Brokerages Set PROG Holdings, Inc (NYSE:PRG) Price Target at $49.44

Posted by Brian Himes on Sep 13th, 2026

Shares of PROG Holdings, Inc (NYSE:PRG – Get Free Report) have been assigned an average recommendation of “Moderate Buy” from the ten analysts that are currently covering the company, Marketbeat Ratings reports. Three investment analysts have rated the stock with a hold rating, six have issued a buy rating and one has issued a strong buy rating on the company. The average 1 year price target among brokers that have updated their coverage on the stock in the last year is $49.4375.

A number of analysts have recently commented on the company. Weiss Ratings upgraded PROG from a “hold (c)” rating to a “hold (c+)” rating in a report on Wednesday, June 24th. B. Riley Financial lifted their price objective on shares of PROG from $57.00 to $64.00 and gave the company a “buy” rating in a report on Thursday, July 30th. KeyCorp lifted their price objective on shares of PROG from $45.00 to $50.00 and gave the company an “overweight” rating in a report on Thursday, July 30th. TD Cowen boosted their price objective on shares of PROG from $45.00 to $50.00 and gave the stock a “buy” rating in a research report on Tuesday, July 7th. Finally, Wall Street Zen cut shares of PROG from a “strong-buy” rating to a “buy” rating in a report on Sunday, September 6th.

View Our Latest Research Report on PROG

PROG Price Performance

Shares of PRG opened at $36.91 on Thursday. The stock has a 50 day simple moving average of $42.10 and a 200 day simple moving average of $36.88. PROG has a 52-week low of $25.80 and a 52-week high of $47.73. The company has a debt-to-equity ratio of 1.10, a quick ratio of 2.29 and a current ratio of 4.03. The firm has a market capitalization of $1.47 billion, a PE ratio of 10.20 and a beta of 1.76.

PROG (NYSE:PRG – Get Free Report) last issued its quarterly earnings data on Wednesday, July 29th. The fintech holding company reported $1.19 earnings per share (EPS) for the quarter, topping the consensus estimate of $0.95 by $0.24. PROG had a net margin of 5.57% and a return on equity of 21.88%. The company had revenue of $719.72 million during the quarter, compared to the consensus estimate of $713.50 million. PROG has set its Q3 2026 guidance at 1.000-1.200 EPS and its FY 2026 guidance at 4.750-5.000 EPS. Sell-side analysts predict that PROG will post 4.95 EPS for the current fiscal year.

PROG Announces Dividend

The business also recently announced a quarterly dividend, which was paid on Thursday, September 3rd. Investors of record on Tuesday, August 18th were given a $0.14 dividend. The ex-dividend date of this dividend was Tuesday, August 18th. This represents a $0.56 dividend on an annualized basis and a dividend yield of 1.5%. PROG’s payout ratio is currently 15.47%.

Insider Activity at PROG

In related news, insider Michael King sold 1,070 shares of the firm’s stock in a transaction on Wednesday, August 5th. The shares were sold at an average price of $46.00, for a total value of $49,220.00. Following the completion of the transaction, the insider directly owned 60,825 shares of the company’s stock, valued at approximately $2,797,950. This trade represents a 1.73% decrease in their ownership of the stock. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, CAO George M. Sewell sold 2,000 shares of the company’s stock in a transaction on Wednesday, August 5th. The shares were sold at an average price of $45.53, for a total transaction of $91,060.00. Following the completion of the transaction, the chief accounting officer owned 28,385 shares in the company, valued at approximately $1,292,369.05. This represents a 6.58% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. Insiders have sold 4,000 shares of company stock valued at $183,060 over the last three months. Insiders own 3.72% of the company’s stock.

Institutional Inflows and Outflows

A number of hedge funds have recently added to or reduced their stakes in the company. Allworth Financial LP lifted its stake in PROG by 61.9% in the second quarter. Allworth Financial LP now owns 897 shares of the fintech holding company’s stock valued at $42,000 after buying an additional 343 shares during the last quarter. Envestnet Portfolio Solutions Inc. grew its position in PROG by 2.7% during the 4th quarter. Envestnet Portfolio Solutions Inc. now owns 13,199 shares of the fintech holding company’s stock worth $389,000 after purchasing an additional 344 shares during the last quarter. HB Wealth Management LLC grew its position in PROG by 1.7% during the 1st quarter. HB Wealth Management LLC now owns 21,470 shares of the fintech holding company’s stock worth $616,000 after purchasing an additional 359 shares during the last quarter. GAMMA Investing LLC increased its stake in PROG by 19.2% in the second quarter. GAMMA Investing LLC now owns 2,911 shares of the fintech holding company’s stock valued at $136,000 after purchasing an additional 468 shares during the period. Finally, Quarry LP raised its holdings in shares of PROG by 82.8% in the fourth quarter. Quarry LP now owns 1,117 shares of the fintech holding company’s stock valued at $33,000 after buying an additional 506 shares during the last quarter. 97.92% of the stock is owned by institutional investors.

PROG Company Profile

(Get Free Report)

PROG Holdings, Inc is a financial technology company that provides consumer financing and lease-to-own solutions through its Progressive Leasing business. The company helps consumers obtain merchandise from participating retailers through flexible payment arrangements, including customers who may not qualify for traditional credit.

Progressive Leasing supports in-store, online and omnichannel transactions for products such as furniture, appliances, electronics, mattresses, jewelry and other household goods.