Insider Selling: Workday (NASDAQ:WDAY) Major Shareholder Sells $17,954,456.10 in Stock

Posted by Stanley Muller on Sep 12th, 2026

Workday, Inc. (NASDAQ:WDAY – Get Free Report) major shareholder David Duffield sold 90,615 shares of the company’s stock in a transaction that occurred on Friday, September 4th. The shares were sold at an average price of $198.14, for a total value of $17,954,456.10. Following the completion of the sale, the insider owned 105,049 shares in the company, valued at approximately $20,814,408.86. This represents a 46.31% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is available through the SEC website. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Major shareholders that own more than 10% of a company’s stock are required to disclose their transactions with the SEC.

Workday Price Performance

Shares of NASDAQ:WDAY opened at $185.70 on Friday. Workday, Inc. has a twelve month low of $110.36 and a twelve month high of $249.85. The company has a current ratio of 0.91, a quick ratio of 0.91 and a debt-to-equity ratio of 0.31. The company has a market cap of $44.75 billion, a PE ratio of 37.67, a price-to-earnings-growth ratio of 1.87 and a beta of 1.08. The company’s 50 day moving average is $171.85 and its 200 day moving average is $144.23.

Workday (NASDAQ:WDAY – Get Free Report) last announced its quarterly earnings data on Thursday, August 27th. The software maker reported $2.75 EPS for the quarter, beating the consensus estimate of $2.61 by $0.14. The business had revenue of $2.65 billion during the quarter, compared to analysts’ expectations of $2.64 billion. Workday had a net margin of 12.32% and a return on equity of 20.95%. The business’s quarterly revenue was up 12.8% compared to the same quarter last year. During the same period in the previous year, the business posted $2.21 EPS. On average, sell-side analysts forecast that Workday, Inc. will post 5.3 EPS for the current year.

Wall Street Analyst Weigh In

WDAY has been the topic of several analyst reports. Weiss Ratings raised Workday from a “sell (d+)” rating to a “hold (c-)” rating in a research report on Thursday, August 13th. The Goldman Sachs Group boosted their price objective on Workday from $151.00 to $164.00 and gave the company a “neutral” rating in a report on Monday, August 31st. Morgan Stanley raised their target price on Workday from $145.00 to $180.00 and gave the stock an “underweight” rating in a report on Friday, August 28th. William Blair reissued an “outperform” rating on shares of Workday in a report on Friday, August 28th. Finally, TD Cowen dropped their price objective on shares of Workday from $220.00 to $210.00 and set a “hold” rating on the stock in a research note on Friday, August 28th. Twenty analysts have rated the stock with a Buy rating, eighteen have issued a Hold rating and two have assigned a Sell rating to the company. Based on data from MarketBeat, the stock presently has an average rating of “Hold” and a consensus target price of $206.34.

Get Our Latest Analysis on WDAY

Institutional Inflows and Outflows

A number of hedge funds and other institutional investors have recently made changes to their positions in WDAY. Brighton Jones LLC raised its position in Workday by 230.2% during the fourth quarter. Brighton Jones LLC now owns 4,005 shares of the software maker’s stock worth $1,033,000 after acquiring an additional 2,792 shares during the period. Empowered Funds LLC increased its stake in shares of Workday by 12.1% during the first quarter. Empowered Funds LLC now owns 11,142 shares of the software maker’s stock worth $2,602,000 after purchasing an additional 1,206 shares in the last quarter. Geneos Wealth Management Inc. raised its position in shares of Workday by 211.7% during the 1st quarter. Geneos Wealth Management Inc. now owns 187 shares of the software maker’s stock worth $44,000 after purchasing an additional 127 shares during the last quarter. Sivia Capital Partners LLC acquired a new position in shares of Workday during the 2nd quarter worth about $281,000. Finally, NewEdge Advisors LLC lifted its stake in Workday by 32.0% in the 2nd quarter. NewEdge Advisors LLC now owns 6,597 shares of the software maker’s stock valued at $1,583,000 after buying an additional 1,600 shares in the last quarter. Hedge funds and other institutional investors own 89.81% of the company’s stock.

Workday News Roundup

Here are the key news stories impacting Workday this week:

Positive Sentiment: Analyst upgrade: DBS Bank upgraded Workday to “Hold,” providing a more favorable view of the stock after its recent recovery. The rating follows Workday’s latest earnings report, in which revenue rose 12.8% year over year to $2.65 billion and adjusted earnings exceeded expectations.
Positive Sentiment: New chief marketing officer: Workday appointed Sarah Kennedy Ellis as chief marketing officer, effective October 5. Her experience is expected to support the company’s enterprise AI positioning, brand expansion and go-to-market strategy. Workday Names Sarah Kennedy Ellis Chief Marketing Officer
Positive Sentiment: Industry recognition: Workday was named a leading human-capital-management provider for the 11th consecutive year, reinforcing the strength of its core HCM franchise and competitive position. Workday named HCM leader for 11th straight year
Neutral Sentiment: Short-interest data: Reported short interest was zero, producing a zero-day short ratio. Because the figures show no meaningful short position, the data provides little indication of near-term buying or short-covering pressure.
Negative Sentiment: Insider selling: Major shareholder David Duffield sold 90,615 shares worth approximately $17.95 million under a pre-arranged Rule 10b5-1 plan, reducing his stake by 46.3%. Workday’s CFO also sold 2,808 shares for about $550,000. Planned transactions do not necessarily signal deteriorating fundamentals, but the sales can weigh on sentiment.

About Workday

(Get Free Report)

Workday, Inc develops cloud-based enterprise software designed to help organizations manage finance, human resources and related business operations. Its platform provides tools for financial management, accounting, procurement, expenses, payroll, workforce management, recruiting, talent management, employee experience and enterprise planning.

The company also offers analytics, reporting and artificial intelligence capabilities that support budgeting, forecasting, workforce planning and business decision-making.