IFM Investors Pty Ltd Increases Stock Position in ServiceNow, Inc. $NOW

Posted by Brenda Bartman on Jul 1st, 2026

IFM Investors Pty Ltd increased its holdings in ServiceNow, Inc. (NYSE:NOW – Free Report) by 3.7% during the first quarter, according to its most recent filing with the Securities and Exchange Commission (SEC). The firm owned 234,556 shares of the information technology services provider’s stock after acquiring an additional 8,387 shares during the quarter. IFM Investors Pty Ltd’s holdings in ServiceNow were worth $24,523,000 at the end of the most recent quarter.

Several other institutional investors and hedge funds have also recently bought and sold shares of the business. Noble Wealth Management PBC grew its position in ServiceNow by 400.0% during the 4th quarter. Noble Wealth Management PBC now owns 160 shares of the information technology services provider’s stock worth $25,000 after purchasing an additional 128 shares during the last quarter. Millstone Evans Group LLC raised its holdings in shares of ServiceNow by 400.0% in the fourth quarter. Millstone Evans Group LLC now owns 165 shares of the information technology services provider’s stock valued at $25,000 after buying an additional 132 shares during the last quarter. CBIZ Investment Advisory Services LLC boosted its stake in shares of ServiceNow by 540.0% during the fourth quarter. CBIZ Investment Advisory Services LLC now owns 160 shares of the information technology services provider’s stock worth $25,000 after buying an additional 135 shares during the period. Blueline Advisors LLC acquired a new stake in shares of ServiceNow during the fourth quarter worth about $25,000. Finally, Measured Wealth Private Client Group LLC grew its holdings in shares of ServiceNow by 560.0% during the fourth quarter. Measured Wealth Private Client Group LLC now owns 165 shares of the information technology services provider’s stock worth $25,000 after buying an additional 140 shares during the last quarter. Hedge funds and other institutional investors own 87.18% of the company’s stock.

Key ServiceNow News

Here are the key news stories impacting ServiceNow this week:

Positive Sentiment: ServiceNow and Accenture launched new AI-driven cybersecurity and migration services, expanding the companies’ enterprise security push and giving investors another sign that ServiceNow is monetizing AI across higher-value workflows. ServiceNow, Accenture unveil AI-driven cyber risk management offering
Positive Sentiment: BTIG reaffirmed its “buy” rating and set a $150 price target, while a separate note said ServiceNow is seeing stronger AI bundle traction, both of which support the stock’s valuation case. ServiceNow Rises on AI Bundle Momentum BTIG rating update
Positive Sentiment: ServiceNow and IBM expanded their multi-year partnership to make legacy enterprise systems more “AI-ready,” which could create additional product demand and larger deal opportunities in the second half of 2026. ServiceNow’s New IBM Partnership
Neutral Sentiment: Analysts are now looking ahead to ServiceNow’s upcoming Q2 2026 earnings, with expectations calling for a single-digit earnings decline; that creates event risk, but also a potential catalyst if results and guidance beat expectations. ServiceNow’s Q2 2026 Earnings: What to Expect
Negative Sentiment: Atera said its latest G2 rankings placed it ahead of platforms including ServiceNow in some enterprise categories, highlighting rising competitive pressure in autonomous IT and workflow automation. Atera Extends Enterprise Lead with Top G2 Rankings
Negative Sentiment: One article framed Adobe as the better 2026 technology pick versus ServiceNow, pointing to valuation and risk concerns that may weigh on investor sentiment. Adobe vs. ServiceNow: Which Technology Stock Is a Better Buy in 2026?

ServiceNow Trading Down 0.6%

NYSE NOW opened at $99.34 on Wednesday. The company has a quick ratio of 0.84, a current ratio of 0.84 and a debt-to-equity ratio of 0.13. The stock has a market capitalization of $102.42 billion, a P/E ratio of 59.20, a P/E/G ratio of 1.66 and a beta of 0.94. ServiceNow, Inc. has a 52-week low of $81.24 and a 52-week high of $211.48. The firm has a 50-day moving average price of $100.23 and a 200 day moving average price of $113.88.

ServiceNow (NYSE:NOW – Get Free Report) last announced its quarterly earnings data on Wednesday, April 22nd. The information technology services provider reported $0.97 earnings per share for the quarter, meeting analysts’ consensus estimates of $0.97. ServiceNow had a return on equity of 18.16% and a net margin of 12.59%.The company had revenue of $3.77 billion for the quarter, compared to analyst estimates of $3.75 billion. During the same quarter in the previous year, the company earned $0.81 EPS. The firm’s revenue for the quarter was up 22.1% compared to the same quarter last year. Equities research analysts expect that ServiceNow, Inc. will post 2.34 EPS for the current year.

Analysts Set New Price Targets

Several brokerages recently issued reports on NOW. Citic Securities dropped their price target on ServiceNow from $168.00 to $140.00 and set a “buy” rating on the stock in a research report on Thursday, May 21st. JPMorgan Chase & Co. decreased their price objective on ServiceNow from $195.00 to $145.00 and set an “overweight” rating for the company in a research report on Thursday, April 23rd. Sanford C. Bernstein reiterated an “outperform” rating on shares of ServiceNow in a research note on Monday. Morgan Stanley dropped their target price on ServiceNow from $210.00 to $180.00 and set an “overweight” rating on the stock in a report on Thursday, April 23rd. Finally, Jefferies Financial Group restated a “buy” rating and set a $135.00 price target (down from $175.00) on shares of ServiceNow in a research note on Thursday, April 23rd. One equities research analyst has rated the stock with a Strong Buy rating, thirty-five have given a Buy rating, five have issued a Hold rating and one has assigned a Sell rating to the company. Based on data from MarketBeat.com, the company presently has a consensus rating of “Moderate Buy” and an average target price of $142.17.

Get Our Latest Analysis on ServiceNow

Insiders Place Their Bets

In related news, Director Anita M. Sands sold 16,445 shares of the company’s stock in a transaction on Thursday, May 14th. The stock was sold at an average price of $90.14, for a total transaction of $1,482,352.30. Following the transaction, the director owned 30,090 shares of the company’s stock, valued at $2,712,312.60. This represents a 35.34% decrease in their ownership of the stock. The sale was disclosed in a legal filing with the SEC, which is available at this link. Also, Director Paul Edward Chamberlain sold 1,500 shares of the stock in a transaction on Thursday, May 14th. The stock was sold at an average price of $87.23, for a total value of $130,845.00. Following the completion of the transaction, the director owned 44,930 shares of the company’s stock, valued at $3,919,243.90. The trade was a 3.23% decrease in their position. The SEC filing for this sale provides additional information. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 28,071 shares of company stock valued at $2,529,956 over the last 90 days. 0.34% of the stock is owned by corporate insiders.

ServiceNow Profile

(Free Report)

ServiceNow (NYSE: NOW) is a cloud computing company that builds enterprise software to manage digital workflows and automate business processes. Its offerings are designed to replace manual work and legacy systems with cloud-based, service-oriented applications that support IT operations, customer service, human resources, security response and other enterprise functions.

The company’s flagship product family is the Now Platform, a suite of subscription software and platform services that includes IT Service Management (ITSM), IT Operations Management (ITOM), IT Business Management (ITBM), Customer Service Management (CSM), HR Service Delivery, Security Operations and Asset Management.