Redwood Investment Management LLC purchased a new stake in shares of Ulta Beauty Inc. (NASDAQ:ULTA – Free Report) during the second quarter, according to the company in its most recent 13F filing with the Securities and Exchange Commission. The firm purchased 2,607 shares of the specialty retailer’s stock, valued at approximately $1,176,000.
Several other institutional investors and hedge funds have also modified their holdings of ULTA. Fideuram Asset Management Ireland dac bought a new stake in Ulta Beauty in the fourth quarter worth $25,000. Hilton Head Capital Partners LLC lifted its position in shares of Ulta Beauty by 860.0% in the first quarter. Hilton Head Capital Partners LLC now owns 48 shares of the specialty retailer’s stock worth $25,000 after buying an additional 43 shares during the last quarter. Strengthening Families & Communities LLC lifted its position in shares of Ulta Beauty by 4,200.0% in the fourth quarter. Strengthening Families & Communities LLC now owns 43 shares of the specialty retailer’s stock worth $26,000 after buying an additional 42 shares during the last quarter. Clearstead Trust LLC bought a new stake in shares of Ulta Beauty during the 2nd quarter worth about $27,000. Finally, Ascentis Independent Advisors bought a new stake in shares of Ulta Beauty during the 1st quarter worth about $29,000. Institutional investors and hedge funds own 90.39% of the company’s stock.
Ulta Beauty Trading Up 1.1%
ULTA opened at $543.19 on Thursday. The business has a 50 day moving average of $494.65 and a 200-day moving average of $535.92. The stock has a market capitalization of $23.35 billion, a price-to-earnings ratio of 20.37, a P/E/G ratio of 1.67 and a beta of 0.87. Ulta Beauty Inc. has a 1-year low of $443.60 and a 1-year high of $714.97.
Key Headlines Impacting Ulta Beauty
Here are the key news stories impacting Ulta Beauty this week:
- Positive Sentiment: Potential same-store sales beat: Deutsche Bank expects Ulta’s fiscal second-quarter comparable-sales growth to exceed market expectations. Strong traffic, demand for beauty products and resilient consumer spending could support revenue and earnings. Ulta Beauty Second-Quarter Same-Store Sales Poised for Beat
- Positive Sentiment: Wall Street remains broadly optimistic: Analysts continue to show a favorable outlook for ULTA despite its weaker performance versus the broader market over the past year. The upbeat target-price commentary may help support investor confidence ahead of results. What Are Wall Street Analysts’ Target Price for Ulta Beauty Stock?
- Positive Sentiment: New brand partnership: Ulta is expanding its assortment through a nationwide U.S. agreement with Chinese beauty brand Proya, potentially adding product innovation and international growth to its sales mix. Proya Steps Up Overseas Expansion Through Agreement With Ulta Beauty
- Neutral Sentiment: Earnings are the next major catalyst: Analysts are focused on comparable sales, margins, customer trends and updated guidance in Thursday’s fiscal second-quarter report. Ulta’s latest reported quarter already exceeded consensus EPS and revenue estimates, raising expectations for another solid performance. Ulta Beauty Q2 2026 Earnings Preview
- Negative Sentiment: Target is becoming a more direct competitor: Following its separation from Ulta, Target plans to introduce upscale beauty studios in stores and expand its selection to more than 90 prestige brands across over 600 locations. This could increase pressure on Ulta’s traffic, market share and brand exclusivity over time. Target Unveils New Beauty Spaces
Analyst Upgrades and Downgrades
A number of research analysts recently weighed in on ULTA shares. Bank of America raised Ulta Beauty from a “neutral” rating to a “buy” rating and set a $685.00 price objective on the stock in a research note on Tuesday, May 5th. TD Cowen reissued a “buy” rating on shares of Ulta Beauty in a research report on Tuesday, July 21st. Barclays reduced their price objective on shares of Ulta Beauty from $712.00 to $647.00 and set an “overweight” rating for the company in a research note on Wednesday, June 3rd. Weiss Ratings downgraded shares of Ulta Beauty from a “hold (c+)” rating to a “hold (c)” rating in a report on Wednesday, June 3rd. Finally, Loop Capital reiterated a “hold” rating and issued a $550.00 target price on shares of Ulta Beauty in a research note on Wednesday, June 3rd. One investment analyst has rated the stock with a Strong Buy rating, nineteen have given a Buy rating, six have given a Hold rating and one has issued a Sell rating to the company’s stock. Based on data from MarketBeat, the company currently has an average rating of “Moderate Buy” and a consensus target price of $636.41.
View Our Latest Stock Analysis on ULTA
Insider Activity at Ulta Beauty
In other news, Director George R. Mrkonic, Jr. sold 383 shares of Ulta Beauty stock in a transaction dated Monday, June 15th. The shares were sold at an average price of $475.84, for a total transaction of $182,246.72. Following the sale, the director directly owned 2,404 shares in the company, valued at approximately $1,143,919.36. The trade was a 13.74% decrease in their position. The sale was disclosed in a legal filing with the Securities & Exchange Commission, which is accessible through the SEC website. Insiders own 0.20% of the company’s stock.
Ulta Beauty Profile
Ulta Beauty, Inc (NASDAQ: ULTA) is a U.S.-based specialty retailer and beauty services provider focused on cosmetics, fragrance, skin care, hair care, bath and body, and beauty tools. The company operates a dual-format business that combines brick-and-mortar retail stores with an e-commerce platform, offering a broad assortment of national, prestige and mass-market brands alongside its own private-label products. In many locations Ulta also provides full-service salon treatments, positioning the company as a one-stop destination for product discovery and in-store services.
The retailer’s product mix spans color cosmetics, haircare and styling products, skin and body care, fragrance, and accessories, catering to a wide range of consumer preferences and price points.
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