2019 Gp L.L.C. Gv Sells 23,417 Shares of Ethos Technologies Inc. Class A Common Stock (NASDAQ:LIFE) Stock

Posted by Brenda Bartman on Jul 30th, 2026

Ethos Technologies Inc. Class A Common Stock (NASDAQ:LIFE – Get Free Report) major shareholder 2019 Gp L.L.C. Gv sold 23,417 shares of Ethos Technologies Inc. Class A Common Stock stock in a transaction on Friday, July 24th. The shares were sold at an average price of $18.88, for a total transaction of $442,112.96. The transaction was disclosed in a document filed with the Securities & Exchange Commission, which can be accessed through this hyperlink. Major shareholders that own 10% or more of a company’s stock are required to disclose their sales and purchases with the SEC.

2019 Gp L.L.C. Gv also recently made the following trade(s):

On Tuesday, July 28th, 2019 Gp L.L.C. Gv sold 118,138 shares of Ethos Technologies Inc. Class A Common Stock stock. The stock was sold at an average price of $18.90, for a total transaction of $2,232,808.20.
On Monday, July 27th, 2019 Gp L.L.C. Gv sold 196,931 shares of Ethos Technologies Inc. Class A Common Stock stock. The shares were sold at an average price of $19.46, for a total value of $3,832,277.26.
On Monday, July 20th, 2019 Gp L.L.C. Gv sold 18,386 shares of Ethos Technologies Inc. Class A Common Stock stock. The shares were sold at an average price of $18.87, for a total value of $346,943.82.
On Friday, July 17th, 2019 Gp L.L.C. Gv sold 20,534 shares of Ethos Technologies Inc. Class A Common Stock stock. The stock was sold at an average price of $18.68, for a total value of $383,575.12.
On Thursday, July 23rd, 2019 Gp L.L.C. Gv sold 63,297 shares of Ethos Technologies Inc. Class A Common Stock stock. The stock was sold at an average price of $19.06, for a total value of $1,206,440.82.
On Friday, May 15th, 2019 Gp L.L.C. Gv sold 87,475 shares of Ethos Technologies Inc. Class A Common Stock stock. The shares were sold at an average price of $23.75, for a total value of $2,077,531.25.
On Thursday, May 14th, 2019 Gp L.L.C. Gv sold 60,077 shares of Ethos Technologies Inc. Class A Common Stock stock. The shares were sold at an average price of $23.01, for a total value of $1,382,371.77.

Ethos Technologies Inc. Class A Common Stock Trading Up 5.5%

LIFE opened at $19.84 on Thursday. The stock has a 50 day moving average of $18.25. Ethos Technologies Inc. Class A Common Stock has a twelve month low of $9.45 and a twelve month high of $32.50. The firm has a market cap of $1.25 billion and a price-to-earnings ratio of -6.30.

Ethos Technologies Inc. Class A Common Stock (NASDAQ:LIFE – Get Free Report) last announced its earnings results on Tuesday, March 17th. The company reported $0.42 earnings per share (EPS) for the quarter. The company had revenue of $110.08 million for the quarter.

Analyst Ratings Changes

Several research analysts recently commented on the stock. Weiss Ratings downgraded shares of Ethos Technologies Inc. Class A Common Stock from a “hold (c)” rating to a “sell (d)” rating in a report on Tuesday, May 26th. Wall Street Zen cut shares of Ethos Technologies Inc. Class A Common Stock from a “hold” rating to a “sell” rating in a report on Saturday, May 9th. Barclays raised their price target on Ethos Technologies Inc. Class A Common Stock from $20.00 to $27.00 and gave the company an “overweight” rating in a research report on Friday, May 8th. Citizens Jmp lifted their price objective on Ethos Technologies Inc. Class A Common Stock from $21.00 to $27.00 and gave the stock a “market outperform” rating in a research note on Thursday, May 7th. Finally, JPMorgan Chase & Co. boosted their price objective on Ethos Technologies Inc. Class A Common Stock from $21.50 to $23.00 and gave the stock an “overweight” rating in a research report on Monday, July 13th. Three research analysts have rated the stock with a Buy rating and one has given a Sell rating to the stock. According to data from MarketBeat.com, the stock presently has a consensus rating of “Moderate Buy” and a consensus price target of $25.67.

View Our Latest Research Report on LIFE

Key Headlines Impacting Ethos Technologies Inc. Class A Common Stock

Here are the key news stories impacting Ethos Technologies Inc. Class A Common Stock this week:

Positive Sentiment: Analyst sentiment remains broadly favorable. JPMorgan raised its price target to $23, while Barclays and Citizens JMP each set targets of $27. The consensus rating is “Moderate Buy,” with an average price target of $25.67, implying meaningful upside from recent trading levels. Analyst coverage and consensus
Neutral Sentiment: Ethos Technologies’ latest reported quarter included $110.08 million in revenue and earnings of $0.42 per share. However, the results were reported in March and provide limited insight into the company’s current operating momentum.
Negative Sentiment: Major shareholder 2019 GP L.L.C. GV sold 118,138 shares for approximately $2.23 million on July 28 and another 196,931 shares for approximately $3.83 million on July 27. Combined with previously disclosed sales on July 17, 20, 23, and 24, the shareholder sold roughly 440,700 shares worth $8.44 million at prices between $18.68 and $19.46. The transactions were disclosed in SEC Form 4 filings. SEC insider-sale filing
Negative Sentiment: The repeated sales by a shareholder owning at least 10% of the company may raise concerns about insider confidence or add supply pressure, even though such transactions can also reflect portfolio management rather than a change in business fundamentals. Two rating services previously downgraded LIFE to “Sell,” adding a cautious counterpoint to the larger analysts’ bullish view.

About Ethos Technologies Inc. Class A Common Stock

(Get Free Report)

Ethos Technologies Inc operates a technology-driven, direct-to-consumer platform for the distribution of life insurance products. Through its digital underwriting, data analytics, and proprietary technology, it enables consumers to explore, compare, and purchase life insurance policies online. The platform serves consumers, agents, and insurance carriers, and supports the application and policy issuance process through an online interface. The company works with insurance carriers to offer life insurance products in the United States through digital channels and independent agents.