Norwegian Cruise Line (NYSE:NCLH – Get Free Report) and Lucky Strike Entertainment (NYSE:LUCK – Get Free Report) are both consumer discretionary companies, but which is the superior business? We will contrast the two companies based on the strength of their risk, analyst recommendations, earnings, valuation, institutional ownership, dividends and profitability.
Profitability
This table compares Norwegian Cruise Line and Lucky Strike Entertainment’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Norwegian Cruise Line | 5.66% | 47.84% | 4.46% |
| Lucky Strike Entertainment | -6.79% | N/A | -2.61% |
Institutional and Insider Ownership
69.6% of Norwegian Cruise Line shares are held by institutional investors. Comparatively, 68.1% of Lucky Strike Entertainment shares are held by institutional investors. 0.3% of Norwegian Cruise Line shares are held by insiders. Comparatively, 84.2% of Lucky Strike Entertainment shares are held by insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.
Risk and Volatility
Earnings & Valuation
This table compares Norwegian Cruise Line and Lucky Strike Entertainment”s gross revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
| Norwegian Cruise Line | $9.83 billion | 0.96 | $423.25 million | $1.19 | 17.20 |
| Lucky Strike Entertainment | $1.20 billion | 0.87 | -$10.02 million | ($0.62) | -12.31 |
Norwegian Cruise Line has higher revenue and earnings than Lucky Strike Entertainment. Lucky Strike Entertainment is trading at a lower price-to-earnings ratio than Norwegian Cruise Line, indicating that it is currently the more affordable of the two stocks.
Analyst Ratings
This is a summary of recent recommendations for Norwegian Cruise Line and Lucky Strike Entertainment, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Norwegian Cruise Line | 1 | 11 | 8 | 2 | 2.50 |
| Lucky Strike Entertainment | 2 | 5 | 3 | 0 | 2.10 |
Norwegian Cruise Line currently has a consensus target price of $21.16, suggesting a potential upside of 3.39%. Lucky Strike Entertainment has a consensus target price of $8.69, suggesting a potential upside of 13.84%. Given Lucky Strike Entertainment’s higher probable upside, analysts clearly believe Lucky Strike Entertainment is more favorable than Norwegian Cruise Line.
Summary
Norwegian Cruise Line beats Lucky Strike Entertainment on 13 of the 15 factors compared between the two stocks.
About Norwegian Cruise Line
Norwegian Cruise Line Holdings Ltd., together with its subsidiaries, operates as a cruise company in North America, Europe, the Asia-Pacific, and internationally. The company operates through the Norwegian Cruise Line, Oceania Cruises, and Regent Seven Seas Cruises brands. It offers itineraries ranging from three days to a 180-days calling on various ports, including Scandinavia, Northern Europe, the Mediterranean, the Greek Isles, Alaska, Canada and New England, Hawaii, Asia, Tahiti and the South Pacific, Australia and New Zealand, Africa, India, South America, the Panama Canal, and the Caribbean. It distributes its products through retail/travel advisor and onboard cruise sales channels, as well as meetings, incentives, and charters. Norwegian Cruise Line Holdings Ltd. was founded in 1966 and is based in Miami, Florida.
About Lucky Strike Entertainment
Lucky Strike Entertainment Corp. engages in operating bowling centers. It offers entertainment concepts with lounge seating, arcades, food and beverage offerings, and hosting and overseeing professional and non-professional bowling tournaments and related broadcasting. The company was founded by Thomas F. Shannon in 1997 and is headquartered in Mechanicsville, VA.
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