Voya Financial (NYSE:VOYA – Get Free Report) and Priority Technology (NASDAQ:PRTH – Get Free Report) are both finance companies, but which is the superior business? We will contrast the two businesses based on the strength of their institutional ownership, valuation, profitability, risk, dividends, earnings and analyst recommendations.
Analyst Ratings
This is a summary of current ratings and price targets for Voya Financial and Priority Technology, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Voya Financial | 1 | 4 | 7 | 1 | 2.62 |
| Priority Technology | 0 | 6 | 2 | 0 | 2.25 |
Voya Financial presently has a consensus target price of $104.15, suggesting a potential upside of 9.85%. Priority Technology has a consensus target price of $8.59, suggesting a potential upside of 9.93%. Given Priority Technology’s higher possible upside, analysts plainly believe Priority Technology is more favorable than Voya Financial.
Valuation and Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Voya Financial | $8.19 billion | 1.05 | $654.00 million | $5.93 | 15.99 |
| Priority Technology | $953.01 million | 0.68 | $55.68 million | $0.69 | 11.32 |
Voya Financial has higher revenue and earnings than Priority Technology. Priority Technology is trading at a lower price-to-earnings ratio than Voya Financial, indicating that it is currently the more affordable of the two stocks.
Volatility and Risk
Voya Financial has a beta of 0.9, suggesting that its share price is 10% less volatile than the S&P 500. Comparatively, Priority Technology has a beta of 1.58, suggesting that its share price is 58% more volatile than the S&P 500.
Profitability
This table compares Voya Financial and Priority Technology’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Voya Financial | 7.45% | 12.31% | 0.46% |
| Priority Technology | 5.61% | -104.91% | 3.87% |
Institutional & Insider Ownership
96.1% of Voya Financial shares are held by institutional investors. Comparatively, 11.5% of Priority Technology shares are held by institutional investors. 1.6% of Voya Financial shares are held by company insiders. Comparatively, 59.4% of Priority Technology shares are held by company insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a company is poised for long-term growth.
Summary
Voya Financial beats Priority Technology on 11 of the 15 factors compared between the two stocks.
About Voya Financial
Voya Financial, Inc. engages in the provision of workplace benefits and savings products in the United States and internationally. The company operates through three segments: Wealth Solutions, Health Solutions, and Investment Management. The Wealth Solutions segment offers full-service retirement products; recordkeeping services; stable value and fixed general account investment products; non-qualified plan administration services; and tools, guidance, and services to promote the financial well-being and retirement security of employees. The segment also provides wealth management services, such as individual retirement, managed, and brokerage accounts, as well as financial guidance and advisory services. This segment serves corporate, public and private school systems, higher education institutions, hospitals and healthcare facilities, other non-profit organizations, and state and local governments, as well as institutional and individual customers. The Health Solutions segment offers various insurance products comprising stop loss, group life, group disability, whole life, critical illness, accident, and hospital indemnity insurance. The segment also provides worksite employee benefits, health account solutions, leave management, benefits administration, health plan enrollment, financial wellness, and decision support products and services to mid-size and large corporate employers and professional associations. The Investment Management segment provides fixed income, equity, multi-asset, and alternative products and solutions to individual investors and institutional clients through its direct sales force, consultant channel, banks, broker-dealers, and independent financial advisers. The company was formerly known as ING U.S., Inc. and changed its name to Voya Financial, Inc. in April 2014. Voya Financial, Inc. was founded in 1975 and is based in New York, New York.
About Priority Technology
Priority Technology Holdings, Inc. operates as a payment technology company in the United States. The company operates through three segments: Small and Medium-Sized Businesses (SMB) Payments, Business-To-Business (B2B) Payments, and Enterprise Payments. It offers SMB payments processing solutions for B2C transactions through independent sales organizations, financial institutions, independent software vendors, and other referral partners through its MX product suite, which includes MX Connect and MX Merchant products, such as MX Insights, MX Storefront, MX Retail, MX Invoice, MX B2B and ACH.com, and others, which provides flexible and customizable set of business applications that helps to manage critical business work functions and revenue performance to resellers and merchant clients using core payment processing. The company also offers CPX, a platform that offers accounts payable automation solutions, including virtual card, purchase card, ACH +, dynamic discounting, or check. In addition, it provides curated managed services; payment-adjacent technologies to facilitate the acceptance of electronic payments from customers; and Plastiq payables management software, which helps businesses in improving cash flow with instant access to working capital. Further, the company offers embedded finance and BaaS solutions to enterprise customers to modernize legacy platforms and accelerate software partners' strategies to monetize payments; and managed services solutions that provide audience-specific programs for institutional partners and other third parties; and consulting and development solutions. It serves SMB, and enterprises, as well as distribution partners, including retail and wholesale independent sales organizations, financial institutions, and independent software vendors. The company was founded in 2005 and is headquartered in Alpharetta, Georgia.
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