28,848 Shares of Sony Corporation $SONY Bought by Provenance Wealth Advisors LLC

Provenance Wealth Advisors LLC purchased a new stake in Sony Corporation (NYSE:SONY – Free Report) in the 3rd quarter, according to the company in its most recent 13F filing with the SEC. The fund purchased 28,848 shares of the company’s stock, valued at approximately $679,000.

Other large investors also recently bought and sold shares of the company. WCM Investment Management LLC grew its holdings in Sony by 337.6% in the first quarter. WCM Investment Management LLC now owns 1,949,592 shares of the company’s stock valued at $38,836,000 after purchasing an additional 1,504,035 shares during the period. Ferguson Wellman Capital Management Inc. acquired a new position in shares of Sony during the 1st quarter worth approximately $23,933,000. Wellington Management Group LLP acquired a new position in shares of Sony during the 2nd quarter worth approximately $10,232,000. Arrowstreet Capital Limited Partnership acquired a new position in shares of Sony during the 1st quarter worth approximately $39,998,000. Finally, XY Capital Ltd purchased a new position in shares of Sony during the 2nd quarter valued at approximately $10,246,000. Institutional investors and hedge funds own 14.05% of the company’s stock.

Insider Buying and Selling

In related news, insider Kenji Tanaka sold 20,000 shares of the stock in a transaction on Monday, August 17th. The stock was sold at an average price of $23.83, for a total value of $476,600.00. Following the completion of the transaction, the insider directly owned 43,899 shares of the company’s stock, valued at approximately $1,046,113.17. This represents a 31.30% decrease in their position. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Corporate insiders own 7.00% of the company’s stock.

Analysts Set New Price Targets

A number of research firms recently issued reports on SONY. Benchmark reissued a “buy” rating on shares of Sony in a research note on Monday, August 3rd. BNP Paribas Exane boosted their price target on shares of Sony from $660.00 to $700.00 and gave the stock an “outperform” rating in a report on Thursday, August 6th. Zacks Research cut shares of Sony from a “strong-buy” rating to a “hold” rating in a research report on Wednesday, September 30th. UBS Group decreased their price objective on shares of Sony from $560.00 to $525.00 and set a “neutral” rating on the stock in a report on Thursday, August 6th. Finally, Wall Street Zen downgraded shares of Sony from a “buy” rating to a “hold” rating in a report on Sunday, August 9th. Eleven research analysts have rated the stock with a Buy rating, four have assigned a Hold rating and one has given a Sell rating to the stock. Based on data from MarketBeat, the company has an average rating of “Moderate Buy” and a consensus price target of $373.00.

View Our Latest Analysis on Sony

Sony News Roundup

Here are the key news stories impacting Sony this week:

  • Positive Sentiment: Sony is offering eligible PS5 owners up to $400 for trade-ins, potentially encouraging upgrades to PS5 Pro and refreshing engagement ahead of Grand Theft Auto VI. The promotion could support hardware demand, though its effect on margins and sales is unclear. Sony’s $400 PS5 trade-in could cut the cost of a PS5 Pro upgrade ahead of GTA 6
  • Positive Sentiment: Sony and Lionsgate are teaming up on a Naruto movie, with filming expected to start in spring 2027. The partnership adds a recognizable franchise to Sony’s entertainment slate, but the reports provide no financial terms or near-term revenue impact. Sony and Lionsgate Team up For Naruto Movie, Filming to Begin in Spring 2027
  • Neutral Sentiment: An earnings preview says upcoming Q2 results will depend on PlayStation engagement, music growth and image-sensor demand. Earthquake-related disruptions and foreign-exchange movements are cited as risks; the article does not report results or updated guidance. Sony’s Q2 Earnings on Deck: Can Gaming Maintain Its Profit Growth?
  • Neutral Sentiment: Coverage points to continued growth in streaming, which could benefit Sony’s entertainment businesses alongside other media companies. It offers a broad industry outlook rather than company-specific forecasts. Top 3 Streaming Stocks to Watch as Digital Entertainment Demand Grows
  • Negative Sentiment: A report describes Sony’s original PSVR as effectively discontinued, suggesting limited prospects for that product line. The coverage does not quantify any financial impact, and the news appears less consequential than developments in the core PlayStation business. Sony’s PSVR Is Pretty Much Cooked

Sony Price Performance

NYSE:SONY opened at $25.93 on Thursday. The stock has a 50 day moving average of $24.36 and a two-hundred day moving average of $22.36. Sony Corporation has a 12 month low of $19.32 and a 12 month high of $30.34. The firm has a market cap of $153.22 billion, a P/E ratio of 19.99, a price-to-earnings-growth ratio of 1.65 and a beta of 0.98. The company has a current ratio of 1.25, a quick ratio of 0.97 and a debt-to-equity ratio of 0.11.

Sony (NYSE:SONY – Get Free Report) last released its earnings results on Thursday, November 5th. The company reported $0.49 earnings per share for the quarter, beating the consensus estimate of $0.38 by $0.11. The business had revenue of $21.77 billion for the quarter, compared to the consensus estimate of $20.15 billion. Sony had a positive return on equity of 13.06% and a negative net margin of 2.00%. On average, analysts expect that Sony Corporation will post 1.45 earnings per share for the current fiscal year.

Sony Company Profile

(Free Report)

Sony Group Corporation is a Japan-based global entertainment and technology company whose businesses span games, music, motion pictures, electronics, imaging and financial services. The company develops and markets consumer and professional products, digital content, software and services through a portfolio of internationally recognized brands.

Sony’s Game & Network Services business operates the PlayStation platform, including hardware, software, online services and related content.

Further Reading

Institutional Ownership by Quarter for Sony (NYSE:SONY)

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