BRC (NYSE:BRCC – Get Free Report) and Tootsie Roll Industries (NYSE:TR – Get Free Report) are both consumer staples companies, but which is the superior investment? We will contrast the two companies based on the strength of their profitability, dividends, institutional ownership, earnings, analyst recommendations, valuation and risk.
Analyst Recommendations
This is a breakdown of current ratings and price targets for BRC and Tootsie Roll Industries, as reported by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| BRC | 1 | 0 | 3 | 0 | 2.50 |
| Tootsie Roll Industries | 0 | 1 | 0 | 0 | 2.00 |
BRC currently has a consensus price target of $22.50, suggesting a potential upside of 155.97%. Given BRC’s stronger consensus rating and higher possible upside, research analysts plainly believe BRC is more favorable than Tootsie Roll Industries.
Valuation & Earnings
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| BRC | $429.70 million | 0.51 | -$11.91 million | ($0.30) | -29.30 |
| Tootsie Roll Industries | $724.67 million | 4.01 | $100.05 million | $1.28 | 30.26 |
Tootsie Roll Industries has higher revenue and earnings than BRC. BRC is trading at a lower price-to-earnings ratio than Tootsie Roll Industries, indicating that it is currently the more affordable of the two stocks.
Profitability
This table compares BRC and Tootsie Roll Industries’ net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| BRC | -0.89% | -5.33% | -1.79% |
| Tootsie Roll Industries | 13.14% | 10.16% | 7.64% |
Volatility and Risk
BRC has a beta of 1.22, indicating that its share price is 22% more volatile than the S&P 500. Comparatively, Tootsie Roll Industries has a beta of 0.41, indicating that its share price is 59% less volatile than the S&P 500.
Insider & Institutional Ownership
16.3% of BRC shares are held by institutional investors. Comparatively, 14.3% of Tootsie Roll Industries shares are held by institutional investors. 54.9% of BRC shares are held by insiders. Comparatively, 46.8% of Tootsie Roll Industries shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.
Summary
Tootsie Roll Industries beats BRC on 8 of the 14 factors compared between the two stocks.
About BRC
BRC Inc., through its subsidiaries, purchases, roasts, and sells coffee, coffee accessories, and branded apparel in the United States. The company also produces media content, as well as sells coffee brewing equipment, and outdoor and lifestyle gear. It supports active military, veterans, and first responders. The company offers its products through grocery, specialty stores, and other intermediaries; and company operated and franchised Black Rifle Coffee retail coffee shop locations, as well as through e-commerce. BRC Inc. was founded in 2014 and is based in Salt Lake City, Utah.
About Tootsie Roll Industries
Tootsie Roll Industries, Inc., together with its subsidiaries, engages in the manufacture and sale of confectionery products in the United States, Canada, Mexico, and internationally. It sells its products under the Tootsie Roll, Tootsie Fruit Rolls, Frooties, Tootsie Pops, Tootsie Mini Pops, Child's Play, Caramel Apple Pops, Charms, Blow-Pop, Charms Mini Pops, Cella's, Dots, Junior Mints, Charleston Chew, Sugar Daddy, Sugar Babies, Andes, Fluffy Stuff, Dubble Bubble, Razzles, Cry Baby, NIK-L-NIP, and Tutsi Pop trademarks. The company sells its products directly to wholesale distributors of candy, and food and groceries; and supermarkets, variety stores, dollar stores, chain grocers, drug chains, discount chains, cooperative grocery associations, mass merchandisers, warehouse and membership club stores, vending machine operators, e-commerce merchants, the United States military, and fund-raising charitable organizations, as well as through food and grocery brokers. Tootsie Roll Industries, Inc. was founded in 1896 and is headquartered in Chicago, Illinois.
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