Apple (NASDAQ:AAPL – Get Free Report) had its target price lifted by investment analysts at TD Cowen from $335.00 to $350.00 in a report released on Tuesday,Benzinga reports. The firm presently has a “buy” rating on the iPhone maker’s stock. TD Cowen’s target price would suggest a potential upside of 19.54% from the company’s previous close.
A number of other research firms also recently weighed in on AAPL. Jefferies Financial Group reaffirmed a “hold” rating on shares of Apple in a research note on Tuesday. KeyCorp reissued a “sector weight” rating on shares of Apple in a research note on Tuesday. Evercore restated an “outperform” rating on shares of Apple in a report on Monday. BNP Paribas Exane upgraded Apple from a “neutral” rating to an “outperform” rating and set a $300.00 target price on the stock in a report on Friday, April 17th. Finally, Maxim Group reissued a “buy” rating and issued a $350.00 price target (up from $310.00) on shares of Apple in a research report on Tuesday. One investment analyst has rated the stock with a Strong Buy rating, twenty-three have assigned a Buy rating, ten have given a Hold rating and one has assigned a Sell rating to the company’s stock. According to data from MarketBeat.com, Apple has an average rating of “Moderate Buy” and a consensus price target of $314.59.
Read Our Latest Research Report on Apple
Apple Stock Down 2.9%
Apple (NASDAQ:AAPL – Get Free Report) last released its quarterly earnings data on Thursday, April 30th. The iPhone maker reported $2.01 earnings per share (EPS) for the quarter, topping analysts’ consensus estimates of $1.95 by $0.06. The company had revenue of $111.18 billion for the quarter, compared to analysts’ expectations of $109.46 billion. Apple had a net margin of 27.15% and a return on equity of 146.69%. The business’s revenue was up 16.6% on a year-over-year basis. During the same quarter in the prior year, the firm earned $1.65 EPS. On average, equities analysts expect that Apple will post 8.74 earnings per share for the current year.
Insider Buying and Selling
In related news, insider Ben Borders sold 1,274 shares of the company’s stock in a transaction on Friday, May 8th. The stock was sold at an average price of $290.00, for a total transaction of $369,460.00. Following the completion of the sale, the insider owned 38,713 shares in the company, valued at approximately $11,226,770. This represents a 3.19% decrease in their ownership of the stock. The sale was disclosed in a filing with the SEC, which can be accessed through this link. Also, SVP Deirdre O’brien sold 30,002 shares of the stock in a transaction on Thursday, April 2nd. The shares were sold at an average price of $255.35, for a total value of $7,661,010.70. Following the completion of the sale, the senior vice president directly owned 136,810 shares of the company’s stock, valued at $34,934,433.50. The trade was a 17.99% decrease in their ownership of the stock. Additional details regarding this sale are available in the official SEC disclosure. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Insiders sold 97,759 shares of company stock worth $24,964,305 in the last ninety days. Corporate insiders own 0.06% of the company’s stock.
Institutional Investors Weigh In On Apple
A number of institutional investors have recently added to or reduced their stakes in the company. Sellwood Investment Partners LLC increased its position in shares of Apple by 110.9% during the third quarter. Sellwood Investment Partners LLC now owns 135 shares of the iPhone maker’s stock valued at $34,000 after acquiring an additional 71 shares during the last quarter. Lifetime Wealth Management P.C. bought a new position in Apple in the 4th quarter valued at $41,000. ROSS JOHNSON & Associates LLC grew its stake in Apple by 1,800.0% in the 1st quarter. ROSS JOHNSON & Associates LLC now owns 190 shares of the iPhone maker’s stock valued at $42,000 after purchasing an additional 180 shares during the period. Timmons Wealth Management LLC purchased a new stake in shares of Apple during the 4th quarter valued at $69,000. Finally, LSV Asset Management bought a new stake in shares of Apple during the 4th quarter worth $65,000. 67.73% of the stock is owned by institutional investors.
Apple News Summary
Here are the key news stories impacting Apple this week:
- Positive Sentiment: Morgan Stanley raised its price target on Apple to $360 from $330 and reiterated an overweight rating, citing stronger AI monetization potential after WWDC. Morgan Stanley price target raise
- Positive Sentiment: TD Cowen and Wedbush also stayed bullish, with analysts arguing Apple’s AI push could unlock meaningful long-term upside and improve the company’s ecosystem value. TD Cowen WWDC note
- Positive Sentiment: Apple unveiled a rebuilt Siri, new Apple Intelligence features, and tools for developers, which could help keep users inside the Apple ecosystem and support future services revenue. Apple WWDC release
- Neutral Sentiment: Some commentators argued the WWDC presentation was solid but not flashy, framing the update as a practical software refresh rather than a dramatic AI breakthrough.
- Neutral Sentiment: Apple’s new Siri AI will initially roll out with limitations, including delayed availability in some regions and reduced functionality on older iPhones, which tempers the near-term impact. Reuters on device limitations
- Negative Sentiment: Investors were disappointed that Siri AI appears to rely on Google’s Gemini and may not fully close Apple’s AI gap yet, raising concerns about monetization and strategic independence.
- Negative Sentiment: Analysts noted that Apple’s AI features may have limited near-term reach because older devices cannot support the most advanced capabilities, and EU/China rollout issues could affect a large share of sales. Reuters EU compliance article
About Apple
Apple Inc (NASDAQ: AAPL) is a multinational technology company headquartered in Cupertino, California, founded in 1976 by Steve Jobs, Steve Wozniak and Ronald Wayne. The company designs, develops and sells consumer electronics, software and services. Over its history Apple has evolved from personal computers to a broad portfolio that spans mobile devices, wearables, home entertainment and digital services.
Apple’s principal hardware products include the iPhone smartphone, iPad tablet, Mac personal computers, Apple Watch wearable devices and a range of accessories such as AirPods and HomePod.
Featured Stories
- Five stocks we like better than Apple
- Has Temu-Owner PDD’s Story Changed After Double Miss?
- Tanker Dividends Are Surging, But Income Investors Need to Watch the Cycle
- These 3 Stocks Lowered Their Share Counts Drastically in Q1
- Cybersecurity Earnings: 1 AI Standout and 2 Stocks Under Pressure
Receive News & Ratings for Apple Daily - Enter your email address below to receive a concise daily summary of the latest news and analysts' ratings for Apple and related companies with MarketBeat.com's FREE daily email newsletter.
