NIKE (NYSE:NKE – Get Free Report)‘s stock had its “buy” rating restated by equities researchers at BTIG Research in a research note issued on Thursday, MarketBeat.com reports. They currently have a $50.00 price target on the footwear maker’s stock. BTIG Research‘s target price points to a potential upside of 33.99% from the stock’s previous close.
Several other equities research analysts have also issued reports on NKE. Rothschild & Co Redburn dropped their price target on NIKE from $45.00 to $37.00 and set a “sell” rating for the company in a research note on Friday, July 17th. Piper Sandler set a $28.00 price objective on NIKE and gave the company a “neutral” rating in a research report on Friday, October 2nd. BMO Capital Markets reissued an “underperform” rating and set a $25.00 price objective on shares of NIKE in a report on Friday, October 2nd. Wells Fargo & Company set a $30.00 target price on NIKE and gave the stock an “equal weight” rating in a research note on Friday, October 2nd. Finally, Barclays reaffirmed an “overweight” rating and issued a $45.00 target price (up from $37.00) on shares of NIKE in a research note on Thursday. One equities research analyst has rated the stock with a Strong Buy rating, seven have assigned a Buy rating, twenty-one have issued a Hold rating and eleven have given a Sell rating to the company. According to MarketBeat, the company currently has a consensus rating of “Reduce” and a consensus price target of $40.93.
Get Our Latest Analysis on NKE
NIKE Price Performance
Shares of NKE stock traded down $1.01 during trading on Thursday, hitting $37.32. The company had a trading volume of 25,846,404 shares, compared to its average volume of 24,783,963. The stock’s 50-day moving average is $37.12 and its two-hundred day moving average is $41.28. The stock has a market capitalization of $55.42 billion, a price-to-earnings ratio of 17.94, a price-to-earnings-growth ratio of 4.40 and a beta of 1.09. NIKE has a 52 week low of $31.97 and a 52 week high of $70.44. The company has a quick ratio of 1.39, a current ratio of 2.07 and a debt-to-equity ratio of 0.39.
NIKE (NYSE:NKE – Get Free Report) last posted its quarterly earnings data on Thursday, October 1st. The footwear maker reported $0.48 earnings per share for the quarter, beating the consensus estimate of $0.43 by $0.05. NIKE had a net margin of 6.74% and a return on equity of 15.94%. The firm had revenue of $11.21 billion for the quarter, compared to analysts’ expectations of $11.32 billion. During the same quarter last year, the company posted $0.49 EPS. The business’s quarterly revenue was down 4.3% on a year-over-year basis. NIKE has set its FY 2027 guidance at 1.150-1.350 EPS. As a group, analysts predict that NIKE will post 1.22 EPS for the current fiscal year.
Insider Buying and Selling
In other news, EVP Philip McCartney sold 2,559 shares of NIKE stock in a transaction dated Wednesday, September 9th. The stock was sold at an average price of $37.59, for a total value of $96,192.81. Following the transaction, the executive vice president owned 78,121 shares in the company, valued at approximately $2,936,568.39. The trade was a 3.17% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this hyperlink. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Also, COO Venkatesh Alagirisamy sold 3,671 shares of NIKE stock in a transaction dated Wednesday, September 9th. The stock was sold at an average price of $37.59, for a total value of $137,992.89. Following the completion of the transaction, the chief operating officer owned 104,862 shares in the company, valued at approximately $3,941,762.58. This represents a 3.38% decrease in their position. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders have sold a total of 14,974 shares of company stock worth $600,126 in the last ninety days. Corporate insiders own 1.10% of the company’s stock.
Hedge Funds Weigh In On NIKE
A number of hedge funds have recently modified their holdings of the company. MN Wealth Advisors LLC increased its position in shares of NIKE by 1.4% in the third quarter. MN Wealth Advisors LLC now owns 55,080 shares of the footwear maker’s stock valued at $1,950,000 after acquiring an additional 757 shares during the period. Signaturefd LLC increased its holdings in NIKE by 64.2% during the 3rd quarter. Signaturefd LLC now owns 22,321 shares of the footwear maker’s stock valued at $790,000 after purchasing an additional 8,728 shares during the period. Grace & White Inc. NY purchased a new position in NIKE during the 3rd quarter valued at about $3,243,000. Gibbs Wealth Management increased its holdings in NIKE by 8.8% during the 3rd quarter. Gibbs Wealth Management now owns 10,488 shares of the footwear maker’s stock valued at $371,000 after purchasing an additional 847 shares during the period. Finally, Farmers & Merchants Investments Inc. increased its holdings in NIKE by 1.9% during the 3rd quarter. Farmers & Merchants Investments Inc. now owns 212,204 shares of the footwear maker’s stock valued at $7,512,000 after purchasing an additional 3,896 shares during the period. Hedge funds and other institutional investors own 64.25% of the company’s stock.
NIKE News Roundup
Here are the key news stories impacting NIKE this week:
- Positive Sentiment: Guggenheim and BTIG Research reaffirmed Buy ratings and $50 price targets, implying substantial upside from current levels. Barclays also raised its target to $45 and said the shares may be near a bottom. Guggenheim rating Barclays raises Nike price target
- Positive Sentiment: Investors continue to look for evidence that Nike’s brand reset is gaining traction. Recent quarterly earnings exceeded EPS expectations, while rebuilding wholesale relationships and managing inventory could support a longer-term recovery. Nike turnaround article
- Positive Sentiment: Nike plans to bring back a popular retro lifestyle shoe next year, a move that could provide incremental support for consumer interest and its lifestyle business. Nike retro shoe return
- Neutral Sentiment: Nike will hold an Investor Day on November 16–17, with key presentations webcast on November 17. Investors may look for updated targets and details on the turnaround strategy. Nike 2026 Investor Day webcast
- Negative Sentiment: Wolfe Research initiated coverage with an Underperform rating and a $28 price target, citing roughly 25% potential downside. The sharply lower target adds to investor concerns about the pace of earnings recovery.
- Negative Sentiment: A sector-wide retail selloff pushed athletic-apparel stocks lower, with Nike declining alongside Lululemon and Under Armour. This indicates broader concerns about discretionary consumer demand, not solely company-specific weakness. Athletic apparel stock selloff
- Negative Sentiment: Analysts remain concerned about slowing digital sales, weaker direct-to-consumer performance in Greater China, ongoing sales declines and continued competitive pressure in China. UBS maintained a Neutral rating, underscoring uncertainty over the recovery timeline. Nike digital sales slowdown
About NIKE
NIKE, Inc is a global athletic footwear, apparel, equipment and accessories company headquartered near Beaverton, Oregon. The company designs, develops, markets and sells products under the Nike, Jordan and Converse brands, serving athletes and consumers across a broad range of sports and lifestyle categories.
NIKE’s product portfolio includes athletic and casual footwear, performance and lifestyle apparel, sports equipment, accessories and digital fitness-related offerings. The company distributes its products through company-owned retail stores, digital platforms and wholesale partners, while also operating direct-to-consumer and membership programs.
The company traces its origins to 1964, when Phil Knight and Bill Bowerman founded Blue Ribbon Sports.
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