume goal and strong long-term growth outlook. Mizuho Hikes Affirm Price Target to $100 as $100 Billion GMV Goal Powers Bull Case
- Positive Sentiment: Several recent analyst notes and media reports highlighted bullish views on Affirm, reinforcing expectations for continued execution and growth in the BNPL market. Analysts Are Bullish on These Financial Stocks: Affirm Holdings (AFRM), Figure Technology Solutions, Inc. Class A (FIGR)
- Positive Sentiment: Jim Cramer said Affirm is “doing the right thing with AI,” adding to the bullish narrative around its product strategy and AI-related commerce opportunities. Affirm (AFRM) Is Doing The Right Thing With AI, Says Jim Cramer
- Positive Sentiment: Coverage of Affirm’s partnership with Google and its push into AI-enabled shopping suggests a potential path to broader adoption and more payment volume over time. Can Affirm and Google Simplify Payments in AI Shopping?
- Neutral Sentiment: Affirm’s investor day laid out an aggressive expansion plan, including new products and international growth, but the market reaction was mixed. Affirm Unveils Aggressive Expansion Blueprint
- Negative Sentiment: Director Noel Bertram Watson sold 2,000 shares in a pre-arranged 10b5-1 transaction, which can slightly weigh on sentiment even though it does not necessarily signal a change in fundamentals. Insider trade disclosure for Noel Bertram Watson
Hedge Funds Weigh In On Affirm
Several institutional investors and hedge funds have recently modified their holdings of the business. Assetmark Inc. grew its stake in shares of Affirm by 111.3% in the third quarter. Assetmark Inc. now owns 338 shares of the company’s stock valued at $25,000 after acquiring an additional 178 shares in the last quarter. Mount Vernon Associates Inc. MD grew its stake in shares of Affirm by 0.5% in the fourth quarter. Mount Vernon Associates Inc. MD now owns 42,925 shares of the company’s stock valued at $3,195,000 after acquiring an additional 200 shares in the last quarter. Fifth Third Bancorp grew its stake in shares of Affirm by 63.6% in the fourth quarter. Fifth Third Bancorp now owns 522 shares of the company’s stock valued at $39,000 after acquiring an additional 203 shares in the last quarter. Rakuten Securities Inc. grew its stake in shares of Affirm by 1.3% in the fourth quarter. Rakuten Securities Inc. now owns 16,622 shares of the company’s stock valued at $1,237,000 after acquiring an additional 206 shares in the last quarter. Finally, UMB Bank n.a. grew its stake in shares of Affirm by 36.6% in the fourth quarter. UMB Bank n.a. now owns 783 shares of the company’s stock valued at $58,000 after acquiring an additional 210 shares in the last quarter. 69.29% of the stock is currently owned by institutional investors and hedge funds.
Analysts Set New Price Targets
A number of equities analysts have commented on AFRM shares. Cantor Fitzgerald lifted their price objective on shares of Affirm from $61.00 to $80.00 and gave the stock an “overweight” rating in a research report on Tuesday, April 21st. Robert W. Baird set a $70.00 price objective on shares of Affirm in a research report on Friday, May 8th. JPMorgan Chase & Co. lifted their price objective on shares of Affirm from $79.00 to $80.00 and gave the stock an “overweight” rating in a research report on Friday, May 8th. Oppenheimer reaffirmed an “outperform” rating and set a $87.00 price objective on shares of Affirm in a research report on Friday, May 8th. Finally, BTIG Research reaffirmed a “neutral” rating on shares of Affirm in a research report on Thursday, February 26th. One equities research analyst has rated the stock with a Strong Buy rating, nineteen have given a Buy rating and nine have assigned a Hold rating to the stock. Based on data from MarketBeat, Affirm has a consensus rating of “Moderate Buy” and an average price target of $86.00.
Check Out Our Latest Report on AFRM
About Affirm
Affirm Holdings, Inc is a financial technology company that provides point-of-sale consumer lending and payments solutions for online and in-store purchases. Its core product is a buy-now-pay-later (BNPL) platform that enables consumers to split purchases into fixed, transparent installment loans with no hidden fees. Affirm offers a range of financing options through merchant integrations, a consumer-facing mobile app and virtual card capabilities, and tools for merchants to offer alternative payment methods at checkout.
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