Prudential Financial (NYSE:PRU) Given New $110.00 Price Target at Jefferies Financial Group

Posted by Stanley Muller on Jul 11th, 2026

Prudential Financial (NYSE:PRU – Free Report) had its price target increased by Jefferies Financial Group from $105.00 to $110.00 in a research report report published on Friday morning,Benzinga reports. Jefferies Financial Group currently has a hold rating on the financial services provider’s stock.

PRU has been the subject of a number of other research reports. Weiss Ratings upgraded shares of Prudential Financial from a “hold (c)” rating to a “hold (c+)” rating in a report on Friday, June 12th. Piper Sandler lifted their price objective on Prudential Financial from $105.00 to $110.00 and gave the company a “neutral” rating in a report on Wednesday, June 24th. Morgan Stanley reissued an “underweight” rating and set a $92.00 target price (down from $106.00) on shares of Prudential Financial in a research note on Monday, May 4th. Mizuho lifted their price target on shares of Prudential Financial from $101.00 to $109.00 and gave the company a “neutral” rating in a research note on Thursday. Finally, BMO Capital Markets lowered their target price on Prudential Financial from $91.00 to $87.00 and set an “underperform” rating for the company in a report on Thursday, April 23rd. Eleven investment analysts have rated the stock with a Hold rating and five have assigned a Sell rating to the company’s stock. According to MarketBeat, Prudential Financial presently has a consensus rating of “Reduce” and an average price target of $104.00.

Check Out Our Latest Research Report on Prudential Financial

Prudential Financial Trading Up 0.4%

PRU stock traded up $0.43 during midday trading on Friday, reaching $115.43. The company’s stock had a trading volume of 1,310,500 shares, compared to its average volume of 1,756,589. The business’s 50-day simple moving average is $105.58 and its 200-day simple moving average is $104.10. The company has a quick ratio of 0.16, a current ratio of 0.16 and a debt-to-equity ratio of 0.58. Prudential Financial has a 52 week low of $91.89 and a 52 week high of $119.76. The stock has a market cap of $40.06 billion, a PE ratio of 11.88, a price-to-earnings-growth ratio of 2.09 and a beta of 0.85.

Prudential Financial (NYSE:PRU – Get Free Report) last posted its quarterly earnings results on Tuesday, May 5th. The financial services provider reported $3.61 earnings per share (EPS) for the quarter, topping the consensus estimate of $3.09 by $0.52. Prudential Financial had a return on equity of 16.33% and a net margin of 5.83%.The business had revenue of $15.23 billion for the quarter, compared to analyst estimates of $14.10 billion. During the same period last year, the company earned $3.29 EPS. As a group, sell-side analysts expect that Prudential Financial will post 13.81 EPS for the current year.

Prudential Financial Announces Dividend

The business also recently announced a quarterly dividend, which was paid on Thursday, June 11th. Stockholders of record on Tuesday, May 26th were paid a dividend of $1.40 per share. This represents a $5.60 dividend on an annualized basis and a dividend yield of 4.9%. The ex-dividend date was Tuesday, May 26th. Prudential Financial’s dividend payout ratio (DPR) is currently 57.61%.

Institutional Trading of Prudential Financial

Several hedge funds have recently added to or reduced their stakes in PRU. Jessup Wealth Management Inc bought a new stake in shares of Prudential Financial in the fourth quarter valued at about $25,000. Garton & Associates Financial Advisors LLC acquired a new stake in shares of Prudential Financial in the 4th quarter valued at approximately $26,000. Salomon & Ludwin LLC grew its position in Prudential Financial by 98.3% during the 4th quarter. Salomon & Ludwin LLC now owns 230 shares of the financial services provider’s stock worth $27,000 after acquiring an additional 114 shares during the last quarter. Lodestone Wealth Management LLC bought a new stake in Prudential Financial during the 4th quarter worth approximately $28,000. Finally, Basepoint Wealth LLC bought a new stake in shares of Prudential Financial in the 4th quarter valued at about $30,000. 56.83% of the stock is owned by institutional investors and hedge funds.

Key Headlines Impacting Prudential Financial

Here are the key news stories impacting Prudential Financial this week:

Positive Sentiment: Prudential was included in articles highlighting solid dividend stocks and momentum names, which can attract income and value investors looking for stable cash flows and defensive characteristics.
Positive Sentiment: Mizuho raised its price target on Prudential Financial to $109 from $101, showing improved valuation expectations even though the firm kept a neutral stance.
Positive Sentiment: Wells Fargo raised its price target to $103 from $100, signaling some confidence in Prudential’s outlook despite maintaining an underweight rating.
Neutral Sentiment: Prudential announced it will report second-quarter 2026 earnings on August 4 and hold its strategy call on August 5, keeping investors focused on the upcoming results and management commentary. Prudential Financial, Inc. to Announce Second Quarter 2026 Earnings; Schedules Earnings and Strategy Call
Neutral Sentiment: Jefferies lifted its target to $110 from $105 but kept a hold rating, reinforcing the view that the stock looks fairly valued after its recent run.
Negative Sentiment: Several broker notes still imply downside from the current share price, including Wells Fargo, Mizuho, and Jefferies, which may temper further near-term gains.
Negative Sentiment: Consensus coverage referenced in recent reports remains cautious, with analysts described as having a “reduce” recommendation on PRU, pointing to a generally lukewarm outlook.

About Prudential Financial

(Get Free Report)

Prudential Financial, Inc, headquartered in Newark, New Jersey, is a diversified financial services company with roots dating to 1875. The firm provides a range of insurance, retirement and investment products aimed at helping individual and institutional clients manage risk, accumulate and protect wealth, and plan for retirement. Prudential’s long history in life insurance and related financial services has positioned it as a major participant in the U.S. insurance market and a provider of services to a broad client base.

Prudential’s core business activities include individual life insurance, annuities, retirement solutions and group insurance products for employers.