Reviewing Domo (NASDAQ:DOMO) & Innovid (NYSE:CTV)

Domo (NASDAQ:DOMO) and Innovid (NYSE:CTV) are both small-cap computer and technology companies, but which is the better business? We will compare the two businesses based on the strength of their dividends, profitability, valuation, analyst recommendations, institutional ownership, earnings and risk.

Analyst Recommendations

This is a breakdown of current recommendations for Domo and Innovid, as reported by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Domo	0	5	2	0	2.29
Innovid	0	4	0	0	2.00

Domo currently has a consensus price target of $10.67, suggesting a potential downside of 18.20%. Innovid has a consensus price target of $2.75, suggesting a potential downside of 12.42%. Given Innovid’s higher probable upside, analysts plainly believe Innovid is more favorable than Domo.

Valuation & Earnings

This table compares Domo and Innovid”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Domo	$317.05 million	1.64	-$75.57 million	($1.89)	-6.90
Innovid	$151.56 million	3.08	-$31.91 million	($0.09)	-34.89

Innovid has lower revenue, but higher earnings than Domo. Innovid is trading at a lower price-to-earnings ratio than Domo, indicating that it is currently the more affordable of the two stocks.

Risk and Volatility

Domo has a beta of 1.84, indicating that its share price is 84% more volatile than the S&P 500. Comparatively, Innovid has a beta of 3.25, indicating that its share price is 225% more volatile than the S&P 500.

Profitability

This table compares Domo and Innovid’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Domo	-26.05%	N/A	-39.27%
Innovid	-9.09%	-7.08%	-5.70%

Institutional & Insider Ownership

76.6% of Domo shares are owned by institutional investors. Comparatively, 25.5% of Innovid shares are owned by institutional investors. 15.2% of Domo shares are owned by company insiders. Comparatively, 9.5% of Innovid shares are owned by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

About Domo

Domo, Inc., together with its subsidiaries, operates a cloud-based business intelligence platform in North America, Western Europe, Canada, Australia, and Japan. Its platform digitally connects from the chief executive officer to the frontline employee with the various people, data, and systems in an organization, as well as giving them access to real-time data and insights, and allowing them to manage business via various browsers and visualization engines accessible across laptops, TV screens, monitors, tablets, and smartphones. The company was formerly known as Domo Technologies, Inc. and changed its name to Domo, Inc. in December 2011. Domo, Inc. was incorporated in 2010 and is headquartered in American Fork, Utah.

About Innovid

Innovid Corp. operates an independent software platform that provides ad serving, measurement, and creative services. It offers advertising services for the creation, delivery, and measurement of TV ads across connected TV, mobile TV, and desktop TV environments to advertisers, publishers, and media agencies. The company serves consumer packaged goods, pharmaceutical and healthcare, retail, financial services, and automotive and technology industries; third party agencies; and publishers in the United States, Canada, Europe, the Middle East, Africa, Latin America, and the Asia Pacific. Innovid Corp. was incorporated in 2007 and is headquartered in New York, New York.