A number of firms have modified their ratings and price targets on shares of Sony (NYSE: SONY) recently:
- 8/9/2026 – Sony was downgraded by Wall Street Zen from “buy” to “hold”.
- 8/4/2026 – Sony was upgraded by Zacks Research from “hold” to “strong-buy”.
- 8/3/2026 – Sony had its “buy” rating reaffirmed by Benchmark Co..
- 8/1/2026 – Sony was upgraded by Wall Street Zen from “hold” to “buy”.
Insider Activity at Sony
In related news, insider Ravi Ahuja sold 36,826 shares of the business’s stock in a transaction that occurred on Monday, July 6th. The shares were sold at an average price of $21.08, for a total value of $776,292.08. Following the completion of the sale, the insider directly owned 58,786 shares in the company, valued at approximately $1,239,208.88. The trade was a 38.52% decrease in their ownership of the stock. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through the SEC website. Also, insider Robert Adrian Stringer sold 545,547 shares of the company’s stock in a transaction that occurred on Wednesday, August 5th. The stock was sold at an average price of $22.49, for a total transaction of $12,269,352.03. Following the transaction, the insider directly owned 100,547 shares of the company’s stock, valued at $2,261,302.03. This trade represents a 84.44% decrease in their position. The disclosure for this sale is available in the SEC filing. The sale was made to cover tax withholding obligations related to the vesting of equity awards. Over the last 90 days, insiders have sold 932,565 shares of company stock worth $20,438,591. Corporate insiders own 7.00% of the company’s stock.
Sony’s primary businesses include Electronics Products & Solutions, which covers televisions, audio equipment, digital cameras and professional broadcast systems; Game & Network Services, anchored by the PlayStation platform, consoles, software and online services; Music and Pictures, through Sony Music Entertainment and Sony Pictures Entertainment, producing, distributing and licensing recorded music, film and television content; Imaging & Sensing Solutions, which develops CMOS image sensors and other semiconductor components; and Financial Services, offering life insurance, banking and other financial products in Japan.
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